Enhancing and managing PDCM’s digital presence and implementing strategic marketing initiatives. Fulfill internal marketing requests, including video editing, graphic design, and other creative tasks.

- Support sales team by reaching new consumers and increasing sales.- Communicating with consumers and customers directly while answering product-related questions.- Managing the Red Bull brand on a student level.- Travel with brand for events, missions and conferences.

Stay on top of social media optimization (SEO, image standards, best practices for growth and engagement)Monitor and respond to posts and comments on blogs, forums, and social networks.Post and interact with local or relevant organizations and interest groupsResearch to find articles, stories, resources, or material that would be compelling to our followers; includes identifying brand storytelling opportunities and mining member storiesCollect, record, and analyze social media insights from platform analytics as well as Google AnalyticsKeep a pulse on current events, trends, and content efforts of other brandsMaintain content calendar and schedule content across all social platforms (Facebook, Pinterest, Instagram, Twitter, YouTube)Develop strategies and campaigns to strengthen our social media presence and brand identity and gain followers, and increase engagementAssist with the development and execution of the Brand Ambassador program