Director Marketing New Business Development And Category Management And Consumer Insights And Retailing
M H Foods Private Limited (American Dry Fruits)
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Sameer Thakkar Email & Phone Number
Director Marketing New Business Development and Category Management and Consumer Insights and Retailing
at
M H Foods Private Limited (American Dry Fruits)
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✓ Verified August 2026
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Current company
M H Foods Private Limited (American Dry Fruits)
Role
Director Marketing New Business Development and Category Management and Consumer Insights and Retailing
Location
Mumbai, Maharashtra, India
Who is Sameer Thakkar? Overview
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Quick answer
Sameer Thakkar is listed as Director Marketing New Business Development and Category Management and Consumer Insights and Retailing at M H Foods Private Limited (American Dry Fruits), based in Mumbai, Maharashtra, India. AeroLeads shows a matched LinkedIn profile for Sameer Thakkar.
Sameer Thakkar previously worked as Director Marketing New Business Development/Category Management/Consumer Insights/Retailing at M H Foods Private Limited (American Dry Fruits) and Market Research Account Manager at the Hershey Chocolate Company at The Nielsen Company.
Profile bio
About Sameer Thakkar
Sameer Thakkar is a Director Marketing New Business Development and Category Management and Consumer Insights and Retailing at M H Foods Private Limited (American Dry Fruits). He possess expertise in household, marketing management, consulting, market, nielsen data and 206 more skills. He is proficient in Hindi, Marathi, French and Gujarati. Colleagues describe him as "Sameer was very detailed oriented and customer centric in his Category Management duties. He listened to the challenges that we faced and presented solutions in a timely manner. He was a good partner throughout the initial project implementation phase and continued to support through the operational phase. Sameer is a very collaborative partner and my team enjoyed working with him." and "Sameer is a very detailed analyst with incredible interpersonal relationship skills. He has the unique capability of blending in with clients at all levels and helping them resolve business issues. He was the kind of employee that most managers write about as the model employee. I believe Sameer will help any organization grow profitable revenues by driving analytics and insights. Ray Thomas"
Listed skills include Household, Marketing Management, Consulting, Market, and 207 others.
Current workplace
Sameer Thakkar's current company
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M H Foods Private Limited (American Dry Fruits)
9 roles · 31 years
Sameer Thakkar work experience
A career timeline built from the work history available for this profile.
Director Marketing New Business Development/Category Management/Consumer Insights/Retailing
Current
M H Foods Private Limited (American Dry Fruits)
Research and analyze data and market insights.Search for insights into consumer needs and wants.Plan and implement long-term development strategies for product categories.Design exit strategies for unsuccessful products.Build and maintain long-term relationships with vendorsLaunched the online Webstore www.adfs.in•Launched New Product Dry Fruits in Cans at South Africa based Shoprite/Natures Basket (Godrej)•Lead a team of Sales with a 25% rise in Sales during recession•Spearheaded the Marketing campaign for 2007/2008 Diwali•Participated in Sales Planning and Purchase Planning for over 100 SKU’s
Feb 2014 - Present
Market Research Account Manager At The Hershey Chocolate Company
• Participated in the performance evaluation for the national launch of the Brookside Superfruits Brand.• Participated in the performance evaluation of Halloween 2012 and Valentine 2013 .• Responsible for analysing and providing recommendations on Brookside,Hershey Syrup , Sugar Free Business and Cadbury USA Franchise Business • Conduct Market and Business Trend analysis using syndicated research data from The Nielsen Company• Develop opportunities for increased usage of Nielsen data, software, and services, as well as pursue additional engagements across Marketing and Brand Management Teams
Oct 2012 - Jan 2014
Director, Category Management
20Th Century Fox Entertainment, Los Angeles,Ca
-Developed and Provided Category Management, Supply Chain and Marketing insights to Future Shop Canada (Division of BestBuy Canada)-Made Regional and National Assortment recommendations to better compete in the Market by using ACNielsen and Spectra Canada data-Participated at Annual Store Management convention and share store level and regional insights with DOM and Entertainment Merchants by using Store level Genre Index based on Sales.-Worked with Vendor Supply Chain/Sales Planning to forecast sales with Store Level Comp Title sales and Store Level Genre Index-Worked with IT Department to provide customized/business scorecards to Retail Clients-Provided Weekly/Monthly Department Category Performance/Profitability Scorecards and Top-to-Top Vendor Performance Reports-Acted as lead 20th Century Fox consultant in providing training, support, and proactive communication regarding Category Management, Marketing insights regarding DVD Sell Thru Market
Jun 2006 - Oct 2007
Retail Account Manager At Stop & Shop/Ahold
-Co-Developed Customer Segments for Customer Centric Retailing based on Shopper Loyalty data and Spectra Data-Co-Developed Store Clusters based on Customer Segmentation for Merchandising/Marketing Department-Provided Insights to deliver IRI CCR (Customer Centric Retailing) tool customized to Aholds Specs-Co developed and Conducted Training to the Category Management/Marketing Department and Manufacturers on CCR-Participated in the performance evaluation of Private Label Mi-Casa and Natures Promise product line.-Co-Developed Customer Segments for Customer Centric Retailing-Developed Stop&Shops Product Assortment Report for entry into N.H and Staten Island Market-Developed opportunities for increased usage of IRI data, software, and services, as well as pursue additional engagements across Category Management, Corporate Brand and other functional groups-Developed and maintain Management and Category Management reporting providing insight into the following:Category Analysis Used Syndicated and Retailer¿s internal scanning data to analyze sales and share performance by category, sub-category, segment and class of trade across relevant marketsCustomer Analysis - Used consumer household panel data to research frequency, reach, buyer conversion, market basket and other performance measurements. Also use consumer data to determine relevant demographics, shopping patterns, attitudes and behaviours-Provided business reviews and key client strategic category performance tracking in conjunction with other client teams-Provided Weekly/Monthly Department Category Performance/Profitability Scorecards and Top-to-Top Vendor Performance Reports-Assisted Category Management Team/Sr.Management with Top Line Scorecards for Giant-LD/Stop&Shop Integration-Acted as lead IRI consultant in providing training, support, and proactive communication regarding IRI products, services and data for manufacturer clients and relevant IRI client teams
May 2002 - Jun 2006
Systems Analysis And Design
Sappi Paper Ltd
Systems Analysis and Design)Undertook analysis of the current system, analyzed performance gaps and proposed a new system to increase efficiency and accuracy Undertook Process Modeling, Use Case Analysis, Data Flow Diagramming, Data Modeling - Entity Relationship, Relational Modeling Undertook Process Mapping and Risk AnalysisDefined and translated user requirements into system requirements to ensure understanding of the request by all project members Gathered and analyzed the validity of information, wrote business specifications, prepared procedural documentation and tested user acceptance
Nov 2000 - Apr 2001
E-Commerce And Marketing Analysis
E-Commerce and Marketing Analysis) Vodafone Plc: (Global Strategy)Evaluated the companies existing Corporate Global Strategy, E-Commerce Strategy and proposed recommendations to maximize efficiency and accuracy after undertaking external and internal environmental analysis Prepared business models including Porters Five Forces, Value Chain, SWOT & Market Feasibility Analysis Performed market, customer, competitor, Technology and cost analysis
May 2000 - Oct 2000
Business Analyst/Financial Analyst
American Dry Fruit Stores/ Ltd
Worked closely with the Marketing Team for the Launch of Frozen and Retord Ready to Eat food Packaged Line of Products that immediately contributed to raising revenues by 15% and profits by 12%Represented Company in International Trade Promotion Fairs
Jan 1995 - May 1999
Business / Market Research
American Dry Fruits Stores
New Product and Business DevelopmentCategory Management and Market Research
1996 - 1999
~3 yrs
FAQ
Frequently asked questions about Sameer Thakkar
Quick answers generated from the profile data available on this page.
What company does Sameer Thakkar work for?
Sameer Thakkar works for M H Foods Private Limited (American Dry Fruits).
What is Sameer Thakkar's role at M H Foods Private Limited (American Dry Fruits)?
Sameer Thakkar is listed as Director Marketing New Business Development and Category Management and Consumer Insights and Retailing at M H Foods Private Limited (American Dry Fruits).
Where is Sameer Thakkar based?
Sameer Thakkar is based in Mumbai, Maharashtra, India while working with M H Foods Private Limited (American Dry Fruits).
What companies has Sameer Thakkar worked for?
Sameer Thakkar has worked for M H Foods Private Limited (American Dry Fruits), The Nielsen Company, 20Th Century Fox Entertainment, Los Angeles,Ca, Symphony Iri Group, and Sappi Paper Ltd.
How can I contact Sameer Thakkar?
You can use AeroLeads to view verified contact signals for Sameer Thakkar at M H Foods Private Limited (American Dry Fruits), including work email, phone, and LinkedIn data when available.
What skills is Sameer Thakkar known for?
Sameer Thakkar is listed with skills including Household, Marketing Management, Consulting, Market, Nielsen Data, Key Account Development, Adobe Contribute, and Key Account Management.
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