Samantha L is a Sr UX Research Manager at Marriott International. She possess expertise in product design, service design, usability testing, rendering, design strategy and 15 more skills. Colleagues describe her as "Exceptional UX Researcher! Samantha is a passionate and skilled researcher, with the unique ability to uncover gaps and improve overall business and user experience outcomes. I collaborated with Samantha as a digital strategist on website optimization projects for loan servicing products, resulting in a revised information architecture, content improvements, and added navigation elements. Sam led discovery efforts that included conducting face-to-face interviews, mapping user journeys, designing surveys and usability tests, as well as collecting and analyzing performance metrics. Samantha’s ability to develop robust, informative, and actionable research, as well as her user-oriented perspective, are highly-valued assets. Her research was the catalyst for many site and internal operational improvements leading to a series of quick wins and longer-term initiatives. She's a talented, positive, and reliable teammate. Any organization would be extremely lucky to have Samantha on its research team!"