2024 Asian Television Award Winner

A leading international TV production company with several original productions launched and in development ranging in genre from sports reality to fashion and food.Drove brand equity to ensure the creative strategy is in line with business goals & stakeholder targets. Successfully adapted, executive produced, directed, and wrote multiple Emmy-nominated US series, localized for the Asian market. Developed original unscripted content that led to an International Emmy nomination.•Developed branded content to fulfill key sponsor objectives with one of the longest-running original series in Asia TV history•Designed, developed, produced, and directed the original unscripted series 'The Challenger: Muaythai' for the Asian market, which led to an International Emmy nomination•Mentored, developed, and promoted diversity talent who have since moved into executive positions with BBC, National Geographic, and more•Doubled sales revenue by monetizing ad partner deals with the delivery of consistent creative executions across TV, social, web, and mobile that drove increased brand usage and equity•Improved the creative workflow and output through regular stakeholder meetings and check-ins ensuring projects delivered on time, schedule, and budget•30% lift in viewership won by creating series that each premiered #1 in the viewership ratings across pay TV and free to air channelsProjects & Roles (Reference IMDb for a full list of credits) | The Challenger Muaythai (Executive Producer, Writer & Director) | The Biggest Loser Asia (Executive Producer, Writer & Director) | The Apartment (Executive Producer, Writer & Director) | The Contender Asia (Producer)Competencies: Branded Content | Collaboration | Innovation | Team Management | Creative Strategy | Creative Writing | Production | Post-Production | Directing | Talent Development | Reality TV | Unscripted Series | Vendor Management

Independent contractor partnering with clients like MGM Television, NBC Universal, CBS Studios, Amazon Studios, Mark Burnett Productions, Imagine Group, Sony, and Dreamworks Television to create, direct, produce, and write content on multiple platforms and traditional television.Develop creative strategies and act as a brand custodian to drive brand equity, ensuring creative strategy is in line with business goals and stakeholder targets for 500+ hours of primetime content. Secure diverse talent for projects spanning commercial, social media, and television. Negotiate contracts and ensure union guidelines are satisfied. Ensure stakeholders are aware of creative industry trends guaranteeing groundbreaking, innovative results.•New revenue won through content sales of branded content and creative solutions to major networks including Sony and NBC Universal; acted as creative lead on branded content sales•Championed teams as large as 70+ with a focus on growing and developing diverse talent by fostering a creative environment that is conducive to creative innovation•Direct oversight of budgets as large as $40M; work closely with department heads to ensure projects completed on time and within budget with established quality, priority, workflows, and timelines•Produced the highest quality content and compelling storylines for a 300+ person competition docuseries, slated to air on Amazon Prime; worked with 30+ camera crews•Three series greenlit by being the creative lead on branded contents sales, consultatively pitching ideas to clients in concert with the sales teamProjects & Roles (Reference IMDb for a full list of credits) Companies | MGM Television | Mark Burnett Productions | Shed MediaCompetencies: Branded Content | Collaboration | Innovation | Team Management | Creative Strategy | Creative Writing | Production | Post-Production | Directing | Talent Development | Reality TV | Unscripted Series | Vendor Management

Lecturer for multiple advanced production courses in the department of radio, television and film.

A commercial broadcasting company serving East Asia, Southeast Asia, Australia, and the Middle East.Created, developed, and secured sponsors for the launch of three original formats across Asia with a team of three direct reports. Produced three seasons of the longest-running adapted format in Pan Regional TV history and managed a team of 70+ production crew and personnel to produce the highest quality, highly rated, and commercially successful ad-funded series for nearly five years.·Millions in ad sales, averaged per project, doubling the projected ad revenue for the department, earned by driving brand equity and ensuring the creative strategy aligns to the business goals and targets·Monetized ad partner deals, driving an increase in brand usage and equity, by delivering consistent creative executions across TV, social, web, and mobile ·Widened demographics through rebranding efforts with the creation of new channels and OTT launchesProjects & Roles (Reference IMDb for a full list of credits) | Bolt of Talent (Creator & Executive Producer) | Celebrity Chef: East Vs. West (Creator & Executive Producer) | Style and the City (Creator, Executive Producer, & Director) | Asia's Next Top Model: Cycles 3 – 5 (Executive Producer)Competencies: Branded Content | Collaboration | Innovation | Team Management | Creative Strategy | Creative Writing | Production | Post-Production | Directing | Talent Development | Reality TV | Unscripted Series | Vendor Management