Sam Ho Email and Phone Number
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With over 10 years of experience in media measurement, I am a passionate and driven Product and Analytics leader at Walmart Connect, the retail media arm of Walmart. My mission is to help brands influence real shoppers at scale across the entire purchase funnel, delivering highly relevant content that enhances the Walmart shopping experience and drives measurable, omni-channel results.As a Group Product Manager, I oversee the design, development, and implementation of ad measurement products and solutions that provide actionable insights and recommendations to optimize campaign performance and ROI. I also collaborate with cross-functional teams, such as engineering, product marketing, sales, and advertisers, to align measurement objectives, methodologies, and best practices.
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Group Product Manager, Ad MeasurementWalmart ConnectCalifornia, United States
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Group Product Manager, Ad MeasurementWalmart Connect Jul 2022 - PresentHoboken, New Jersey, Us -
Associate Director, Marketing Science & AnalyticsWalmart Connect Jul 2019 - Jun 2022Hoboken, New Jersey, UsManaging a team of analysts that supports Enterprise clients working with Walmart Connect.Walmart Connect works with brands to influence real shoppers at scale across the entire purchase funnel, delivering highly relevant content that enhances the Walmart shopping experience and drives measurable, omni-channel results. Simply put, we help brands to reach over 100 million U.S. shoppers a month with messages that influence 95% of American consumers measuring both physical and digital results.
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Senior Manager, Marketing Science & AnalyticsPebblepost Nov 2017 - Jul 2019New York, Ny, UsPebblePost invented Programmatic Direct Mail® to transform real-time online activity into personalized, dynamically rendered direct mail that's delivered into postal hubs within 12-24 hours, every day. The company's patent pending digital-to-direct mail platform integrates segmentation, campaign management, production, analytics and optimization. PebblePost combines the power of intent data with the effectiveness of in-home to achieve far higher response, conversion rates and ROAS. PebblePost is a venture-backed company based in NYC. -
Team Lead, Marketing Science & AnalyticsCriteo Jan 2017 - Nov 2017Paris, Fr• Supported key accounts as analytics lead and provided actionable insights and recommendations to maximize campaign performance• Conducted head-to-head, incrementality, and A/B tests to measure the uplift and impact of Criteo solutions• Spearheaded multiple initiatives that enabled new business opportunities, improved operational efficiency, and established a culture of self-service analytics• Supported internal and external teams with data-driven troubleshooting to ensure effectiveness of new and existing campaigns• Educated clients and new hires on various topics including product knowledge, analyses, and how data is used in programmatic advertising -
Senior Data AnalystCriteo Jan 2016 - Dec 2016Paris, Fr
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Business Analytics Consultant/Co-FounderMarlin Truett Data Solutions May 2014 - Dec 2015• Developed and designed a web-based business intelligence tool: LyticsLab.com• Advised companies in the Los Angeles market to provide expertise on business intelligence practices and identify the best analytics solution based on their needs• Analyzed client data to help discover customer/product trends and identify areas with high ROI for growth opportunities• Implemented Tableau to streamline visualized and automated reporting to support various teams within an organization• Optimized data using ETL techniques to enable clients to better analyze data based on segments including customer, market and product segmentations• Designed and implemented MySQL and Hadoop databases -
Business Intelligence AnalystGamefly May 2011 - May 2014• Built big data warehouse cluster using Apache Hadoop from the ground up• Implemented Tableau from the ground up to streamline visualized reporting and provide in-depth analytics at the executive level• Created and analyzed customer lifetime value model to improve customer retention, maximize returns on marketing spend and identify growth opportunities• Deployed implementation and automation of ETL process to bring in data streams from various sources including SQL Server, Google Analytics and MS Access to provide up-to-date data for business analytics• Wrote SQL queries for ad-hoc reporting and analytics
Sam Ho Skills
Sam Ho Education Details
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Uc IrvineBusiness Economics
Frequently Asked Questions about Sam Ho
What company does Sam Ho work for?
Sam Ho works for Walmart Connect
What is Sam Ho's role at the current company?
Sam Ho's current role is Group Product Manager, Ad Measurement.
What is Sam Ho's email address?
Sam Ho's email address is sa****@****ook.com
What is Sam Ho's direct phone number?
Sam Ho's direct phone number is +185799*****
What schools did Sam Ho attend?
Sam Ho attended Uc Irvine.
What skills is Sam Ho known for?
Sam Ho has skills like Data Analysis, Tableau, Sql, Hadoop, Hive, Etl, Big Data, Kettle, Google Analytics, Web Analytics, Social Media Marketing, Affiliate Marketing.
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