Samrat Roy

Samrat Roy Email and Phone Number

Driving GTM for Performance driven SEO Pricing Model @ Tangence
san jose, california, united states
Samrat Roy's Location
Pune, Maharashtra, India, India
Samrat Roy's Contact Details

Samrat Roy personal email

About Samrat Roy

A data-driven professional with a passion for all things marketing! I've a comprehensive understanding of niche based marketing strategies, management and execution for both products & services. My primary experience and interest lie in end-to-end marketing(both organic & paid), positioning of products across markets, and doing rapid experimentations to identify growth channels. I have an overall 6 years of experience in executing marketing strategies across multiple geographies & markets. Proficient in digital marketing practices, marketing automation, executing targeted marketing campaigns and designing customer acquisition and conversion funnels. I also believe to be someone possessing good team spirit, a go-getter and a quick learner.

Samrat Roy's Current Company Details
Tangence

Tangence

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Driving GTM for Performance driven SEO Pricing Model
san jose, california, united states
Website:
tangence.com
Employees:
182
Samrat Roy Work Experience Details
  • Tangence
    Marketing Manager
    Tangence Feb 2023 - Present
  • Nextbillion.Ai
    Growth Marketing Specialist
    Nextbillion.Ai Jun 2022 - Mar 2023
  • Careerninja
    Product Marketing Manager
    Careerninja Jul 2021 - Jun 2022
  • Wisdmlabs
    Product Marketing & Partnerships
    Wisdmlabs Jan 2020 - Jul 2021
    Evaluate & Explore Strategic Partnership Opportunities contributing to revenue growthLiase with Partners to create growth campaigns, communicate needs and build effective synergyEnsured alignment of functional OKRs and processes to company strategyAnalyse & Strategise on Partner initiatives, forecast for strategic changes & build measurable metrics for Partner GrowthCreate Partnerships for building a sustainable revenue channels through CXO pitchesWork closely with affiliates, tech partners and publishers to increase brand Share-of-Voice & Brand Perception.
  • Wisdmlabs
    Product Management & Marketing
    Wisdmlabs Feb 2018 - Jul 2021
    Pune Area, India
    Managed e-Learning & e-Commerce WordPress product through its product development lifecycle and achieved annual product revenue.Created the product roadmap, and conducted multiple surveys to understand & refine buyer persona.Compiled analytics data based on metrics such as traffic, engagement, conversions, etc., and derived logical and actionable insights from it.Did on-page and off-page SEO for the product landing pages to increase search rankings.Worked with management to build KPIs and metrics in order to assess impact, and also ensured alignment of functional OKRs and processes to company strategyThorough keyword research to build the content plan for products to create successful marketing funnels for products.Understood persona-driven user behavior and incorporated important design interactions coordinating with the UI/UX teams, reduced churn rate by 10%.Contributed to the planning and execution of targeted marketing campaigns to increase the product's online presence and generate brand recognition.Engaged with Industry thought leaders & evangelists for strategic input and partnerships.Ensured customer satisfaction leading to higher sales conversions and retention.Part of the founding team for ideation of a product - marketplace business model. Defined and executed GTM strategies for a successful product launch.Conducted brand awareness and primary & secondary market research.Initiated & executed strategies through coordination across multiple teams viz. development, UI/UX, Sales to increase user acquisition & market-share.
  • Amazon
    Sme(Retail Operations)
    Amazon Oct 2017 - Feb 2018
    Pune Area, India
    Specialising in DART( Dynamic Andon Response Tool) , wherein had to manage operations by providing successfull resolution to L2 associates about critical customer queries inorder to enhance customer experience standards.Experienced in handling real time associates at a number of 8-10 on production floor with resolutions in-coherent with amazon retail policies .
  • Amazon
    Communication Team Member(Working With Hr Business Partners' In-Organisation Projects)
    Amazon Jan 2017 - Feb 2018
    Pune Area, India
    Have been an integral part in the initiation of the Communication Team. Worked extensively with HR(Business Partners) to execute better employee engagement strategies in terms of newsletters, poster design and various other digital channels. Have fully designed the initial 7 versions of the newsletter for Amazon Pune(PNQ10) operations office.
  • Amazon
    Retail Associate Csna
    Amazon Oct 2016 - Feb 2018
    Pune Area, India
    Handled Customer Operations specific to North America, Canada.Have continuously resolved intricacies to operations related issues with a positive performance ratio of 90%.Have varied knowledge in decision making related to business operations and risk in transactions.
  • Speaking Walls
    Contributing Artist
    Speaking Walls Sep 2015 - Aug 2017
  • Ivolunteer
    Csr Photography Projects With Citibank, Nuance,Nvidia.
    Ivolunteer May 2017 - Jun 2017
    Pune Area, India
  • Thundermarch 2016(Annual Cultural Festival Of Nit Silchar)
    Chief Coordinator
    Thundermarch 2016(Annual Cultural Festival Of Nit Silchar) Jan 2016 - May 2016
  • Photography Club,Nit Silchar
    Team Lead(Editorial And Publishing For Dioptre,Photography Magazine)
    Photography Club,Nit Silchar Dec 2015 - Apr 2016
    Silchar
  • Cttc Bhubaneshwar
    Training At Cttc Bhubhaneshwar
    Cttc Bhubaneshwar Nov 2015 - Jan 2016
    Bhubaneshwar Area, India
  • Freecultr
    Contributing Artist
    Freecultr Apr 2015 - Dec 2015
    Bangalore

Samrat Roy Skills

Management Microsoft Excel Sales Leadership Social Media Business Development Market Research Team Management Data Analysis Lead Generation Data Mining Html Team Project Management Business Strategy Marketing Strategy Research Digital Marketing Analytical Skills Business Analysis Google Analytics Google Adwords Digital Strategy Vendor Management Affiliate Marketing Product Management Product Development Strategic Planning Business Planning Revenue Analysis Mysql Rdbms Cold Calling Microsoft Powerpoint Java Ide Data Research Wordpress Consumer Insight Product Rationalization

Samrat Roy Education Details

  • Nit,Silchar
    Nit,Silchar
    Mechanical Engineering

Frequently Asked Questions about Samrat Roy

What company does Samrat Roy work for?

Samrat Roy works for Tangence

What is Samrat Roy's role at the current company?

Samrat Roy's current role is Driving GTM for Performance driven SEO Pricing Model.

What is Samrat Roy's email address?

Samrat Roy's email address is sa****@****ail.com

What schools did Samrat Roy attend?

Samrat Roy attended Nit,silchar.

What skills is Samrat Roy known for?

Samrat Roy has skills like Management, Microsoft Excel, Sales, Leadership, Social Media, Business Development, Market Research, Team Management, Data Analysis, Lead Generation, Data Mining, Html.

Who are Samrat Roy's colleagues?

Samrat Roy's colleagues are Harsh Chauhan, Mani Naidu Mani, Aditya Kumar, Aastha Ahuja, Shilpa Bhatia, Jinhuan Hu, Asha Sharma.

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