Sam Fernandez Email & Phone Number

We are proud to help colleges and universities develop sound practices, effective outreach strategies, and efficient internal work flows to better serve military students and help the entire military community maximize their resources and achieve their educational and career goals. www.militaryedupartners.com www.militaryeduadvisors.com

San Jose, Cr

ProSpire is a premier, nearshore client services company that helps clients save money, manage headcount, scale economically, increase sales, and effectively retain customers. We can manage both inbound and outbound call center services. We are a gateway to the North American and South American market and provide an omni-channel strategy to maximize productivity. www.prospirebpo.com

Currently providing call center/enrollment support services, digital marketing, and enrollment consulting services for higher education clients in the realm of operational effectiveness, digital marketing support, lead outreach, enrollment optimization, and partnership development.

San Francisco, Ca, Us

Responsible for launching and overseeing a strategic partnership initiative that aligned and promoted the school's programs and value proposition with targeted corporations and non-profit entities. I also helped to restructure the student outreach and admission's process flow to maximize contact rates and conversion. This resulted in a 50% enrollment growth year-over-year and the addition of 6 strategic partners.

Chandler, Arizona, Us

Oversaw department of 80+ staff and $90M+ in revenue that managed all business development and account management activities related to corporate partnerships throughout the U.S., which included corporate outreach and account management team, lead generation team, operational team, and marketing and compliance. Collaborated with senior leaders and teams to set priorities and goals, implement strategic initiatives, prioritized resources, and turned strategic opportunities into a prioritized plan linked to financial plans and overall corporate objectives.

Managed activities related to revenue generation, business growth, diversification into new market segments, conversion, and quality metrics. Primary market was higher education clients. Oversaw all strategic business relationships and new client acquisition. Worked with new clients to obtain integration specifications and coordinate build-out of new campaigns. Monitored all sales activities and pipelines within the team to ensure satisfactory account management performance was being consistently maintained and goals and objectives were being met.

Scottsdale, Az, Us

Assumed strategic and operational responsibility for enrollment, academic advising, staff training, marketing, strategic expansion, and execution of mission. Ensured ongoing local programmatic excellence, rigorous program evaluation, and consistent quality of finance and administration, communications, and systems. Recommended timelines and resources needed to achieve strategic goals. Owned the development of key strategic initiatives to give shape to new opportunities by applying rigorous, fact-based logic and analysis to identify key value drivers and lay the groundwork for success.

Served as founding member of virtual educational services company offering world-class tutoring and therapy services to students globally in live, virtual environment ensuring the meeting of needs of students and schools in helpful and productive manner. Oversaw day-to-day operations, including implementation of technology systems.

Chandler, Us

Delivered senior leadership to approximately 100 employees in the day-to-day operations for the state’s largest high school, with over 6,000 active students enrolled in a virtual environment. Oversaw departments including marketing, street team, business development, enrollment support, admissions, student services, and registrar.

New York, Ny, Us

Responsible for starting and executing a comprehensive marketing, enrollment, and student retention campaign to drive online enrollment growth at Arizona State University Online. Efforts included: developing scalable processes and infrastructure to achieve objectives; creation of a comprehensive, long-term production, manpower, expense, and revenue budget; development of a multi-tiered, long-term performance matrix; consolidation of processes and procedures across 29 various online degree programs and 6 different colleges; interaction with various departments including technology, admissions, re-entry, academics, online & extended campus, marketing, administration, etc. to establish improved process flows; development of a customized CRM; hiring, training, and developing enrollment staff; overseeing implementation of various internet lead-generation and marketing initiatives; ensuring that daily activity and production goals were being met.

Kirksville, Missouri, Us

Drove recruitment to achieve enrollment and revenue targets for a major Health Sciences University; staffed, fully trained, developed, and evaluated a new department. Facilitated weekly staff meetings to review performance and discuss strategy; maintained frequent communication with other senior managers to collaborate on corporate development planning; and regularly met with lead vendors and publishers to review contracts, reconcile data, and ensure quality lead generation. Established annual revenue, manpower, and expense budgets. Tracked performance and activity results as well as enrollment projections; compiled and analyzed conversion data and trending reports. Directed all marketing and sales efforts and negotiated media buys and placements. Met regularly with various divisions and departments to review processes and procedures and create improved process flows.

Lisle, Illinois, Us

Hired to create, launch, and direct a new International Enrollment department; hiring, developing and managing 30+ staff members to increase enrollment and revenue for this major, career-oriented university. Designed international processes and procedures and established pricing structure based on global purchasing power parity. Created and implemented all budgets; submitted weekly performance and activity results and enrollment projections. Collaborated with foreign and domestic multinational corporations in business for joint business-development efforts. Conducted weekly meetings with corporate senior management; held weekly department meetings to optimize counselor performance. Worked with lead vendors and publishers to coordinate and evaluate marketing efforts in targeted international markets.

Phoenix, Az, Us

Selected to develop and manage a new International Online Enrollment Department following a successful tenure as a Senior Enrollment Counselor and Corporate Liaison. Hired, trained, and developed qualified staff as needed and assisted in the marketing and business development efforts which helped grow the department from 4 Enrollment Counselors or over 100 Enrollment Counselors. Instrumental in developing and implementing international processes and procedures which had a significant impact on conversion and growth. Worked closely with the VP of Enrollment and other internal entities to oversee various strategic initiatives.

Bachelor'S Degree, Marketing

Mba, Global Management

Certification, Higher Ed Online Instruction

Single Course, Teaching In The Community College