Sam Hassell, UMI's CEO, is an accomplished entrepreneur, growth strategist and national marketing and media executive. His extensive background has repeatedly coalesced his ability to identify significant growth opportunities with his keen marketing insight and strategic vision-casting to drive success. Hassell has worked with a wide array of national and international brands, direct-to-consumer companies and political and issue organizations driving multi-million dollar national media campaigns. His efforts have helped client companies realize triple-digit, sustainable growth with increased margins - primarily through his knack for understanding market sentiment and crafting creative messaging campaigns and media strategies that motivate consumer action. He built his own companies from launch to as high as 8-figure revenues in less than 12 months. As CEO of The Association of Mature American Citizens (AMAC), Hassell drove membership levels from a few thousand to more than 1.5 million members in two-years securing their position as the leading competitor to the AARP. His work with Presidential Super PACs, PACs and issue organizations qualify Hassell as a top-tier political advisor and strategist for groups such as:Adelson-backed, Winning Our Future Super PACD’souza’s record-breaking movie, 2016: Obama’s AmericaNational Right To LifeNew American Energy Opportunity FoundationHassell formed Cross Platform Media, which included USA Radio Networks and USA Headline News with 24/7 news and nationally-syndicated talk and music programs reaching an estimated 15 million weekly.His company, Intelirep, became the second largest media sales representation firm for Christian radio and web networks with an audience of over 45 million through clients KLOVE, Keep The Faith, Focus on The Family, Todd Starnes, Moody Broadcasting, etc.