Global integrated marketing, communications, public relations, and brand marketing expert with extensive experience serving CPG, retail, food and beverage, finance, banking, wellness, and non-profits, including: Clorox, Del Monte, P&G, Idaho Potato Commission, OPTAVIA (Medifast Inc.), Charles Schwab, US Bancorp/Union Bank of California, Celebrity Cruises, Microsoft Community Affairs, Peet’s Coffee & Tea, Walmart, West Marine, ASPCA, Outward Bound, among others. More than a decade of experience building brands, providing strategic counsel, conducting market research and tracking analytics, developing integrated marketing and communication programs, devising public relations activations, brokering celebrity and brand partnerships, purpose/CSR, building deep media relationships (consumer, retail, finance, food and beverage, and respective industry-related outlets), developing content, event planning and marketing, digital and mobile marketing, executive training, crisis management, budget alignment, and serving as both project and people manager.
Listed skills include Media Relations, Press Releases, Public Relations, Corporate Communications, and 25 others.