Sam Hester

Sam Hester Email and Phone Number

Product Owner | Search + Hyper-Personalization + Recommendations @ Ahold Delhaize USA
Sam Hester's Location
Charlotte, North Carolina, United States, United States
Sam Hester's Contact Details

Sam Hester personal email

n/a
About Sam Hester

Passionate about Analytics, Product Development, Marketing, and of course - Food! Product Manager owning the Search and Recommendations experience at ADUSA for 3+ years. Working in partnership with our Data-Science and ML Engineering teams, I manage the design and development of recommendation models, search algorithms, and the future of product discovery for millions of users at Stop&Shop, Food Lion, Hannaford, Giant Foods, and The Giant Company. I've worn many hats at ADUSA - formerly Peapod Digital Labs. I started here during the pandemic during an unprecedented surge in grocery e-commerce traffic, working as a Product Data Analyst Co-op on the A/B Testing and Optimization team. After 6 months, I was hired full-time and transitioned to the Product team as a Product Analyst on Search and Browse team. For nearly a year I co-led the A/B testing program for PDL while also working as the Product Analyst for 3 scrum teams. This helped me get exposure helping lead teams focused on Search and Product Discovery, Retail Media and Monetization, Merchandising, Personalization and Recommendations. In 2022 I was promoted to Associate-Product Manager and began leading the Search and Hyper-personalization team at PDL. Still working tightly with the A/B Testing and Optimization team, I focused on generating value through new ways of interacting with Search and Product Recommendations through a new Search Typeahead experience, and In-grid Cross-sell recommendations. Partnering closely with our Data Science team, we developed new in-house models to target different strategies such as Cross-selling, Substitutions, Replenishment, and even Semantic Search algorithms. Managing the Search experience, I work in partnership with our Digital Merchandising teams and Retail Media teams daily to grow monetization revenues in our search experience while also improving our search relevancy by personalizing Search Results to the individual user. The Search Typeahead experience we developed is industry leading and allows users to build their basket significantly faster.Along the way I've also managed pieces of the RFP process for A/B testing platforms, Advanced Analytics tools, Session Recreation tools, and Product Discovery platformsI've also had chances to compete in an internal Hackathon, where my team won 3rd place for a Monetize-able and Shop-able Recipe Video concept

Sam Hester's Current Company Details
Ahold Delhaize USA

Ahold Delhaize Usa

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Product Owner | Search + Hyper-Personalization + Recommendations
Sam Hester Work Experience Details
  • Ahold Delhaize Usa
    Product Owner | Search + Hyper-Personalization + Recommendations
    Ahold Delhaize Usa Apr 2024 - Present
    Quincy, Massachusetts, Us
  • Peapod Digital Labs
    Product Manager
    Peapod Digital Labs Dec 2023 - Apr 2024
    Product Manager | Search, Recommendations, Hyper-Personalization
  • Peapod Digital Labs
    Associate Product Manager | Search + Hyper-Personalization
    Peapod Digital Labs Dec 2022 - Dec 2023
  • Peapod Digital Labs
    Product Analyst - Explore + Product Discovery
    Peapod Digital Labs Aug 2021 - Dec 2022
  • Peapod Digital Labs
    Product Data Analyst, Data & A/B Testing
    Peapod Digital Labs Jan 2021 - Jun 2021
    ▪ Served as primary point of contact for the Product Division’s Explore Team. o Managed requests for data by conducting stakeholder interviews to understand intent behind request, set scope of analysis, identify supplemental data that is relevant and applicable, and present findings in a concise and understandable way to assist with managerial and design strategy. o Conducted ad-hoc data pulls and investigations for Product Managers and UX Designers to assist in feature development, performance tracking, and product strategy. o Created dashboards for Product Managers to facilitate self-service performance tracking. o Worked with Product Managers to plan, implement, measure and analyze results of A/B tests on new and existing features using Optimizely. ▪ Managed need identification, RFP process, and vendor contact and analysis for an enterprise level software deal. ▪ As part of a cross-functional team, created a product development plan for a set of proposed features to assist in future hyper personalization initiatives. Participated in full product development cycle, including: o Problem identification, solution ideation and development, A/B test planning and KPI identification. o Extensive analysis of industry trends and competitive analysis of other omnichannel retailers. o Facilitated interview and visual brainstorming sessions with UX Research and Data Science teams to identify future needs and applications for different types of user information. o Presented development plan, research findings, and proposed next steps to Senior Product Managers
  • Xceleration Inc.
    Marketing Intern
    Xceleration Inc. Jul 2017 - Nov 2020
    Charlotte, North Carolina, Us
    • Assisted with the development of a web-scraping tool to monitor pricing and rebates of a Fortune 500 client’s product category across web-merchant sites in NA and Europe. Analyzed data captured to ensure compliance with pricing agreements. • Supported development of content marketing strategy, SEO analysis, and thought leadership efforts.• Created marketing materials, sales guides, training videos (including voice over work), and E-learnings for clients.• Facilitated the distribution and analysis of surveys for a client’s distributor networking team. Developed presentation of analysis for client’s Board of Directors.• Managed lead generation for an outbound B2B marketing campaign.
  • Ronk Security Solutions
    Marketing Specialist - University Coursework
    Ronk Security Solutions Jan 2020 - Apr 2020
    Developed a content marketing campaign, including campaign process, backlog of content, and transitional documents to assist with future content marketing efforts.
  • Venturesouth
    Market Researcher - University Coursework
    Venturesouth Aug 2019 - Nov 2019
    Us
    Provided Angel Investors with competitive analysis, market environment, investor interest, and funding path analysis of companies aligned to their desired investment target profile.
  • Darla Moore School Of Business - Executive Development
    Business Development Representative - Co-Op
    Darla Moore School Of Business - Executive Development Aug 2019 - Nov 2019
    Columbia, South Carolina, Us
    Served as Business Development Rep for Executive Education Division at the Darla Moore School of Business at the University of South Carolina. Leveraged Salesforce to develop and implement a lead generation and lead nurturing program, based on industry-specific buyer personas within verticals throughout the state of South Carolina. The program was recognized as the best of those submitted by the Executive Education Team upon presentation
  • Charlotte Radiology
    Marketing And Practice Relations Intern
    Charlotte Radiology May 2019 - Oct 2019
    Charlotte, North Carolina, Us
    Led planning and execution of annual Pink Pint Night fundraiser benefiting the Levine Cancer Institute's: Project PINK. Responsible for 64% increase in sponsorship dollars and a 32% increase in total amount raised.
  • Best Buy
    Sales Consultant
    Best Buy Sep 2016 - Sep 2017
    Richfield, Minnesota, Us

Sam Hester Skills

Digital Marketing Market Research Marketing Social Media Social Media Marketing Microsoft Office Microsoft Excel Microsoft Word Customer Service Sales Project Management Marketing Strategy Retail Microsoft Powerpoint Leadership Management Employee Engagement Employee Training Voiceovers

Sam Hester Education Details

  • University Of South Carolina
    University Of South Carolina
    Marketing
  • University Of South Carolina
    University Of South Carolina
    Entrepreneurial Management - Concentration On Product Development
  • University Of South Carolina Darla Moore School Of Business
    University Of South Carolina Darla Moore School Of Business
    Sales Automation
  • Best Buy
    Best Buy
    Merchandising And Marketing Operations

Frequently Asked Questions about Sam Hester

What company does Sam Hester work for?

Sam Hester works for Ahold Delhaize Usa

What is Sam Hester's role at the current company?

Sam Hester's current role is Product Owner | Search + Hyper-Personalization + Recommendations.

What is Sam Hester's email address?

Sam Hester's email address is sa****@****ion.com

What schools did Sam Hester attend?

Sam Hester attended University Of South Carolina, University Of South Carolina, University Of South Carolina Darla Moore School Of Business, Best Buy.

What skills is Sam Hester known for?

Sam Hester has skills like Digital Marketing, Market Research, Marketing, Social Media, Social Media Marketing, Microsoft Office, Microsoft Excel, Microsoft Word, Customer Service, Sales, Project Management, Marketing Strategy.

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