Lead a team of media asset managers accountable for the processes and tools to run the DET creative marketing CoE asset supply chain. This team supports project management, creative teams, and marketing operations.Team Responsibilities:Strategizing, implementing, and overseeing an asset management roadmap for the CoE, including tooling recommendations, organization and schema, archive / retention policies, and day to day administration.Insourced and outsourced asset management team members are accountable for the ingest, organization, meta tagging, and distribution of marketing assets to internal and external stakeholders.

LEADERSHIP & ASSET MANAGEMENT• Leads a cross-functional team of three direct reports in managing asset distribution across multiple brands (Hulu, ABC, FX, etc.), including international markets. Oversees agency onboarding and asset ordering to enable on-service product art and trailer ingestion into a CMS system for Hulu and Disney+, while also maintaining an off-service marketing specs database. • Partners with technology teams, craft marketing, design and Hulu Brand Systems to maintain a motion graphics catalog and database to streamline asset production, registration and programmatic ingest into multiple MAM and DAM systems for use within the digital marketing supply chain.PROJECT MANAGEMENT & SUPPLY CHAIN OPTIMIZATION• Directs large-scale projects to unify digital supply chains across DET brands using Agile methodologies and tools like Airtable and JIRA. Program Manages Digital Marketing Supply Chain enhancements, driving automated workflows, metadata governance, and taxonomy alignment.• Partners with software engineering and product teams to implement integrations across tools to enable programmatic ingest of assets and metadata within a DAM system that feeds downstream distribution and publishing workflows.STRATEGIC COLLABORATION• Partners with team leads and creative operations to create, refine and implement strategic roadmaps that align with business objectives. Specifically build and own roadmaps across asset management.OPERATIONAL EXCELLENCE• Partners with technology teams to build and connect multiple marketing database system architectures across marketing tools. Designs Airtable interfaces to track creative allocations, post-production finishing statuses and assignments across priorities linked to various department SLAs.• Partners with content operations, marketing operations, content and marketing executives to implement solutions that leverage unique product capabilities for on service platform presentation of marketing assets.

• Directed and designed all post-production workflows for a portfolio of six brands (Bravo, E!, Oxygen, SYFY, Universal Kids & USA), while exclusively operating in a remote workflow.• Collaborated with key creative and production stakeholders to map legacy workflows and implement process improvements, while streamlining / developing new workflows across the portfolio.• Tracked video, audio, art and motion graphic assets / deliverables through the marketing supply chain (On-Prem+Cloud), while utilizing MAM systems integrated with MediaShuttle and Aspera transfer services. •Analyzed assets and deliverables for duplicate data, utilizing mezzanine formats and metadata.• Designed and maintained multiple communications websites for internal / external onboarding, SOPs, SLAs and technical documentation.• Partnered with product and engineering teams to build automated workflows connecting project management metadata to DAM / MAM distribution and transcode profiles. • Mentored a team of operations specialists, while defining roles in a new organizational structure.• Oversaw asset storage across multiple tiers, accounting for waste with purge schedules, file expirations and archive workflows linked to on-prem and cloud “hot” and “cold” storage solutions.

• Specialized in the distribution and publishing of short-form, long-form and feature-length content to various MVPDs, VOD and SVOD platforms - Domestic and International• Interpreted a wide range of technical specs and deliverable requirements at key points during various media workflows• Advised on conforming video, art and metadata for distribution to multiple clients and platforms• Created cross-departmental SOPs for various post production and QC workflows• Utilized Adobe Premiere, Adobe Media Encoder and QuickTime Pro for various versioning and distribution workflows• Coordinated the creation and distribution of closed captioning and subtitle requests• Tracked and managed assets and deliverables across multiple servers and databases

• Supervised production of Disney Publishing Worldwide, Disney Interactive and Corporate Franchisecontent airing on Disney Channel, Disney Junior and Disney XD• Advised vendors and business partners on deliverable requirements and onboarded users to multiple cloud-based and enterprise media asset management systems• Championed new workflows and SOP’s pertaining to media management, pre-production and international distribution• Managed all motion graphics and audio production for Partnership Marketing and maintained a server for distribution and archive• Composed original music and produced sound design for custom animation, promos, sizzles and special projects• Reviewed production budgets with Director of Production and negotiated costs and timelines with clients and vendors• Supervised live-action shoots, game capture sessions and voiceover for a wide range of On-Air projects• Excelled at utilizing video and audio software to complete projects on time and within budget

• Edited dialogue for animated shorts and took direction as an audio producer on multiple projects• Provided technical support for editorial operations• Assisted in media management of offline and online edit sessions

Composed music for the film Shooting Star(s): The Rise of Hip Hop Photographer Johnny Nunez.

• Managed digital media• Consulted during the encoding process• Assisted with administrative needs

• Assisted music editors at boutique music editing company• Managed music library and encoded files to share with clients • Demonstrated strong technical competence when working with project media• Prepped edit sessions, transcribed cue information and entered data into web-based cue management system

Professional Musician/Entertainer