Samira Ribeiro

Samira Ribeiro Email and Phone Number

PhD | AI Product Management at Globo @ Globo
valparaiso, valparaiso, chile
Samira Ribeiro's Location
Fortaleza, Ceará, Brazil, Brazil
About Samira Ribeiro

“Passionate about products that add value to its users: always people first!”I am currently an AI Product Owner at Globo. I have a doctorate and master's degree in Software Engineering with an emphasis on human-computer interaction. In just over 10 years in the market, much of my work has been focused specifically on products, working on processes, software testing, requirements identification and UX.I worked in companies, from small to multinational, from consulting to industry, in different scenarios and areas, with different cultures. Experiences that gave me the knowledge and skills necessary to navigate and dialogue between people and environments, adapt, create and propose solutions, in addition to devising appropriate strategies for businesses to achieve their results, always departing or converging to focus on users and customers.Significant experience in research projects around disruptive technologies, such as Augmented Reality with Smartglass, Internet of Things, 3D Animation, Salesforce and Fraud Prevention. Strong performance in product management, UX research and interaction design for these projects. Responsible for planning, executing and consolidating the results of research with users, as well as user tests (remote or in person). In the current project, I am responsible for product management, as well as for the execution and leadership of UX activities, of a solution developed for the electrical sector, which uses augmented reality and the Smartglass Realwear HMT-1.INTERESTS:UX research | People's behavior | Design Methodologies | Design Thinking | Co-creation | Value Proposition Design | Service design | Interaction Design | Innovation Strategy | Business design | Agile Methodologies | Product management | Project managementSTRENGHTS:* Experience and ability to work with multidisciplinary teams* Leadership and interpersonal skills* Substantive facilitator and good communication* Insightful researcher* Experience with design processes and their applications* Ability to work with various markets and sectors* Ease of adaptation* Curious, didactic, proactive, organized and committed* Always in search of new learning

Samira Ribeiro's Current Company Details
Globo

Globo

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PhD | AI Product Management at Globo
valparaiso, valparaiso, chile
Website:
globoagencia.com
Employees:
6
Samira Ribeiro Work Experience Details
  • Globo
    Ai Product Management Na Globo
    Globo Jul 2021 - Present
  • Universidade De Fortaleza - Unifor
    Researcher - Laboratory Of User Studies And Quality Of Use Of Systems (Luqs / Unifor)
    Universidade De Fortaleza - Unifor Jan 2013 - Aug 2021
    Fortaleza E Região, Brasil
    LUQS is the research laboratory belonging to the Research and Graduate Program in Applied Informatics (PPGIA), which has been training masters through integrated teaching and multidisciplinary research activities, with a strong scientific basis for professional and academic practice in Science of computing. Luqs, under the coordination of prof. Elizabeth Sucupira Furtado, develops research in the area of Human-Computer Interaction and Software Engineering, aiming to disseminate both the market and the academic community the knowledge obtained, acting for the quality of the design process of the interaction of interactive systems and the quality of experiences of users with the developed systems.
  • Instituto Atlântico
    Product Owner | Ux Designer
    Instituto Atlântico Feb 2018 - Jul 2021
    Fortaleza E Região, Brasil
    I perform activities of Product Owner and UX designer, in research projects that address contexts such as Internet of Things, 3D Animation and Augmented Reality.As a Product Owner, my responsibilities and activities are:Define product features (Product Backlog);Create Epics, User Stories and tasks;Prioritize the functionalities according to the business value;Ensure that the Product Backlog is visible, transparent and clear to everyone;Ensure that the Development Team understands the items in the Product Backlog at the required level;Accept or Reject work results;Develop indicators to measure the team's performance, quality and effectiveness of the solution at each sprint.As a UX designer, my responsibilities and activities are:Conduct user surveys to understand their pain and pass it on to the development team and lead to co-decision.Evaluate and guide the team about the interaction of the solution, always with the objective of providing a good user experience;Facilitates Design Thinking sessions for Instituto Atlantico organizational projects.
  • Uni7 - Centro Universitário 7 De Setembro
    Postgraduate Professor
    Uni7 - Centro Universitário 7 De Setembro Apr 2020 - Jun 2020
    Postgraduate professor in Software Engineering. Disciplines: User Experience;Design Methodologies.
  • Universidade Estadual Do Ceará
    Postgraduate Professor
    Universidade Estadual Do Ceará Oct 2018 - Jan 2019
    Fortaleza E Região, Brasil
    Postgraduate professor in Software Engineering with emphasis on software standards. Discipline: Software Validation and Testing.
  • Instituto Atlantico
    Quality Assurance Analyst | Engineering Processes | Iso Internal Audit
    Instituto Atlantico Feb 2012 - Mar 2017
    Fortaleza E Região, Brasil
    Using agile methodologies, he collaborated with the Institution in monitoring the activities of several organizational areas. The objective was to verify the alignment of these areas with the organization's process. For this, it carried out activities such as:• Measurement and analysis of indicators;• Internal audits of ISO 9001: 2008 and ISO 9001: 2015.With the support of Instituto Atlântico, he published the following scientific works:• SBIS 2018: Prototyping a healthcare solution, which connects sensors to a Brazilian and open source IoT platform;• SBQS 2016: A technique to measure and monitor the intrinsic motivation of agile teams;• SBQS 2013: An assessment of the TDD (Test Driven Development) approach in a mature software development company.
  • Universidade Estadual Do Ceará
    Postgraduate Professor
    Universidade Estadual Do Ceará Jan 2017 - Feb 2017
    Fortaleza E Região, Brasil
    Postgraduate professor in Software Engineering with emphasis on software standards. Discipline: Software Validation and Testing.
  • Capes - Coordenação De Aperfeiçoamento De Pessoal De Nível Superior
    Master'S Degree Scholarship
    Capes - Coordenação De Aperfeiçoamento De Pessoal De Nível Superior Aug 2013 - Dec 2014
    Fortaleza E Região, Brasil
    Scholarship holder of the Teacher Development and Improvement Program (PRODAD) at CAPES, working at the Distance Learning Center at UNIFOR (NEAD), as a teacher, preparing study material for EAD courses.
  • Mv Sistemas
    Test Analyst
    Mv Sistemas Jan 2011 - Feb 2012
    Fortaleza E Região, Brasil
  • Brq
    Test Analyst
    Brq Apr 2010 - Dec 2010
    Fortaleza E Região, Brasil
  • Universidade De Fortaleza - Unifor
    Test Analyst / Quality Assurance Analyst
    Universidade De Fortaleza - Unifor Jul 2008 - May 2010
    Fortaleza E Região, Brasil
  • Siemens
    Field Service (Support Analyst Jr.)
    Siemens Dec 2006 - Jun 2008
    Fortaleza E Região, Brasil
  • Incra - Instituto Nacional De Colonização E Reforma Agrária
    Support Analyst
    Incra - Instituto Nacional De Colonização E Reforma Agrária May 2005 - Dec 2006
    Fortaleza E Região, Brasil
  • Nicioli Viotto Assessoria E Cobrança Empresarial
    Trainee
    Nicioli Viotto Assessoria E Cobrança Empresarial Jun 2004 - May 2005
    Fortaleza E Região, Brasil

Samira Ribeiro Education Details

Frequently Asked Questions about Samira Ribeiro

What company does Samira Ribeiro work for?

Samira Ribeiro works for Globo

What is Samira Ribeiro's role at the current company?

Samira Ribeiro's current role is PhD | AI Product Management at Globo.

What schools did Samira Ribeiro attend?

Samira Ribeiro attended Universidade De Fortaleza - Unifor, Estácio, Universidade De Fortaleza, Instituto Federal De Educação, Ciência E Tecnologia Do Ceará (Ifce), Universidade De Fortaleza.

Who are Samira Ribeiro's colleagues?

Samira Ribeiro's colleagues are Mohamad Mazloum, Daniel Peter, Alex Reinecke, Camila A., Luciane Stort Vigano, Rodrigo Pinheiro, Gustavo Simeone.

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