Sam Falb Email & Phone Number

New York, Ny, Us

Strategizing on brand expansion and market opportunities for emerging musicians signed with Warner Records.

Executing monthly column on fashion business strategy.

- Write monthly “Reframe” column on exhibition openings in New York- Conduct regular studio visits to research artists’ practices - Interview artists, curators, and gallerists

Writing freelance on culturally urgent topics/fashion for Office, V, PAPER, and Elephant magazines.Contributing creative strategy to growing brands and established mainstays. Past clients include FANG NYC, Daisies Gallery Group Series, Matthew Morocco, and KCD Worldwide. Capabilities include: project management, marketing plans, brand-building, influencer and VIP program development/mgmt, and PR materials (including press releases, email lists, press statements, boilerplate templates, speech preparation).

New York, New York, United States

- Coordinated logistics for distribution of product, invoices in domestic and international projects- Built stories using CMS software- Contributed styling assistance on shoot sets

New York, New York, United States

Production/PR services for Prada, H&M, and Victoria's Secret.NYFW SS23: - Produced daily updates on guest list, seating chart for Prabal Gurung, Maisie Wilen team- Prepared daily reports to manage requests and allocations via Fashion GPS- Worked SS23 shows and events in both front and back of house: pre-show production, VIP check-in, designer handling, and influencers before the show while also assisting backstage with media and staff (Clients: Coach, Givenchy, Tom Ford, Carolina Herrera, Tommy Hilfiger, Prabal Gurung, Maisie Wilen)

Clients: Marine Serre, Balmain, Tom Ford, MM6 Maison Margiela, Disney, Maisie Wilen

New York, New York, United States

- Managed brand samples, client-press relations, and event logistics- Clients: GANNI, Eckhaus Latta, Batsheva Dress, Basic.Space, By Far, Ash Hotels, Zara, VansNYFW Fall 2023:- Worked Fall 2023 shows and events in both front and back of house: set-up, seat cards, VIP check-in, door service, assisting backstage with media and staff - Clients: Eckhaus Latta, Batsheva Dress, Basic.Space

New York, New York, United States

- Coordinated sample collections and send-outs- Worked with internal team on client requests for editors/stylists- Engaged in roll-outs for branded gifting, events, product launches, collaborations Clients: The Elder Statesman, Palm Heights, Miaou, Guerlain, Lingua Franca, Mari Giudicelli, Agua Magica Mezcal, Flamingo Estate

New York, New York, United States

- Engaged with startups and Fortune 500 companies on best-in-class Gen Z strategy- Industries included emerging tech, fashion, and lifestyle

New York, New York, United States

- Researched and analyzed brands’ impact, penetration into North American media market- Forecasted and recommended trending themes and product for in-house strategic planning- Clients: FARFETCH, Savage x Fenty, Carolina Herrera, Tamara Mellon, Belstaff

- Distilled and translated livestream content into marketing deliverables- Sourced creators with allied goals and interests to the NEWNESS platform- Conducted livestream industry landscape (competitors, historical analysis, market trends)

- Collaborated with ambassador corps to build a stronger, safer platform for creative expression- Monitored user response to updates and feature releases- Conceptualized new tools and outreach strategies- Piloted beta features for efficacy and value

Strategized on creative development for Instagram’s 602M+ follower profile, @instagram

Washington, District Of Columbia

- Monitored news and legislative activity on behalf of progressive, industry-best thought leaders and groups- Assisted senior leadership with new business development, strategic communications, media innovation, and government relations- Drafted public-facing materials such as op-eds, press releases, newsletters for clients- Created press lists and pitched stories to reporters- Contributed to event planning through material development and media lists

Washington D.C. Metro Area

- Worked with Nordstrom buyers to maintain on-trend product- Obtained advice and tools for market development- Explored community service programming

Washington, District Of Columbia

- Researched/produced investment thesis on national algal biofuel markets- Drafted reports, letters, and fact sheets to promote the ACORE mission and policy agenda- Created comms. materials for ACORE conferences, industry panels, seminars and other events related to renewable energy and energy policy- Assisted ACORE staff with managing and developing programming for ACORE’s Partnership for Renewable Energy Finance (PREF) and Partnership for Renewable Integration and Market Expansion (PRIME) programs

- Provided analysis and recommendations for Profile features- Logged user responses and personal analysis of Profile tools- Completed monthly surveys to provide feedback and product ideas- Participated in group brainstorms with other members to discuss improvements

Rockville, Md

- Produced and executed art exhibition, “Speak Your Heart”, highlighting the teen demographic- Recruited creative teens from across the Washington-Metropolitan area for their first professional showing- Designed museum space, collaborated with staff on launch event planning- Developed all copy for the event and its full run: social media, press outreach, posters- Maintained viewer interest and gallery traffic through workshops in screen printing and poetry, sustained media coverage, and opening/closing events

Bachelor Of Science - Bs, Media, Culture, And Communications

Activities and Societies: Strategic Venture Society, Entrepreneurial Exchange Group, Undergraduate Capital Partners, Fashion Business.

Bachelor Of Arts - Ba, French Studies

Summer Study Abroad

Central Saint Martins: - Communications for PR and Advertising - Fashion Communications

Education record

Activities and Societies: Student Newspaper, "The Pitch" (Senior Editor-in-Chief), Environmental Activism Club (President), Parent Teacher.