Leading the digital transformation in a growing hospitality business.

- Smashing pre-booking and top line sales targets.- Maintaining Brand awareness through social media, our website and personal sales technique.- Creating and maintaining B2B and B2C relationships.- Event creation, planning, promotion and delivery.- Strategic business planning with L4L analysis and sales gap plugging.- Maximising profits on key dates through planned content and heavy marketing.

- Responsible for marketing a £400,000 refurbishment and image redesign. - Grew our student base through targeted sponsorship of teams & societies. From 5 teams in 2014 we sponsored 42 in September 2016 using a smart contract to ensure every relationship was profitable.- Contacted and negotiated with Clubnight promotions companies from all over the UK to deliver an uplift during Freshers week. - Gave away over 1000 free burgers in a Freshers Week guerilla marketing campaign. - Brought in over 2o corporate Christmas parties - this lead to the most profitable December at WB Sheffield.- Heavy promotion of Walkabout as the home of live sport in Sheffield saw us have multiple record days during the Rugby World Cup, Six Nations 2016 and after Boxing PPVs.