Sami Naffziger Email & Phone Number

Auckland, New Zealand

Auckland, New Zealand

• Content creation and support for marketing initiatives behind ASICS, Timberland, Birkenstock, Coleman, along with Pat Menzies, and SOLECT shoe stores.
• I was the first hire in Brittain Wynyard’s Shared Digital Team, working across multiple brands in the business to create local content
• Managed the ASICS blog, telling key brand stories by crafting articles featuring strong keywording for SEO
• Oversaw the creation of the ASICS Knowledge Base featuring a series of articles of expert advice on running and finding the right footwear
• Tracked the performance of these pages and looked for opportunities to improve SEO metrics
• Helped with the creation of product landing pages

Jackson Hole

• Assistant to Founder & CEO of TravelStorys, she is also a renowned land conservationist and philanthropist
• Ensured Story could focus on the important work of her day by taking care of the minutiae for her
• Worked to maintain an organized and neat office
• Prepared checks for deposit
• Took care of filing all receipts, invoices, and client documents
• Handled incoming and outgoing mail including bill payments

Palma Area, Spain

• Oversaw the operation of the Digital Signage and Wayfinder systems
• Utilized CMS and Scala platforms to input and publish the daily advertisements, promotions, entertainment and schedule
• Worked directly with the Marketing Team at the Head Office to create new media for concessionaires
• Ensured the 40+ screens across the TUI Discovery were functioning, performed troubleshooting and technical maintenance when needed
• Attended weekly Cruise Operations Meetings where preparations were made for the next itinerary and strategy for meeting revenue goals was discussed
• Assisted with the launch of Thomson Cruises’ Navigate phone app, ensured the content was up-to-date, and uploaded the schedule each day to the management system

Oakland, CA

• Collaborated with team members on relaunch of iOS app, Android app, and website
• Worked with social media influencers on relaunch campaign
• Managed all social media platforms by writing and scheduling daily posts
• Maintained brand voice across the company profiles
• Selected and programed the Question of the Day which is prominently presented to users daily
• Created marketing decks

San Francisco Bay Area

San Francisco Bay Area

• Managed the quality of recipe content on the site & ingested in the system; including overseeing any manual entry of content into the Foodily system.
• Worked directly with tastemakers to promote and build out their social recipe profile.
• Created editorial content for the Foodily homepage and in-product promotions.
• Led and directed the grocer content integration, matching and display via Foodily applications directly with Foodily partners.
• Handled all customer service inquiries, account questions and customer service content.
• Assisted in testing and QA of all platforms, bug ticketing and tracking.

San Francisco Bay Area

San Francisco Bay Area

• Oversaw all elements of youth hockey in San Francisco
• Built strong community and business partnerships to increase youth hockey awareness and enrollment
• Generated and recruited prospective students for enrollment in Skating School and In-House
• Managed coaching staff for Skating School, In-House and S.F. Sabercats Travel Hockey programs
• Facilitated all phases of a player’s participation from introduction, evaluation, to enrollment
• Created promotional and educational materials for all programs and events

Bachelor Of Fine Arts (Bfa), Editorial/Advertising Photography

Education record