Sameer Yousuf Email & Phone Number

Pakistan

Karachi

• Established New Client-Agency relationship and ensured 100% existing client retention.• Actively participated in brain-storming sessions for developing creative strategies and creative directions.• Negotiated costs and coordinated with vendors and clients for projects such as TVC Shoot, photography for campaigns, calendar and Annual Reports (Board members and thematic photography), digital image purchasing. • Liaised with corporate communication/brand managers and creative managers/directors to develop and implement creative strategies that are appropriate for their business needs, and consistent with the organization’s overall business strategy and corporate identity.• Provided leadership, direction, at HR and recruited a team of creative and client servicing professionals to ensure that the organization’s human resource strategy is implemented effectively and within budgets.• Conducted and coordinated meetings to ensure that all jobs are completed as per the priorities of the set tasks. • Ensures all activities comply with legal methods, steered the agency business plans development process. • Designed Reward and Recognition Structure for teams after the targets are achieved.

Karachi

• Developed plans and executed OOH rebranding solution for clients from financial, petroleum, telecommunication sectors. • Planned and executed NIB bank's fascia changeover, drop-box production, counter signs production and installation nationwide. • Planned and executed, 1100 dealer shop fascia production and installation project for Shell Pakistan's lubricant brands (Shell Advance, Helix and Remula).• Planned and executed Ufone fascia project's production and nationwide installation.• Branded Dubai Islamic Bank's model branch at Avari Towers Karachi.• Designed and produced model billboard at Du-Talwar for CDGK Karachi.

Karachi

• Managed, Planned and coordinated client events (press conferences, product launch/re-launch events, concerts). • Managed vendor relationships. Ensured timely completion and flawless quality of project milestones. (off-set / digital printing for various collateral such as Annual Reports, Calendars, Newsletters/magazines/ Brochures, posters and other POS materials). • Actively contributed in brain-storming sessions for creative campaign development. • Helped business director with business strategy. Successfully coordinated departmental business plan. • Helped the Head of Relationships in development of Service Level Agreements for clients and Standard Operating Procedures for the internal departments.

Mba, Marketing

Masters, Economics