Samir Sant'Anna Email & Phone Number

Brazil

Salvador, Bahia, Brasil

Provide consulting services to clients across industries such as telecom and mining in various countries, helping them make data-driven decisions and optimize their operations.Utilize cloud technologies, including Google Cloud Platform and AWS, to process and analyze large datasets, providing clients with insights and recommendations for improvement.Develop custom data visualizations and dashboards using tools such as Tableau and Looker, delivering clear and actionable insights to clients and enabling them to track their performance metrics in real time.Collaborate with cross-functional teams, including data scientists and engineers, to design and implement data pipelines and analytics solutions, ensuring data accuracy and consistency.Alongside a team from the UK and USA Implemented a Chatbot with generative Ai to inform about anxiety using the Whatsonx platform.

Salvador, Bahia, Brasil

Managed integration of digital and out-of-home data for big players on the market, using advanced tools such as Google Analytics, Google Tag Manager, and Tableau.Analyzed data and provided key insights to improve marketing strategies and optimize campaigns, resulting in a 20% increase in ROI.Collaborated with cross-functional teams to ensure data accuracy and consistency, and provided training to improve data literacy across the organization.Consistently delivered innovative and data-driven solutions that exceeded client expectations, resulting in a 30% increase in upsells and a 50% increase in customer referrals. Received multiple commendations from clients for exceptional service delivery.

Assisted in the planning and execution of digital marketing campaigns, including email marketing, social media, PPC advertising, and programmatic display, utilizing platforms such as Facebook Ads, Google Ads, and DSPs.Conducted research and analyzed data to provide insights and recommendations for campaign optimization, resulting in a 20% increase in ROI and a 15% decrease in CPC.Became a specialist in Google Analytics and Tag Manager, leading to increased data accuracy and veracity. Utilized these tools to track campaign performance and user behavior, providing regular reports and recommendations for optimization and improvement.Conducted A/B testing and analyzed results to optimize landing pages, resulting in a 25% increase in conversion rate. Assisted in the development of new landing pages based on user insights and testing.Collaborated with cross-functional teams to ensure data accuracy and consistency, and to drive data-informed decision-making across the organization.