Sam Lawless Email & Phone Number

Saint Petersburg, Fl, Us

St Petersburg, Florida, United States

As the Development Coordinator, I:Fundraising:- Coordinate fundraising events, including all logistics, volunteers and sponsors- Recruit & manage volunteer committees and third-party organizations to organize and carry out fundraising events - Coordinate appeal campaigns, including but not limited to capital campaigns, yearend appeals, holiday appeals, special projects, & annual reportsDonor Engagement:- Support the fundraising goals outlined in the annual budget- Build relationships with prospective & existing major donors to identify, cultivate, and steward relationships- Support the organization’s growing base of individual & corporate donors- Coordinate efforts to encourage regular and sustained giving from donors.- Support strategies to promote increased giving levels from donors, secure legacy giving through wills, trusts, endowments and annuities- Identify and implement strategies to connect with new donor opportunities, in liaison with the Executive Director and Board of Directors.Administrative Tasks:- Manage department administrative tasks, such as data entry, reports and thank you letters- Maintain the data in the organization’s donor management system- Provide reports as requested for managementMarketing and Social Media Communications:- Drive the organization's online presence, managing social media and website content- Design/oversee the production of newsletters & compelling content for posting and the website- Design and/or oversee the creation of visually appealing materials, brochures, and infographics for target audiences utilizing best practices for print and digital materials.- Coordinate marketing campaigns with all relevant departments within the agency- Handle external communications, media relations, and brand messaging- Other duties as assigned by the supervisorVolunteer Coordination:- Coordinate volunteers and oversee appropriate pre-screenings, training and recognition

Tallahassee, Florida, United States

As the Social Media Specialist at the College of Fine Arts, I:- I created content and managed various social media platforms, including Facebook, Twitter, LinkedIn, and Instagram for each of the college's schools & museums. - I compiled reports showcasing results, design graphic assets, and conduct research on emerging trends in social media.- I strategized and executed social media campaigns to enhance the college's online presence and supported digital marketing efforts, with a focus on increasing leads for our target audiences (prospective students, current students, alumni, donors, & faculty/staff).- I also cultivated relationships with internal and external partners to further the college's social media strategy.

Tallahassee, Florida, United States

As the Marketing Coordinator at For The Table Hospitality, I:- Spearheaded planning, creative development, and optimization of social media content for Madison Social, Township, and Charlie Park.- Assisted in the planning of the Social Catering & Events marketing calendar, integrating it seamlessly with store operations.- Managed customer service inquiries across all digital channels, ensuring prompt and effective responses.- Directed the organization, creative development, and optimization of email marketing campaigns for Madison Social and Charlie Park.- Oversaw merchandise creation, ordering, and storage for Madison Social and Township.- Developed and executed events for all For The Table properties, ensuring seamless execution.- Led cause-based marketing efforts for all For The Table properties, aligning with organizational values and objectives.

Fundraise annually for Children's Miracle Network

Tallahassee, Florida, United States

As External Director of DM at FSU, I:- Leveraged my team to engage the FSU community and beyond, exploring new involvement opportunities. - Brainstormed, planned and assisted my four Chairs in achieving their goals, visions, and deadlines. - Throughout the year, I oversaw a team of 67 individuals, including four Chairs, 17 Coordinators, and 46 Captains. - Managed the design, pricing, production, and distribution of all print and merchandise, collaborating with production companies as needed. - Supervised the brand usage of DM at FSU across social media, publicity, photography/videography, and graphic design, as well as with partners. - Developed communication materials for the external community, accurately depicting our organization's nature. - Worked seamlessly with the Executive Board and Chairs, I ensured consistent communication of our events, organization, and brand across multiple platforms. - With a focus on both big-picture goals and detail-oriented execution, I effectively communicated goals with Advisors, Management, and the Executive Board.

Tallahassee, Florida, United States

As the Graphic Design Coordinator at DM at FSU, I:- Creatively immersed myself in all aspects of the organization. - Executed over 100 social media graphics, print designs, and created five logos annually. - Assisted in finalizing the Branding Document for the year and collaborated closely with the Executive Board to brainstorm and develop graphic lists for major events. - Held final authorization for all graphics created and led a team of three DM Captains throughout the year.

Tallahassee, Florida, United States

As a Captain at DM at FSU, I: - Participated on a team of over 200 leaders devoted to supporting For The Kids initiatives. - Advocated for DM at FSU.- Attended weekly all-team meetings and marketing team meetings.- Created and posted content.- Oversaw all activity on Twitter.

Tallahassee, Florida, United States

As Layout Director and Creative at Arrowhead Advertising, I:- Led the development and execution of layout designs for the marketing campaign across multiple platforms, including print, digital, and social media.- Collaborated with copywriters, designers, and other team members to understand campaign objectives and develop the creative concept.- Utilized expertise in layout design principles, typography, and visual hierarchy to create visually appealing and on-brand designs.- Worked on a team of approximately 20 Florida State undergraduate students in Arrowhead Advertising, competing in the American Advertising Federation’s National Student Advertising Competition. - Orchestrated year-long collaboration to develop a comprehensive multimedia advertising/marketing campaign for the competition's lead sponsor. - Presented campaign to industry judges, competing against 150+ colleges in a three-phase national competition.

Tallahassee, Florida, United States

As Survey Team Member at Arrowhead Advertising, I:- Worked on a team of approximately 20 Florida State undergraduate students in Arrowhead Advertising, competing in the American Advertising Federation’s National Student Advertising Competition. - Orchestrated year-long collaboration to develop a comprehensive multimedia advertising/marketing campaign for the competition's lead sponsor. - Presented campaign to industry judges, competing against 150+ colleges in a three-phase national competition.-Assisted in the development and implementation of survey questionnaires using Qualtrics, ensuring clarity and accuracy of questions.- Provided support in summarizing survey findings and preparing reports for presentation.

Tallahassee, Florida, United States

As a Graphic Designer at Strike Magazine, I:- Collaborated with the digital director, writing director, advertising director, social media director, and layout director. - Crafted cover art and Instagram Story promotions for each blog post.- Created graphics for the magazine and other required advertisements.

Tallahassee, Florida, United States

As a Branding Intern at Lucky Goat Coffee Co., I:- Oversaw retail order fulfillment and merchandising for Lucky Goat cafes, ensuring inventory maintenance and organization. - Provided content and creative direction for retail items sold both online and in-store, implementing regular updates for a dynamic cafe ambiance. - Collaborated with the Branding Department on Holiday 2022 creative direction, coordinated special events and catering orders with cafe teams, and executed a company-sponsored event celebrating Lucky Goat’s twelfth anniversary. - Partnered with the Branding Department to develop engaging content for social media platforms, working closely with the Lucky Goat Photographer to capture necessary imagery. - Managed social media support by responding to customer engagement posts, stories, direct messages, and inquiries.

As a Media Assistant for Clutch Magazine, I:- Supported the creation of social media content through brainstorming and execution. - Utilizing Adobe Creative Cloud, particularly Photoshop, I crafted engaging visual content. - Curated mood boards for Clutch's social media platforms, aiming to enhance user engagement. - Participated in shoots, providing assistance as needed, and contributed to designing page layouts for the magazine.

Tallahassee, Florida, United States

As Social Media/Merchandise Coordinator for CSU, I:- Designed graphics as part of a team for one of FSU's largest student-run organizations. - Created weekly social media posts.- Crafted newsletters for members and alumni.- Created posters and event calendars for dormitories.- Created & launched merchandise campaigns for both fall and spring semesters.

New Rochelle, New York, United States

As the Social Media/PR Intern at Salesian Youth Movement, I:- Managed two interns assuring focus, task completion, and quality work in a timely manner.- Managed social media platforms.- Coordinated content distribution, created graphics, and crafted post captions. - Cultivated Salesian apparel and branding.- Attended weekly formation sessions on Salesian topics.- Participated in daily morning meetings with staff and interns. - Collaborated with two other interns, focusing on the enhancement of SYM's social media presence and helped organize two nationwide retreats with over 100 participants each.

New Rochelle, New York, United States

As the Social Media/PR Intern at Salesian Youth Movement, I:- Managed social media platforms.- Coordinated content distribution, created graphics, and crafted post captions. - Cultivated Salesian apparel and branding.- Attended weekly formation sessions on Salesian topics.- Participated in daily morning meetings with staff and interns. - Collaborated with two other interns, focusing on the enhancement of SYM's social media presence and helped organize two nationwide retreats with over 100 participants each.

Humanities, Liberal Arts And Sciences, General Studies And Humanities

Activities and Societies: Dance Marathon at FSU, Arrowhead Advertising FSU NSAC Team, Ad Club, AAF Membership, Strike Magazine, Clutch.

Education record

Activities and Societies: President of the National Art Honor Society, Art Club, Track & Field, National English Honor Society, Rho Kappa.