Sam Gregory is an internationally recognized, award-winning human rights advocate and technologist and expert on smartphone witnessing, deepfakes, media authenticity and generative AI. He has testified to both the US House and Senate on deepfakes and AI, and is a TED speaker on on how to prepare better for the threat of deepfakes (https://go.ted.com/samgregory)Executive Director of the global human rights organization WITNESS, he has 20 years experience at the forefront of practices, impact and innovations in video, technology, human rights, civic participation and media and leads a team of 50+ people globally, and a budget of over $7million. Sam initiated the first globally focused effort to 'Prepare, Don't Panic' (gen-ai.witness.org) around deepfakes and generative AI images/video and is widely known and consulted as an advocate, researcher and speaker on deepfakes, Generative AI's promise and perils, innovation in how to understand media authenticity and provenance, and emerging forms of mis/disinformation.Sam specializes in foresight and strategic innovation with a track record in anticipating and proactively responding to pivotal shifts in use of cellphones and social media, citizen journalism, live-streaming, and AI. His PhD in media and communications focuses on the evolution of participatory human rights witnessing and the impact of emerging technologiesSam has written for WIRED and the Hill, and been interviewed by the BBC, New York Times, MIT Tech Review, the Economist and many other media. He co-chaired the Partnership on AI's Expert group on AI and the Media. A frequent keynote speaker, he has spoken at the White House and Davos. An experienced trainer and facilitator, he lead edited 'Video for Change: A Guide for Advocacy and Activism'. Sam taught the 1st class at Harvard on human rights advocacy via participatory media from 2010-18. Additionally he publishes widely in human rights, journalism and media journals. Sam has directly managed innovation-driven projects that pioneered approaches the award-winning ObscuraCam and ProofMode projects with the Guardian Project, and led to impactful advocacy to major tech companies. As an impact video producer, his 20+ human rights productions have been screened at the UN, US Congress, UK Parliament, and have secured advocacy impact in multiple country/policy contexts. Among other fellowships/affiliations are Rockefeller Bellagio Resident, IFTF Future for Good Fellow, Young Global Leader of WEF, member Technology Advisory Board ICC.Learn more about Sam: https://www.samgregory.info