Understanding business requirements and design approach in Marketing Cloud.Configured and set up data models (Data Extensions, Shared data extensions,Contact model, Synchronized Data Extensions)Created moderate to complex journeys in Journey Builder using various entrysources like Salesforce Data, Data Extension, and API Event.Experienced with Advanced SQL and robust understanding of Marketing Cloud'scontact data model.Created Dynamic, Personalized Marketing Assets using various ScriptingLanguages like Amp script, HTML, and CSS.Build Marketing Cloud Web Experiences (Data Forms, Landing Page, CustomPreference Pages, Unsubscribe Page)Good Exposure to Server-Side JavaScript, Rest, and SOAP API.Hands-on experience in deployment using Deployment Manager and PackageManager.Good exposure in Integration of Marketing Cloud with External Source as well aswith Salesforce Ecosystem.Basic understanding of Salesforce Vlocity. (Classic, Lightning,APEX)

Created confidential and implemented marketing campaigns using tools likeJourney Builder, Email Studio and Automation Studio.Used HTML, CSS, Amp Script, SSJS to build customize solutions that supportcritical business functions.Validated the emails using Litmus tests.Used Journey Builder in running couple of different campaign along withAutomation Studio and Contact Builder.Participate in full lifecycle of development for company web application usingMicroservice with Spring Boot, Angular & MySQL.Exception Handling with Spring for a Rest API, Spring Profile management fordifferent environments, implemented Stored Procedure

Participate in the lifecycle of development for company web applications usingSpring MVC, JPA/Hibernate, AngularJS & PostgreSQL.Implemented Digital Signature to sign documents using server-based for batchdocuments signature as well as token-based digital sign for signing the one-byone document.Implemented Apache Lucene for fetching documents based on search inside thedocument. Generated Dynamic PDF Report, Implemented document upload,and download functionality. Implemented materialized view in PostgreSQL.