I have 21 years of rich hands-on experience in Retail Sales, Brand Management,Business Development, Channel development & Buying and Merchandising in the Premium,Super Premium,Luxury retail and Department store segment in India. Proven ability to achieve targets, explore business opportunities, launch new products, identify new markets and gain market share.I have worked in strategic roles with various brands Like Park Avenue,Parx,Reid & Taylor, Escada, Dunhill,Stephen… Show more I have 21 years of rich hands-on experience in Retail Sales, Brand Management,Business Development, Channel development & Buying and Merchandising in the Premium,Super Premium,Luxury retail and Department store segment in India. Proven ability to achieve targets, explore business opportunities, launch new products, identify new markets and gain market share.I have worked in strategic roles with various brands Like Park Avenue,Parx,Reid & Taylor, Escada, Dunhill,Stephen Brothers,Belmonte and Carmichael House.I also successfully managed the Merchandising of Ladies Western Wear Business at Shoppers Stop.In my current role I am spear heading the Victorinox, Swiss Gear travel gear & Go Travel accessories business through EBO'S(Basecamp/Gute Reise), MBO's ,Large Format stores,SIS and Travel Retail.Responsible for overall strategy of Victorinox, Swiss Gear Travel Gear & Go Travel accessories business,responsible for Strategy,Sales ,Marketing,Channel management,Product planning & Inventory management, Product pricing,customer service,Team building etc.Formulating the Marketing strategy for Travel Gear business in India basis the marketing budgets, using 360 degree Marketing approach including ATL/BTL activities, P.R, Outdoor planning, visual merchandising, Social Media Marketing, Digital marketing, Corporate Events, Brand Alliance and Product Integration, Fit outs and Visual Merchandising and window display at retail outlets.Responsible for placement of Victorinox Swiss Army Knives and Kitchen Knives in Modern trade and Large format stores. Show less

Has over 13 years of experience across Logistics,Merchandising,Retail operations,Sales and Business Development.Has worked with Companies namely,Shoppers Stop Ltd, Weekender (Personality Ltd.) , Raymond Apparel Ltd.Currently working as V.P.Business Development at Brandhouse Retails Ltd.Brandhouse Retails is retailing arm of S.Kumars Nationwide Ltd,focussing on setting up of Exclusive stores for Brands like Reid & Taylor,Belmonte,Carmichaelhouse,Stephens Brothers,Escada &… Show more Has over 13 years of experience across Logistics,Merchandising,Retail operations,Sales and Business Development.Has worked with Companies namely,Shoppers Stop Ltd, Weekender (Personality Ltd.) , Raymond Apparel Ltd.Currently working as V.P.Business Development at Brandhouse Retails Ltd.Brandhouse Retails is retailing arm of S.Kumars Nationwide Ltd,focussing on setting up of Exclusive stores for Brands like Reid & Taylor,Belmonte,Carmichaelhouse,Stephens Brothers,Escada & Dunhill across the country.My profile as V.P.Business Development involves,Market research,Competition analysis and Property acquisition for all its Brands.Has thorough knowledge of various aspects of Retail and Sucessfully set up 150 stores in last 2 years. Show less

Was handling Merchanadising for Ladies Western Wear both Brands and Pvt Labels.

Incharge of Distribution to MBOs, Company Retail Stores and Large format stores.Handled Maharashtra,Gujarat,Goa,M.P and Chattisgarh Markets.

Handled logistics for Park Avenue and Parx