• Responsible for the company profit and loss including Caterpillar service growth Plan of doubling the revenue in 10 years period• Single point of responsibility in front of Caterpillar in terms of dealer performance and revenue achievement.• Agree on the yearly Business Plan with Caterpillar.• Help the CEO in managing the company direct and indirect Expenses and adjust the business strategy to ensure the desired revenue and Profitability model.• Set a clear goal for all stakeholders which is helping the teams to achieve the company objective.• Strengthen the relationship with customers.• Lead 600 employees (direct and indirect), 9 senior managers direct reports• Set overhaul divisions Yearly quarterly target• Drive continues impartment plans to cover and work on area for improvement.• Develop a strong relationship with suppliers to ensure smooth processes.• Do the necessary Organization changes that will ensure company strategic goals• Ensure healthy / Safe work environment.• Give the team the needed exposure that will deliver the sense of appreciation and self-achievement.• Monitor company succession planning to ensure the availability of critical rules.• Set a standard process and procedures across the 3 legal entities within the group.• Ensure the process automation plan is happening in timely manner.

• Manage all supply chain activities in terms of Logistics, Inventory Management and Procurement• Manage all the logistics related cost through inviting forwarders to a tender process.• Manage inventory level to satisfy customers satisfaction.• Maintain the relationship with all suppliers.• Ensure effective warehouse operations inbound and outbound.• Initiate a lean supply chain project.• Work in business expansion through adding a new brand for the company (acquiring Iveco commercial vehicles in Malaysia)• Drive Sales Division heads (Machine, Power Generators and Product support) toward target achievement.• Ensure full CRM utilization.• Develop a strong management reporting system.• Set a continues improvement action plan.• Work with Exxon Mobil for oil supply

• Responsible for Caterpillar Dealer Supply Chain in DWC Dubai Logistics Hub. Managing a Team of Logistics, Inventory, Ordering and Warehouse Managers for Parts and Prime Product.• Startup the Supply chain operations in Dubai as follow:1- Hire full Supply chain Team (ordering, warehousing and Logistics) 2- Setup the company imports permissions3- Setup the company chamber of commerce account. 4- Do the needed contracts with all 3rd party logistics.5- Rent parts Warehouse and do the necessary setup (Bin location, floor flow, receiving and dispatching area)6- Rent a prime product storage area.• Finalize all the parts and prime product processes flow.• Ensure a cost-effective model

Leading Parts Operations of Commercial Vechiles and Heavy Equipment Startup buisness, being responsible for 3 functions:Parts Sales:1- Coordinate with sales team to develop and implement parts sales plan. 2- Oversee parts marketing activities to achieve revenue goals. 3- Manage daily activities of sales team to meet sales objectives. 4- Identify new business opportunities to improve sales. 5- Ensure that customer orders are processed in a timely manner. 6- Ensure in compliance with corporate policies and procedures. 7- Analyze expenses and revenues and make adjustments in sales plan to achieve profitability. 8- Provide outstanding services and ensure customer satisfaction. 9- Evaluate the performance of sales team and develop performance improvement plans. 10- Maintain sales documentation for reference purposes. 11- Work with sales team to develop promotional activities. 12- Identify and contact new manufactures and vendors. 13- Perform price and contract negotiations with vendors as needed. 14- Address customer concerns promptly according to company guidelines. 15- Process customer payments in a timely manner. 16- Stay current in market trends and techniques.Inventory Management:1- Mantain the balance between customer satisfaction and inventory investment.2- develop a strong reporting system to control dead and surplus stock.3- acheieve desired stock turnover.4- perform stock take to make sure that stock is Accurately refelected on the ERP system.

• Manage 105000 Different line items for $130M in 9 countries (Ghana, Nigeria, sierra Leone, Kenya , Tanzania, Uganda, Iraq and Russia)• Provide landed Cost analysis to reduce/control the cost for the parts to achieve higher GP and turnover• Long term planning for Inventory objectives.• Orient Group Inventory Based on the Company Vision and Strategic Rules.• Special Program to Handle Group Inactive/Dead Inventory trying to get rid of it and replaced with more healthy stock.• Conduct Business Reviews in each territory around the year. • Make sure the Inventory Manager/Teams in Each territory Follow Group Process and Procedures.• Process Development to eliminate Down Time and Achieve efficiency.• Organizations restructures to insure achieving company Strategic Goals.• Strong Reporting System to define the Area for improvement in Each Territory.• Align Inventory procedures across the Group.• People development to increase Job knowledge and idea enhancement.• Set key performance indicator for each territory to reflect the company goals.• Develop and enforce Inventory Strategic action plans to target area for improvements..• Manpower Planning and DevelopmentCurrent Role Achievements• Increase Inventory Optimization along with Increase in customer Satisfaction although Demand And Sales have increased. Total Inventory decreased by 10% (-$13M) versus increased in Service % of 3% and Sales increased 8%(+$30M).• Inactive Inventory reduction of 13%.• High Risk Reduction of 30%.• Stock Turn over increased by 0.2.• Reduction in the landed cost for the Air freight Items.

• Supervise Caterpillar parts sales ordering, shipping and invoicing for multinational sub-companies and dealers in Egypt, Nigeria, Ghana, Sierra Leone, Kenya, Uganda, Tanzania, Iraq and Russia.• Monitor, analyze and report promptly Caterpillar parts orders lead time and landed cost through an up-to-date databases.• Plan cost effective schemes for parts shipments to the various territories with an aim to increase parts availability and reduce inventories and lead times.• Liaise with international forwarders, such as DHL Danzas Air and Ocean, Panalpina, Eagle, Schenker for parts shipments and destination clearance, revising the existing contracts and implementing new ones.• Liaise with international inspection agencies, such as ITS, Cotecna, Intertek for pre-shipment & destination inspections and attestation of quality.• Coordinate all parts issues with Caterpillar supply facilities in Brussels, United States and Geneva.• Survey new markets for the organization expansion in new territories, increasing market share and opening new markets for companies’ products.• Handle claims with supplier for short & over shipments also for damage parts.

• Lead Time Reports for Air and Sea.• Local Clearance process and procedures.• Deal with DHL global forwarding

• Replenishment for stock air & sea for Mantrac Distribution Center & all 12 branches according to calls & demands – minimum & maximum to achieve inventory objectives which is maximum stock service percent & turn over also to minimize lead time & operation cost• Prepare the annual return for dead items that has no activity within 24 months after getting the authorization from supplier for returned parts.• Prepare annual physical count for Alexandria main warehouse distribution center and all Mantrac Territories.• Monthly reconciliation with finance.Warehouse assessment to measure the performance of the warehouse operations.•Follow Stock Check results and check for the reasons for the variances.