Sam Omidi Email and Phone Number
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Pioneering AI-driven marketing strategies with over 20 years of global leadership experience. I transform D2C e-commerce brands & B2B SaaS organizations into industry leaders by leveraging cutting-edge AI technologies. My expertise combines artificial intelligence with traditional marketing acumen to drive unprecedented growth, optimize customer engagement, and maximize ROI in the digital landscape.Key Expertise:• AI-driven marketing strategy development• Machine learning for customer segmentation and targeting• Predictive analytics for high-impact campaigns• NLP-powered content optimization• AI-enhanced personalization and recommendation systemsMy approach combines the power of artificial intelligence with traditional marketing acumen to:• Develop data-driven growth strategies that amplify brand value• Optimize conversion rates and ad spend efficiency• Implement AI-powered customer journey mapping• Utilize sentiment analysis for real-time brand monitoring• Deploy AI-enhanced social media marketing strategiesI excel at identifying untapped opportunities and executing innovative solutions that save organizations time and resources while accelerating market share. My expertise extends to:• AI-driven market research and trend analysis• Programmatic advertising and real-time bidding• Voice search optimization• AI ethics and responsible implementation in marketing• Seamless integration of AI tools with traditional marketing platformsAs a strategic leader, I've successfully:• Scaled high-performing marketing teams• Led omnichannel marketing initiatives• Implemented AI-powered personalization across customer touchpoints• Developed chatbots for enhanced customer service• Utilized machine learning for A/B testing and campaign optimizationMy cross-functional approach ensures alignment across marketing, sales, operations, and creative teams, driving measurable success on a global scale. I'm passionate about leveraging AI to help e-commerce brands thrive in competitive markets, delivering sustainable, scalable strategies for long-term growth and profitability. Additional areas of expertise include:• AI-driven email marketing automation• Cross-channel attribution modeling using AI• AI-powered competitive intelligence gathering• Data visualization and interpretation using AI tools• Automated marketing campaign managementLet's connect to discuss how AI-driven marketing strategies can revolutionize your brand's growth and customer engagement.
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Fractional CmoMarketerhire Jul 2020 - PresentSan Francisco , Ca, UsAs a marketing consultant, I’ve had the opportunity to work with over 100 clients across North America, partnering with companies ranging from high-growth startups to established B2B and B2C brands. This experience has allowed me to tackle complex marketing challenges in competitive industries while driving meaningful results.Key Achievements:Tailored Marketing Solutions: Developed and implemented customized go-to-market strategies for B2B and B2C companies, focusing on optimizing customer acquisition and improving retention rates through a data-driven approach. AI-Driven Efficiency & Personalization: Leveraged generative AI tools to streamline marketing workflows, improve content personalization, and increase efficiency, resulting in stronger engagement and higher ROI for clients. Cross-Functional Team Leadership: Built and led high-performing marketing teams, fostering collaboration across marketing, sales, and data departments to enhance strategy execution and scale business growth. Measurable Growth Impact: Used advanced data analytics to measure and improve campaign performance, resulting in sustained growth, improved customer retention, and increased profitability for clients in SaaS, e-commerce, and healthcare sectors. -
Chief Marketing OfficerBravemedia.Com Mar 2019 - PresentVancouver, British Columbia, CaAs the Founder and CMO of Brave Media, I have led high-impact marketing strategies for startups and high-growth companies, combining cutting-edge generative AI with proven marketing frameworks to drive measurable growth, optimize customer acquisition, and enhance brand performance.My core focus is on amplifying brand awareness, developing robust growth strategies, and driving measurable revenue increases. Through the refinement of customer acquisition and engagement processes, I deliver sustainable, scalable outcomes that align with each client’s unique business goals.Key Client Successes:Data-Driven Growth & AI-Enhanced Strategies: Used data-driven insights, powered by generative AI tools, to refine go-to-market strategies and optimize marketing execution across multiple channels, driving significant revenue growth for over 100 clients.Scalable Customer Engagement: Applied AI to personalize customer experiences, boosting engagement and retention rates. Combined with strategic funnel optimization, this approach consistently increased customer lifetime value (LTV) and conversion rates.Full-Funnel Marketing Leadership: Directed cross-functional teams to execute full-funnel marketing strategies, focusing on driving acquisition, increasing retention, and improving conversion rates across SEO, SEM, email, and social media channels.Iterative Testing & Optimization: Led agile, iterative testing of marketing tactics and strategies, using real-time performance data to continuously improve ROI, reduce acquisition costs, and scale marketing efforts across competitive markets.If you’re seeking to elevate your brand’s presence, refine your growth strategy, and unlock new revenue streams, I’d love to discuss how I can help you achieve your business goals.Clients include: Cocoon Home Services (cocoonhomeservices.com), Built with Science (BuiltWithScience.com), Pourri (Pourri.com), New Chapter (NewChapter.com), Connect the Doc (https://connectthedoc.com/), and more -
Fractional CmoVesync (Us) Sep 2023 - Sep 2024Anaheim, California, UsAt VeSync, I was tasked with leading COSORI’s D2C growth strategy amid rising competition and declining profits. Collaborating with the international VeSync app team, I implemented advanced data platforms and AI-driven content personalization to enhance customer engagement and drive revenue growth, while building a high-performing marketing team to scale COSORI’s flagship products.Key Achievements:CDP Implementation & AI-Powered Personalization: Collaborated with the international VeSync app team to implement a Customer Data Platform (CDP) that consolidated data from multiple marketing channels, including emails, surveys, events, and app interactions. This unified data enabled personalized content generation using generative AI for email campaigns, dynamic landing pages, and in-app experiences, resulting in highly targeted customer interactions. These innovations doubled email and SMS open rates and reduced cart abandonment by tenfold, significantly improving customer engagement and conversion rates. 7 Million Monthly Active Users: The integration of AI-driven, personalized content led to over 7 million monthly active users engaging with app content, significantly increasing customer satisfaction and driving product interest. 4x Revenue Growth & E-commerce Success: Through personalized marketing and dynamic content optimization, we achieved a 4x increase in monthly recurring revenue. These efforts contributed to COSORI’s best-selling product status across our e-commerce store, Amazon, and major retailers like Target and Walmart. Cross-Functional Team Leadership: Managed a team of eight senior marketers, fast-tracking the implementation of CDP-driven marketing strategies and collaborating with product, data, and app development teams to ensure seamless integration and real-time customer insights. -
Fractional CmoSquire Oct 2021 - May 2022New York, Ny, UsAt Squire Technologies, a leading provider of fully integrated software solutions for barbershops and men’s salons, I was brought on as a fractional CMO to address significant marketing inefficiencies and rebuild their marketing infrastructure. With over 200 employees, the company had outgrown its existing marketing capabilities, leaving the organization with a high cost per acquisition (CPA) and an underdeveloped data platform. My role was to work closely with the sales team to develop a sustainable marketing action plan and build a new marketing team to execute it.Key Achievements:Data Platform Rebuild: Reconfigured Salesforce and implemented new attribution models, creating dashboards that provided the executive team with full visibility into the performance of all acquisition channels. This enabled more informed, data-driven decisions.CPA Reduction & Lead Generation: Reduced the cost per acquisition by 10X while doubling the number of qualified leads through optimized channel testing and a restructured marketing strategy, significantly improving overall marketing efficiency.Website Restructuring & SEO Strategy: Led the complete overhaul of Squire’s website, integrating a comprehensive SEO and content marketing strategy to drive organic lead generation. This increased Squire's online visibility and strengthened its competitive positioning.Ambassador Program Success: Hired and mentored an Ambassador manager, creating a program that became the company’s top driver of sales-qualified leads (SQLs). Thousands of barbershops switched from competitor platforms, solidifying Squire’s industry leadership.Strategic Partnership with Conair: Developed and nurtured a high-value partnership with Conair, contributing to Squire’s 300% year-over-year revenue growth and increasing the company’s valuation to $750M. -
Chief Marketing OfficerCambridge House International Feb 2018 - Mar 2019Vancouver, Bc, CaAt Cambridge House, I led the strategic development and execution of the complete customer journey across all marketing channels, ensuring seamless integration and optimization at every touchpoint.Through a comprehensive eCommerce overhaul and content marketing automation, I significantly enhanced the user experience, driving both engagement and conversion.By implementing advanced analytics, I enabled data-driven insights that pinpointed the most effective customer acquisition channels and optimized every step of the sales funnel through rigorous testing and iteration.Key Achievements: Built and Led a High-Performance Team: Developed and mentored a 10-person creative, data-driven marketing team, streamlining project cycles and increasing organizational efficiency, leading to a 150% growth in yearly revenue.Data-Driven Growth Strategy: Leveraged data and analytics to craft a robust growth marketing strategy focused on brand awareness, lead generation, and customer retention, resulting in a web traffic increase from 1M to 3M monthly visits and a 5X boost in revenue.Rebranding and UX Transformation: Spearheaded the successful execution of a company-wide rebrand and the implementation of a new user experience model. This strategic shift targeted the most profitable segment of the customer base, generating an additional $1M in annual revenue.Optimized Partnerships and ROI: Managed agency and partner relationships, overseeing contract negotiations and performance analysis, resulting in the highest return on investment (ROI) in the organization's history.Customer Acquisition Cost (CAC) Reduction: Led acquisition strategies by continuously testing and optimizing inbound and outbound marketing channels, achieving a 10X reduction in CAC while maintaining growth momentum. -
Chief Marketing OfficerCanadian Men'S Health Foundation Jan 2017 - Dec 2017North Vancouver, British Columbia, CaIn this role, I led the transformation of brand strategies into high-impact digital marketing and social media action plans that drove growth in a dynamic, high-growth environment. As a strategic thinker, I spearheaded initiatives to elevate the digital presence of our brands, leveraging data-driven insights and innovative approaches to ensure scalability and profitability.My responsibilities evolved to include the development and execution of comprehensive, integrated marketing strategies. These strategies combined compelling storytelling, digital advertising, and social media campaigns with cutting-edge technologies such as machine learning and artificial intelligence. I also fostered partnerships with high-profile influencers to enhance brand visibility and credibility.Through continuous analysis of digital metrics and big data, I gained actionable insights that were instrumental in driving deeper engagement with our target audience. This data-informed approach significantly contributed to the growth of our brand and supported the company’s broader mission to inspire healthier lifestyles for men. -
Sr.Director Digital MarketingCanadian Men'S Health Foundation Mar 2014 - Dec 2016North Vancouver, British Columbia, CaJoining a new venture within the non-profit and NGO space may seem daunting to many, but for me it has been an incredibly satisfying challenge which I have embraced. At launch, we utilized a breadth of intensive marketplace research to hone in on our target audience and establish a unified vision to fulfill our mission to influence men and their families to live healthier lives.As we evolved, I was responsible to develop and hire a digital team to implement strategic marketing plans utilizing integrated initiatives across multiple channels (email, web, social, print, TV, and radio). Being highly passionate about emerging trends, I have secured significant marketing funding from partners such as Google and managed the digital marketing and advertising budget to produce best-in-class ROI. The results have been incredibly impressive in building an audience that is both engaged but most importantly achieving the goals our organization had set out to do. -
Digital Marketing DirectorVega Mar 2012 - Mar 2014Burnaby, Bc, CaFormerly known as Sequel Naturals, Vega was undergoing a transformative rebrand, shifting its focus from a niche audience to the rapidly growing plant-based nutrition market. My role was to lead the strategic rebranding and execute a comprehensive growth marketing plan that supported new product launches and significantly expanded Vega's digital footprint positioning the company for acquisition.Key Achievements:Rebrand & Digital Strategy: Led the creation of a multi-language eCommerce platform and implemented a visually engaging recipe center to drive user engagement on social media. This helped shift Vega’s image and messaging, attracting a broader customer base.Revenue Growth: Increased annual online revenue from $250K to over $12M through a strategic omnichannel marketing approach, including SEO, SEM, influencers, Amazon, and marketing automation.Traffic Expansion: Drove website traffic from 5M to 20M visitors annually by developing data-driven acquisition strategies that significantly boosted visibility and conversions.Social Media Growth:Grew Facebook followers from 75K to over 380K.Scaled Instagram presence from 0 to 150K followers.Increased Pinterest views from 30K monthly to over 3.8M. Optimized Acquisition Costs: Defined and tracked multi-channel acquisition strategies, reducing cost-per-acquisition (CPA) by over 5X, enhancing profitability in a competitive landscape.Cross-Functional Leadership: Directed cross-functional teams, including marketing, sales, operations, PR, and creative, to ensure alignment across all channels. This led to highly successful campaigns and record-setting ROI.Email & Retention Strategy: Through A/B testing, marketing automation, and nurture campaigns, grew the email database by 3X and reduced customer attrition by 20X, significantly improving lifetime value (LTV).Major Acquisition: The rebrand and growth efforts culminated in the acquisition of Vega by WhiteWave Foods for $550M. -
Founder, CmoWeight Loss And Training Sep 2008 - Feb 2012Vancouver, Bc, CaWeight Loss & Training was a venture sparked by a Facebook group that became it's own highly successful blog. The website generated over 1.2M unique visitors through SEO focused content in first year (top of Google for over 2K competitive keywords), and 4.6M unique visitors by year 2. Some of the greatest successes came through my social media presence and in the top 10 health influencers in Canada (130K followers Twitter, 88K Facebook, 32K Instagram). Content strategy was integral to the brand and revenue generation including the weekly newsletter which established an incredibly low bounce rate of 7.0% to 50K weekly subscribers. Revenue increased an average 150% year over year via fitness related products, affiliations and strategic partnerships. -
Senior Marketing Manager1-800-Got-Junk? Jun 2010 - Sep 2011Vancouver, Bc, CaAt 1-800-GOT-JUNK?, I was responsible for optimizing the digital marketing strategies for over 180 national and international franchise partners. My role focused on driving revenue growth, improving search visibility, and building scalable marketing initiatives. Through comprehensive vendor management, SEO optimization, and the introduction of new marketing channels, I played a pivotal role in boosting online conversions and maximizing franchise performance.Key Achievements:SEO Leadership for Franchise Partners: Optimized digital marketing strategies for 180+ franchise partners, securing #1 Google rankings for highly competitive keywords, significantly increasing organic search visibility and traffic.Vendor Management & Strategic Negotiation: Negotiated over $500K/year in vendor contracts for system-wide marketing initiatives, including email marketing, SEM, social media, and programmatic advertising, ensuring cost-efficiency and optimal ROI across the entire network.Email Marketing Success: Developed and advanced email marketing strategies focused on geotargeting, customer retention, and sales conversion. These efforts generated over $1M in annual revenue through targeted, high-impact campaigns.Website Traffic & Conversion Optimization: Analyzed website traffic data and implemented content optimization strategies system-wide, leading to increased conversion rates and improved customer engagement across all franchise locations.Affiliate Marketing Channel Development: Launched a new, profitable affiliate marketing channel that generated $250K in new revenue within 4 months, leveraging strategic partnerships and scalable customer acquisition methods. -
Founder, Director Of MarketingBrave Media Marketing Feb 2005 - Jun 2010Vancouver, British Columbia, Ca• Development and management of project schedule and deadlines• Analyzing web site coding for SEO best practices and implementing corrective measures• Competitive research for SEO, involving link analysis, Alexa and Compete ranking, keyword density and presence on social bookmarking sites• Communicating with copywriter for maximum effectiveness of web copy on short and long term keywords• Testing of PPC/CPC campaigns with a variety of landing pages to find most effective copy• Reporting on effectiveness of SEM strategies using Google Analytics• Building traffic using social media techniques (Twitter, Facebook, Youtube, Digg/Delicious, etc.)Clients include Rethink Communications, Reputations Corporation, Spruce Body Lab, Eco Smart World, Celebrity Short Stories, Everyedge Sports betting, ElevateME Bars, Broadway Wellnness Options Solutions Education,. -
Digital Marketing DirectorCryptologic Aug 2001 - Feb 2005Key Successes: Lead the development and optimization of web properties to organically place on first page of Google for numerous competitive keywords (e.g. online casinos, online poker, etc.). Executed digital marketing strategies to increase affiliate conversion rates by 30% year-over-year. Established significant growth through customer engagement, feedback and retention strategies.Rewarded for leadership to drive an increase in organic website traffic in light of challenges put forth by US legislation and ban of advertising for online gaming properties.
Sam Omidi Skills
Sam Omidi Education Details
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Simon Fraser UniversityMaster Of Business Administration - Mba -
Vancouver Film SchoolMarketing -
Simon Fraser UniversityHuman Computer Interaction -
Sentinel Secondary School
Frequently Asked Questions about Sam Omidi
What company does Sam Omidi work for?
Sam Omidi works for Marketerhire
What is Sam Omidi's role at the current company?
Sam Omidi's current role is AI-Driven Marketing Innovator | 20+ Years Global Experience | Fractional CMO.
What is Sam Omidi's email address?
Sam Omidi's email address is so****@****dia.com
What is Sam Omidi's direct phone number?
Sam Omidi's direct phone number is +160434*****
What schools did Sam Omidi attend?
Sam Omidi attended Simon Fraser University, Vancouver Film School, Simon Fraser University, Sentinel Secondary School.
What skills is Sam Omidi known for?
Sam Omidi has skills like Search Engine Optimization, Interent Marketing, Social Media Marketing, Email Marketing, Blog Marketing, Keyword Research, Link Building, Online Marketing, Web Analytics, Marketing, Seo, Online Advertising.
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