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I founded CIC in 2004 as the first and leading social media research and intelligence firm in Asia Pacific where I grew the business and oversaw its 2012 acquisition and integration by WPP's Kantar Media. Along the way, I led the company to develop new, cutting edge digital/social intelligence methodologies, technologies, products and established CIC as the China social media thought leader including hundreds of speaking engagements around the world. I also built strategic relationships with Fortune 500 firms as a trusted adviser, developing strong industry expertise in the auto, luxury fashion, infant and beauty categories. My 20 years in the fastest, most innovative digital market in the world has led to a passion for innovating consumer insight, especially through the use of emerging, fast moving and data rich social and digital platforms. In addition, I love developing systems and processes which allow organizations to distill and apply insights to key business challenges across the organization. I am now Managing Director, North America for Convosphere, a social intelligence agency that works with global clients across industries to harness the value of social media intelligence - providing deep expertise in using social data to develop actionable insights that drive impact with cultural relevance in over 100+ languages.
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PhrasiaAtlanta, Ga, Us -
General Manager, North AmericaPhrasia Nov 2024 - PresentChicago, Us -
Managing Director, North AmericaConvosphere Apr 2021 - Nov 2024London, London, GbAs a social-first insights agency, Convosphere recognises that the value of global social listening lies in the impact data-driven decisions can make – and the cultural relevance required to make them actionable. Through hands-on human-led social data analysis across 70+ languages, and with offices around the world we have unprecedented data access into hard-to-reach markets where we can deliver deep consumer insights that bring our global clients closer to local audiences.About me: Global market research executive with specialty knowledge at the nexus of China + social media + traditional market research -
MentorChinaccelerator Jul 2016 - Nov 2024Singapore, Sg -
FounderSam Flemming Consulting Oct 2020 - Apr 2021Working with innovative unstructured data partners from around the world to bring fast, effective and cost efficient solutions to business challenges in fields such as business intelligence, market research and media monitoring.
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Managing Partner, Market DevelopmentKantar Aug 2018 - Sep 2020I leverage my expertise and experience in DATA & ANALYTICS, including social media and unstructured data, to bring value to my clients across four practice area teams: Brand and Media ROI, Customer Analytics, Innovation Analytics, and Segmentation & Activation.
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Digital Global Account DirectorKantar Feb 2017 - Jul 2018Leveraging the unique and expansive data assets in Kantar, I craft digital based and ‘big data’ insights solutions for strategic clients, with a particular expertise in social media data and intelligence.
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Founder And ChairmanKantar Media Cic Jun 2016 - Jan 2017
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Founder, CeoKantar Media Cic Jul 2004 - Jun 2016Founded CIC in 2004 as the first and leading social business intelligence firm in China. CIC was acquired by WPP's Kantar Media in 2012.
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China Chief RepresentativeThe Centech Group 2002 - 2003* Successfully established a representative office for a US based entrepreneur* Navigated challenging intra company political landscape to overcome resistance to China office establishment
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Corporate Communications And International Business Development ManagerShanghai Huateng And Chinapay.Com May 1996 - Jun 2002* Contributed to fund raising of Huateng’s initial venture round by drafting business plan and meeting with VC firms; Huateng eventually raised US $20 million * Initiated the idea to launch ChinaPay, the first online payment company in China; acquired the domain name ChinaPay.com. Chinapay eventually acquired by China Union Pay* Built up company image and reputation by securing coverage in key foreign publications * As the only foreigner in the company, managed key foreign banking clients, including Citibank and HSBC
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Assistant English TeacherJapan Exchange And Teaching Program(Me) (Jet) Jul 1992 - Jul 1994Jp* Developed curriculum and taught English to junior high and high school students in rural Japan
Sam Flemming Skills
Sam Flemming Education Details
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Middlebury Institute Of International Studies At MontereyEducation -
Rhodes CollegeSociology -
Mountain Brook High School
Frequently Asked Questions about Sam Flemming
What company does Sam Flemming work for?
Sam Flemming works for Phrasia
What is Sam Flemming's role at the current company?
Sam Flemming's current role is General Manager, United States.
What is Sam Flemming's email address?
Sam Flemming's email address is sa****@****ata.com
What is Sam Flemming's direct phone number?
Sam Flemming's direct phone number is +8621640*****
What schools did Sam Flemming attend?
Sam Flemming attended Middlebury Institute Of International Studies At Monterey, Rhodes College, Mountain Brook High School.
What skills is Sam Flemming known for?
Sam Flemming has skills like Market Research, Social Media, Digital Marketing, Digital Strategy, Social Media Marketing, Marketing Strategy, Corporate Communications, Public Relations, Online Advertising, Marketing Research, Integrated Marketing, Social Business.
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