During my marketing internship at Cashify, I gained valuable experience managing ad campaigns, especially for festival sales, where I optimized ads and collaborated on creative development to boost engagement. I contributed significantly to increase visibility during key promotions and used consumer behaviour to refine campaign strategies. Working closely with cross-functional teams (Design & HR), I ensured smooth execution of marketing initiatives and contributed to successful off and on festival sales campaigns.

Gained skills in social media marketing, content creation, campaign management, CSR branding, communication,collaboration and adaptability.