Sami Logan Email & Phone Number

United States

Colorado Springs, Co, Us

Irvine, Ca, Us

• Amazon Account Management: I manage all aspects of clients' Amazon accounts, including Seller Central, Vendor Central, and Amazon Advertising. This includes product listing optimization, inventory management, pricing strategies, creative work, reporting, A/B testing and performance monitoring.• Listing Optimization: I optimize product listings to improve visibility, conversion rates, and search rankings. This involves keyword research, product descriptions, images, and enhanced content creation (A+ Content, Infographics, Posts, & Storefronts) to maximize sales potential.• Amazon PPC Campaigns: I develop and manage Amazon Pay-Per-Click (PPC) advertising campaigns to drive targeted traffic and increase sales. This includes keyword research, campaign setup, monitoring, and optimization to maximize ROI and ad spend efficiency.• Competitor and Market Analysis: I conduct thorough analysis of competitors and market trends to identify opportunities for growth and differentiation. This informs strategic decisions regarding product positioning, pricing, and marketing strategies.• Walmart Marketplace Expansion: I assist clients in expanding their reach by launching and optimizing listings on the Walmart Marketplace. This includes product setup, content optimization, and ongoing management to drive sales on this platform.• Consultation and Strategy Development: I provide strategic guidance and recommendations based on data-driven insights and industry best practices. This includes developing custom Amazon strategies, setting goals, and implementing action plans to achieve desired outcomes.

Miguel Hidalgo, Mexico City, Mx

• Significantly increased monthly account revenue from $2,000 to $30,000 through strategic management of Amazon PPC campaigns, creative content development, & strategic planning.• Managed day-to-day Amazon account operations including PPC, creatives, & post-sales support to maximize performance.

• Conducted thorough competitor and market research to inform business strategies and product launches.• Successfully launched and managed private label products, optimizing listings for maximum visibility and profitability.

Santa Monica, California, Us

• Amazon Management: Effectively managed all aspects of Amazon operations for multiple clients, including Vendor, and Seller Central. This involved listing optimization, variations, seller support, and creating design elements to enhance sales performance and brand visibility.• Walmart Marketplace Optimization: Launched and optimized Walmart Marketplace listings for clients, utilizing expertise in product presentation, keyword optimization, and pricing strategies to expand market reach and drive revenue growth.• Strategic Planning: Collaborated with team members to develop and execute strategic plans to meet sales targets and business objectives. This included analyzing market trends, identifying opportunities for growth, and implementing actionable strategies to capitalize on emerging trends and consumer behavior.• Performance Analysis: Conducted regular analysis of key performance metrics and sales data to identify areas for improvement and optimization. Utilized analytics tools and reporting systems to track performance, measure PPC data, and make data-driven decisions to enhance overall performance.• Continuous Learning and Adaptation: Stayed on top of the latest developments, trends, and best practices in e-commerce, Amazon marketplace policies, and algorithm updates. Proactively sought out opportunities for professional development and skill enhancement to maintain a competitive edge.

Santa Clara, California, Us

• Managed a large inventory of over 1,000 SKUs on Vendor & Seller Central, ensuring accurate listings and timely updates.• Executed various Amazon tasks including inventory management, pricing strategies, & promotions to optimize sales performance.

Fremont, California, Us

Master Of Arts - Ma, Advertising & Branded Media

Bachelor'S Degree, Marketing

Bachelor Of Science - Bs, Kinesiology And Exercise Science