Iβm Sam, a senior visual designer based in San Diego ππ΄ π With 7 years of experience, I've had the pleasure of honing my creative skills in both agency and in-house environments. Similarly, I have experience designing for the nuances between B2C and B2B markets. And with a drive for constant growth, I've recently added a User Experience Design certificate under my belt. Thus, through a wide range of design mediums, I am determined to seamlessly merge branding with human-centered design in any position I hold.Some of my key qualifications include:π‘ Skilled in various graphic design mediums including motion graphics, print and packaging, logo design, original illustration, email design, presentation decks, and environmental design.π‘ Adept in designing for various social media (FB, LI, IG, X) and digital ad channels (paid social, programmatic, display, OOH).π‘ Knowledgeable in user experience design including wireframing, interface design, interactive prototyping, and responsive design and builds.π‘ Strong organization, presentation, and communication skills with a bilingual proficiency in Spanish.Outside of being a designer, as a communicator, I tell stories visually. As an orchestrator, I aim to bring structure to the unorganized. As a teammate, I work quickly without jeopardizing quality, am a self-starter who makes sure she's always up to speed, and encourage direction and criticism to further propel growth. Lastly, as a human, I value diverse perspectives, believe in people's lived experiences, and seek to come from a place of compassion in every space I'm in π€
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Ux And Ui DesignerMindrSan Diego, Ca, Us -
Sr. DesignerRaindrop Apr 2024 - PresentSan Diego, California, United Statesβ€ Managed a full-time contractor which included monitoring and delegating workload, reviewing their work met brand standards, and meeting 1:1 to foster relationship and sense of belonging.β€ Conceptualized visual assets for multiple campaigns alongside other creative teams and personally pitched them to each respective client.β€ Led Big Rock initiatives and continuously worked towards improving processes within the design team as well as cross-functionally. -
Senior Brand DesignerBlueboard Inc. May 2021 - Mar 2024San Diego, California, United Statesβ€ Drove a quarter-long campaign of mobile optimizations for the marketing website (hosted in Webflow) that resulted in a fully responsive website and a 12.6% drop in the site's bounce rate. β€ Managed the Paid Media design function including creating new digital ads and paid landing pages. Furthermore, I oversaw the quality of design from junior designers and third-party partners every week through direct feedback and rounds of revisions.β€ Redesigned and optimized 5 Email templates in HubSpot to ensure mobile and dark mode compatibility and overall email size to meet Googleβs 155KB size limit. Specifically, within 5 days of sending, the Monthly Community Newsletter click-through rate was 93% higher, and the total click volume was 108.7% higher than the benchmark.β€ Led content design initiatives that resulted in 18 branded eBooks varied in length, anywhere from 2 to 48 pages. The content was either a new one-off design or an original template for other designers to use and scale.β€ Orchestrated multiple environmental designs for in-person events and conferences. Additionally, I researched and partnered with national vendors to ensure print quality and timely pick-up and deliveries. -
Senior Graphic DesignerTaylor & Pond Digital Marketing Agency Jan 2021 - May 2021Greater San Diego Areaβ€ Directed a clientβs website redesign campaign from beginning to end. I wireframed and mocked up the new designs, and worked closely with a developer to align the build with the new style guide. The campaign also consisted of a multi-day product photography shoot which I art directed to ensure the creative was consistent.β€ Managed the relationship between a top client and 3 of our internal production artists by receiving, filtering, and delegating out tasks. On top of that, I led all weekly video calls and daily email communication. -
Graphic DesignerTaylor & Pond Digital Marketing Agency Oct 2017 - Jan 2021San Diego, California, United Statesβ€ Routinely executed static and motion graphics, Instagram Story filters and GIFs, print assets, presentation decks, illustrations, and packaging designs for over 20 beauty and fashion brands during my tenure, while specifically serving as the sole designer for 6 clients at a time.β€ Conceptualized and executed all deliverables for 3 back-to-back annual Sweepstakes including landing pages, in-store assets, digital ads, and deck designs for a well-known warehouse store chain in the western U.S..β€ Production Artist for 3 B2B beauty companies. Deliverables ranged from digital ads, motion graphics, email designs, and in-store screen displays.β€ Presented and produced branding direction for incoming companiesβ digital media presence, as a part of their onboarding, which included a selection of 3 mini-style guides and oftentimes original logo designs. -
Content & Marketing Specialist InternOmni Holding Company Jul 2017 - Oct 2017Greater San Diego Areaβ€ Designed graphics for social media posts, flyers, Spotify playlist covers, & retail clothing designsβ€ Brainstormed, researched, & created a social media campaign for our clientsβ€ Assisted in photoshoots for product photographyβ€ Copywriter for blog posts as well as website blurbs
Sam Gonzales Education Details
Frequently Asked Questions about Sam Gonzales
What company does Sam Gonzales work for?
Sam Gonzales works for Mindr
What is Sam Gonzales's role at the current company?
Sam Gonzales's current role is UX and UI Designer.
What schools did Sam Gonzales attend?
Sam Gonzales attended University Of California, San Diego, University Of California San Diego - School Of Extended Studies And Public Programs, Uc San Diego Extension.
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Sam Gonzales
Ann Arbor, Mi6gmail.com, gmail.com, flagstar.com, flagstar.com, mbfinancial.com, mbfinancial.com3 +173442XXXXX
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