Sampriti Roy

Sampriti Roy Email and Phone Number

B2B Digital Marketer | Trained 780+ students | IIM-Bx Certified @ Labkafe
Sampriti Roy's Location
Kolkata, West Bengal, India, India
About Sampriti Roy

A digital marketer passionate about training and creating meaningful online experiences. As an online marketer since 2018, I've explored various digital marketing domains and helped many small businesses and start-ups grow online. My main areas of expertise are -✓ Content Strategy✓ Search Engine Optimization✓ E-commerce Marketing✓ Paid Advertisement✓ Content Production I started teaching digital marketing online in 2020 - a project turned into a side hustle. Since then, I have trained students from various backgrounds - ✓ College grads✓ Small Business Owners✓ Corporate Employees✓ Individuals from very humble backgroundEach of these groups allowed me to explore various kinds of challenges a digital marketer can face and overcome them.I provide various training services ranging from✓ Complete digital marketing training✓ Comprehensive training on specific modules✓ Workshops for institutes for lead generation ✓ Portfolio and resume-building sessions✓ Mock interview preparations✓ Finding freelancing clientsI'm currently collaborating with institutions to provide training as per their requirements. For associations, feel free to contact me at sampriti.s.roy@gmail.com

Sampriti Roy's Current Company Details
Labkafe

Labkafe

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B2B Digital Marketer | Trained 780+ students | IIM-Bx Certified
Sampriti Roy Work Experience Details
  • Labkafe
    Digital Marketing Manager
    Labkafe Jun 2024 - Present
    Kolkata, West Bengal, India
    • Responsible for launching new marketing campaigns• Analyze and optimize paid campaigns• Optimize website content and improve online visibility
  • National Academy Dubai
    Digital Marketing Trainer
    National Academy Dubai Jan 2024 - Present
    • Developed and delivered the inaugural online social media marketing module, establishing a foundation for future students.• Designed a comprehensive curriculum covering core social media marketing principles, including platform-specific strategies, content creation, community management, and social media analytics
  • Let'S Grow Digital
    Digital Marketing Trainer
    Let'S Grow Digital May 2020 - Present
    Personalized Training Sessions designed specifically for small business owners in India • Developed and delivered customized digital marketing training programs tailored to the unique needs and goals of each small business owner.• Focused on core digital marketing areas relevant to Indian businesses, including local SEO, social media marketing for specific platforms (e.g., WhatsApp, Facebook), and mobile marketing strategies
  • Smart Tech Solutions
    Digital Marketing Trainer
    Smart Tech Solutions Aug 2023 - Jun 2024
    Responsible for training students (age-group 16-24) to start a successful career in digital marketing through online engaging sessions• Developed and delivered a comprehensive curriculum covering core digital marketing concepts like SEO, social media marketing, content marketing, and email marketing• Cultivated a strong foundation in digital marketing principles, preparing students for industry certifications and real-world marketing applications
  • The Digital Pathshala
    Digital Marketing Trainer
    The Digital Pathshala Dec 2023 - Apr 2024
    • Developed and delivered engaging online courses in various digital marketing disciplines, including SEO, Google Ads, WordPress, Social media marketing • Effectively instructed students with diverse backgrounds and experience levels in an interactive online learning environment• Tracked student progress through assignments, projects, and exams, providing personalized feedback and guidance to ensure successful learning outcomes• Maintained a strong understanding of the evolving digital marketing landscape, incorporating the latest trends and best practices into coursework to equip students with the most relevant skills
  • Genesis Whiz
    Marketing Team Lead
    Genesis Whiz Jan 2023 - Aug 2023
    As a Marketing Team Lead, I manage the daily operations of the marketing team to drive business growth. I collaborate with cross-functional partners to develop and execute multidimensional marketing campaigns that raise brand awareness, engage target audiences, and boost key metrics.Responsibilities include:• Leading the development and implementation of innovative marketing strategies and multi-channel campaigns aligned with business goals.• Providing guidance and mentorship to team members to strengthen skills and optimize performance.• Monitoring industry trends, analyzing metrics, and iterating on campaigns based on insights to improve effectiveness.• Establishing and managing marketing processes, resources, budgets, and technology to increase consistency, scalability, and productivity.• Reporting on key metrics, insights, initiatives, and overall performances• Creating and delivering marketing communications, content, and brand campaigns.• Cultivating relationships with marketing agencies, vendors, sponsors, and key business partners.• Staying up-to-date with digital marketing best practices and tools to continuously enhance strategies and programs.
  • Genesis Whiz
    Assistant Operations Manager
    Genesis Whiz Nov 2021 - Jan 2023
    As an Assistant Operations Manager, I support the development and optimization of operational processes to improve efficiency and enhance the customer experience. I work closely with cross-functional leaders and teams to analyze key metrics, identify opportunities for improvement, and implement solutions for measurable impact.Responsibilities include:• Conducting analyses of operations metrics, procedures, systems, and budgets to uncover inefficiencies and risks• Streamlining processes across departments to improve consistency, scalability, and flow.• Monitoring operations metrics and key performance indicators to evaluate performance and ensure goals are met.• Developing operations teams and team members through feedback, coaching, and mentoring
  • Exchange4Artist
    Artist Sourcing
    Exchange4Artist Nov 2021 - Aug 2023
    Mumbai, Maharashtra, India
    I'm responsible for looking after various sourcing strategies and sourcing various artist (Speakers, Singers, Variety Artists, etc) required for events.I act as a liaison between agencies to co-ordinate as per the requirements.I'm responsible for negotiating pricing and profile selection.
  • Ttec
    Customer Care Representative
    Ttec Jun 2018 - Aug 2019
    Ahmedabad Area, India

Sampriti Roy Education Details

Frequently Asked Questions about Sampriti Roy

What company does Sampriti Roy work for?

Sampriti Roy works for Labkafe

What is Sampriti Roy's role at the current company?

Sampriti Roy's current role is B2B Digital Marketer | Trained 780+ students | IIM-Bx Certified.

What schools did Sampriti Roy attend?

Sampriti Roy attended Mica | The School Of Ideas, St. Vincent Pallotti College Of Engineering & Technology, Maharishi Vidya Mandir Senior Secondary School, Spring Dales School.

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