Assistant Product Manager, Platinum & Centurion
Managed the customer experience for Platinum and Centurion Cardmember’s with a focus on value creation and benefit management. Responsible for continuous improvements to digital and print customer touchpoints starting from Card issuance onwards. As part of the team that re-launched the Platinum Card in 2023, I supported on product positioning, value proposition and subsequently executed on introducing refreshed marketing via various channels while meeting regulatory requirements.