Sam Chan is a USPB - DST and C -Head of Search and Digital Strategy at Citi. Colleagues describe him as "I had the pleasure of working directly with Sam during my tenure with SAP’s search agency of record, Acronym Media. He is passionate about the search industry and an expert in the field of search engine optimization (SEO). Working with a global team at SAP Sam gained extraordinary international SEO experience optimizing their Chinese site (Sam is fluent n both Chinese and English). He was a highly skilled member of a team of experts working out of SAP’s global marketing HQ in New York… Show more" and " I had the pleasure of working with Sam Chan for eight years at SAP, where I was the Vice President of Organic Search Optimization and he was the Director of Search Optimization. During that time, Sam consistently exceeded expectations and made significant contributions to the team. Sam is a highly skilled and expert search engine optimization (SEO) professional with a deep understanding of search engines and technical SEO. He is also a highly effective communicator and collaborator… Show more"