Establishing corporate strategies for achievement of top line & bottom-line targets. Handling business planning, operations & analysis for assessment of revenue potential in business.Managing sales and marketing operations, ensuring accomplishment of set business targets, meeting the ever-increasing competition from organised and unorganised structures.Making the right goods available at various CFA locations on time as per the requirement through effective interfacing and achieving the objectives of business on all counts. Interfacing with other departments for appointing new Distributors and ensuring smooth process operations.Mapping client’s requirements & providing best products to suit their requirements backed up by prompt before and after sales service.Providing direction, motivation & training to the field sales team for ensuring optimum performance for all operational sales related issues.