• Elaborated and conducted surveys to gather comprehensive and targeted data.• Performed data analysis, including univariate, bivariate, and multivariate techniques, to identify key trends and patterns.• Compiled and reported insights, providing actionable recommendations based on research findings.

• Prospected potential clients: identified and engaged potential clients for consulting services.• Managed CRM system: updated client information and tracked sales activities.• Analyzed CRM dashboards: provided data-driven recommendations to enhance sales strategies.

• Analysed social media dashboards and made recommendations to the communication team.• Designed and created email newsletters.• Conducted website audits and reported areas of improvement for SEO• Learned how to elaborate reports and give data-driven recommendations.

• Developed detailed decision-making units (DMUs) and buyer personas for the Bee and B-van models, providing practical, real-life examples.• Conducted a comprehensive market research study to understand university students' transportation preferences and identify barriers to purchasing the Bee model, leading to actionable insights and strategic recommendations.

• Implemented the Quality Management System (QMS) across the organization.• Ensured compliance with ISO 9001 standards.• Developed and updated QMS documentation.

• Analyzed user needs, translating them into detailed functional and non-functional specifications.• Modeled business processes using sequence and BPMN diagrams.• Created user-centric use cases and scenarios for solution interactions.• Writing non-functional requirements based on the Digital Identity Guidelines NIST SP 800-63-3.•