Accomplished Digital Marketing Specialist and Business Leader. I am an agile marketing consultant with expertise in digital marketing to help customers achieve their goals using cutting edge, digital marketing methods. An MBA in IT and Electrical Engineer, I have been helping customers mazimize acquisition,optimize conversion and analyze consumer behaviour using web channels, marketing automation software and peripheral digital marketing. I currently work for reputed brands, helping them generate leads, market their products and services and create engaging content.As a part of my previous experience, I had the opportunity of association with marketing guru Philip Kotler and Arthur Watson from the IBM family.Hobbies are singing, music, wildlife photography, bird watching and pet care.
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Head - Business Development And Digital Marketing At Vsynergize Cloud SolutionsVsynergize Cloud Solution May 2017 - Sep 2017Boston - Usa, Pune - IndiaLeading a team of business development executives, lead gen specialists, telecallers, email marketers and digital marketing experts to help customers increase their business productivity and customer engagement.We are channel partners with leading companies such as Zendesk, Zoho CRM and Google.Vsynergize ,400 people result-driven, focused, client-centric organization and an extension to business for demand generation, B2B lead generation, appointment setting and business outsourcing needs. We provide IT Solutions to a broad range of clients and industries worldwide. We emphasize on “strategic innovation” and “thought leadership” in order to provide the most optimal and exceptional solutions that service a client’s requirements. -
Head - MarketingFyoosion Marketing Automation, Solutions For Health,Wellness,Cosmeceutical, Eretail Companies Aug 2014 - Apr 2017New Delhi Area, India, New Jersey, UsaI was a SaaS solutions marketing specialist, helping solve customers' marketing needs using the cutting edge marketing automation platform. I helped customers increase sales conversion by optimizing their internet business channels using a omni channel platform. Our startup company was funded by the famous Watson family, the founders of IBM Corp.We partnered with some of the biggest brands in the industry such as Magento, New Relic, Active Campaign, Crazzy Egg, Cake and so on.Serviced several clients in the North America, Europe, Australia and Thailand Market.Fyoosion is an innovative marketing automation engine based on a marketing-as-a-service platform that unifies all channels, and presents a unique merger of marketing and technology.It is essentially a groundbreaking innovation for marketers, that works like a comprehensive platform for carrying out the entire range of tasks from concept to strategy, to testing, to execution. With the optimum combination of build and buy, marketers won’t have to worry about looking for conversion tools or even depend on IT. They can also avoid the time-consuming testing and analysis of performance.On the Fyoosion platform the input derived from campaigns, script and offers can be fed into the system across all channels to get results instantly. Businesses will be able to use this universal system and collaborate through it seamlessly.
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Marketing ManagerTrist Llc (Additional Responsibility Since It Was A Sister Concern) Jan 2016 - Dec 2016New Delhi Area, IndiaHyper Local Social Platform teeming with folks looking for a like‑minded evening activity based on Social Media and Artificial Intelligence.Focus onConnect through messaging and push notifications to the Trist AppDaily SpecialsReal Customer Discounts & Cross Sell PromotionMood/Sentiment based messagesBroadcast to specific customers or anyone in your venue
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Managing Editor (Head Of Content)Dorling Kindersley Verlag Gmbh Oct 2012 - Apr 2014New Delhi Area, IndiaI worked with one of the largest online learning companies in the world, with print and online learning and skill development solutions for students and professionals. The company has the world's leading elearning and digital classrooms.
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Manager - Acquisitions (Editorial Content)Universities Press India Nov 2009 - Jul 2012Hyderabad Area, India
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Senior EditorWolterskluwer Dec 2008 - Nov 2009New Delhi Area, India
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Commissioning Editor (Content)Publishing Companies May 2000 - Dec 2008New Delhi Area, India
Samrat B Education Details
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Engineering -
Delhi School Of Internet MarketingDigital Marketing -
Indian Institute Of Information TechnologyInformation Technology And Marketing
Frequently Asked Questions about Samrat B
What is Samrat B's role at the current company?
Samrat B's current role is Business Head - Strategy and Digital Marketing.
What schools did Samrat B attend?
Samrat B attended Delhi University, Delhi School Of Internet Marketing, Indian Institute Of Information Technology.
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