Sam Sim

Sam Sim Email and Phone Number

CEO, CO-Founder, Apptronic - (RTB / XML / JSON / Native / Searchfeeds / N2S / BHS / YHS / RSOC / AFD / Search Arb / CTV OTT / Programmatic / Header Bidding / VAST | VPAID / CPI, CPA) @ Apptronic
Sam Sim's Location
Greater Seattle Area, United States, United States
Sam Sim's Contact Details
About Sam Sim

Mobile, Social and Web Direct Response Media Buyer and Ad OpsDisplay advertising DSP, SSP, XML, RTB Programmatic, Header BiddingSearch, search monetization, search feed arbitrage All media types, Mobile Display, Push, Pop, Intext, Domain, Toolbar, New TabSocial media buying and user acquisition, Facebook, Instagram, Twitter, Tik TokEcommerce media buying, Amazon, Facebook Store, Instagram Store, EbayOnline advertising and media specialistOnline affiliate marketing and media buyingTargeted direct response interactive marketingDirect email, display media, rich media, contextual advertisingSEM search marketingSEO organic search optimizationEmail marketing (newsletter and external)Marketing communications / messagingProduct branding and brand creationLead generation and customer acquisitionBrand creation and developmentMarketing and sales team managementSpecialties: web publishing, brand creation, brand messaging, lead generation, direct response marketing, creative optimization, media planning, branding strategy, budget ROI, SEO, SEM, email marketing, data analysis, creative split testing, landing page optiization, form posting, multivariate split testing, consumer messaging, marketing communications, channel development, syndication partnerships, sms marketing

Sam Sim's Current Company Details
Apptronic

Apptronic

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CEO, CO-Founder, Apptronic - (RTB / XML / JSON / Native / Searchfeeds / N2S / BHS / YHS / RSOC / AFD / Search Arb / CTV OTT / Programmatic / Header Bidding / VAST | VPAID / CPI, CPA)
Sam Sim Work Experience Details
  • Apptronic
    Ceo And Co-Founder
    Apptronic Oct 2019 - Present
    Bellevue, Wa, Us
    Search marketing and monetization technology stack, RTB / XML / JSON / Native / Searchfeeds / N2S / Arbitrage / CTV OTT / Programmatic / Header Bidding
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  • Appjoy!
    Chief Marketing Officer
    Appjoy! Nov 2019 - Present
    Appjoy! is omni-channel and cross platform mobile advertising user acquisition and monetization platform for mobile apps and CTV video apps, CPI, CPA, CPL, CPS, CPE
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  • Mobifun!
    Chief Executive Officer
    Mobifun! Sep 2019 - Present
    mobile search monetization, Search marketing and monetization technology stack, RTB / XML / JSON / Native / Searchfeeds / N2S / Arbitrage / CTV OTT / Programmatic / Header Bidding
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  • Intelligent.Bid
    Cmo And Co-Founder
    Intelligent.Bid Aug 2019 - Present
    Programmatic RTB / XML / CTV
    View
  • Adview Technology
    General Manager, North America At Adview Technology
    Adview Technology Oct 2017 - Aug 2018
    Hong Kong, Hk
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  • Adways Inc.
    Head Of North America (Prelaunch.Me)
    Adways Inc. Dec 2014 - Oct 2017
    Shinjuku-Ku, Tokyo, Jp
    • Responsible for global business development for Ozmo.IO IOT product (Smart water hydration tracker)• Established distribution, retail and online channels for smart water bottle (hydration tracking)• Created Ozmo mobile display UA program which resulted in established new online sales channel for Ozmo• Responsible for managing media buy team for online and mobile display• Initiated mobile app user acquisition program for Ozmo app• Created metrics for Ozmo app ROI and LTV• Created monetization program for Ozmo water app• Responsible for spearheading all Ozmo Smartcup distribution for online and offline retail• Established new global channels for distribution• Responsible for launching Ozmo water app globally• Managed metrics for Google SEM, Facebook and Instagram advertising buys• Managed marketing team for optimization of advertising buys• Established domestic and international sales channel for online and retail distribution• Result of efforts led to 200% increase in sales in first year• Result of efforts led to 300% increase in active users for Ozmo water app• Established all retail for n. America, Europe and Asia• Created media monetization program for Ozmo water app• Managed sales, marketing and business development team
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  • Perion Network
    Cpi, Cpa User Acquisition, Mobile Display And Video
    Perion Network Nov 2013 - Nov 2014
    New York, New York, Us
    digital retail distribution and import and export- mobile optimized distribution (site and app based)- online and mobile advertising and affiliate network- mobile, social and web game new user acquisition- Google Play and iTunes Store mobile CPI media planning- FDX (Facebook Exchange), Google and Twitter media planning- display advertising (web and mobile)- new business development- supply and demand side management- mobile display advertising- RTB, DSP, SSP management- yield optimization to measure ROI for game content- A/B split testing for click through and conversion rate optimization- metrics, analysis, ROI and LTV management- new brand creation (created GuppyGo.com, Installerator.com)- messaging, copywriting, site content- new user acquisition (web, mobile and social) for game content- CPI, CPA, CPC, CPM, CPV pricing based models- Rich media, video, display and mobile media buying
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  • Globalwide Media
    Mobile Display Programmatic And Rtb
    Globalwide Media Sep 2012 - Oct 2013
    Los Angeles, Ca, Us
    - digital retail distribution and import and export- mobile optimized distribution (site and app based)- online and mobile advertising and affiliate network- mobile, social and web game new user acquisition- Google Play and iTunes Store mobile CPI media planning- FDX (Facebook Exchange), Google and Twitter media planning- display advertising (web and mobile)- new business development- supply and demand side management- mobile display advertising- RTB, DSP, SSP management- yield optimization to measure ROI for game content- A/B split testing for click through and conversion rate optimization- metrics, analysis, ROI and LTV management- new brand creation (created GuppyGo.com, Installerator.com)- messaging, copywriting, site content- new user acquisition (web, mobile and social) for game content- CPI, CPA, CPC, CPM, CPV pricing based models- Rich media, video, display and mobile media buying
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  • Guppy Media | Guppy Games
    Vp - Mobile Advertising And Social Media
    Guppy Media | Guppy Games Sep 2008 - Aug 2012
    Bellevue, Wa, Us
    online and mobile advertising and affiliate network- mobile, social and web game new user acquisition- Google Play and iTunes Store mobile CPI media planning- FDX (Facebook Exchange), Google and Twitter media planning- display advertising (web and mobile)- new business development- supply and demand side management- mobile display advertising- RTB, DSP, SSP management- yield optimization to measure ROI for game content- A/B split testing for click through and conversion rate optimization- metrics, analysis, ROI and LTV management- new brand creation (created GuppyGo.com, Installerator.com)- messaging, copywriting, site content- new user acquisition (web, mobile and social) for game content- CPI, CPA, CPC, CPM, CPV pricing based models- Rich media, video, display and mobile media buying- Result of efforts led to $1.5 in new sales within second year- Result of efforts led to Guppy Media as Inc 5000 list for 2012
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  • Microsoft
    Sr. Marketing Manager At Microsoft Advertising
    Microsoft Dec 2005 - Sep 2008
    Redmond, Washington, Us
    - Responsible for leading FranchiseGator.com, lead generation division- Introduced display media and email marketing resulting in 3 x more lead volume- Split testing, yield optimization- Email marketing- Coreg and display marketing- Lead generation strategies and tactics- Within first year introduced 100 + new publishing channels to Franchise Gator- Microsite creation and testing (A/B and multivariate)- CPA, CPC and CPM based display buys and campaign management- Worked with team for creative, messaging and microsite development- ROI lead management for clients / advertisers- Doubled advertiser budgets by introducing display media and email marketing- Display efforts helped to increase rankings for site to first and second rank on Google- Google Analytics, Comscore and Webtrends site analysis and audience segmentation
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  • Quotewizard
    Sr. Interactive Media Buyer At Education Dynamics
    Quotewizard 2004 - 2005
    Seattle, Wa, Us
    Email marketing, display marketing including rich and static, lead generation, form posting, co-reg, content syndication, etc. landing page, creative optimization, and yield testing for education microsites (earnmydegree.com)
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  • Rhythmone
    Media Buyer
    Rhythmone 2003 - 2005
    direct response cpa affiliate marketing for zango games and downloadable, free content, contextual advertising and content syndication, product branding, messaging, optimizing with affiliate networks, domain registrars and social networking sites (zango.com)

Sam Sim Skills

Sem Online Advertising Mobile Marketing Affiliate Marketing Lead Generation Ppc Email Marketing Display Advertising Seo Entrepreneurship Media Buying Online Marketing Marketing Advertising Social Media Web Marketing Digital Media Mobile Advertising Marketing Communications Customer Acquisition Interactive Marketing Facebook Google Adwords Marketing Strategy Google Analytics E Commerce Social Media Marketing Media Planning Strategic Partnerships Monetization Ad Networks Web Analytics Pay Per Click Affiliate Management Online Lead Generation Internet Advertising Sales Management Interactive Advertising Search Advertising Search Engine Marketing Performance Marketing Facebook Advertising Yahoo Search Marketing Advertising Management Search Engine Optimization

Sam Sim Education Details

  • University Of Washington
    University Of Washington
    Political Science And Government
  • Seattle Pacific University
    Seattle Pacific University
    Theology/Theological Studies
  • Grand Canyon University
    Grand Canyon University
    Mental Health Counseling/Counselor
  • Gateway Seminary Of The Southern Baptist Convention
    Gateway Seminary Of The Southern Baptist Convention
    Family Therapy

Frequently Asked Questions about Sam Sim

What company does Sam Sim work for?

Sam Sim works for Apptronic

What is Sam Sim's role at the current company?

Sam Sim's current role is CEO, CO-Founder, Apptronic - (RTB / XML / JSON / Native / Searchfeeds / N2S / BHS / YHS / RSOC / AFD / Search Arb / CTV OTT / Programmatic / Header Bidding / VAST | VPAID / CPI, CPA).

What is Sam Sim's direct phone number?

Sam Sim's direct phone number is +1 425 450*****

What schools did Sam Sim attend?

Sam Sim attended University Of Washington, Seattle Pacific University, Grand Canyon University, Gateway Seminary Of The Southern Baptist Convention.

What are some of Sam Sim's interests?

Sam Sim has interest in Rental Properties, New Technology, Online Business Ventures, Writing Song Lyrics, Affiliate Marketing, Investing, Gadgets, Soccer, Sci Fi Movies, Seattle Music Scene.

What skills is Sam Sim known for?

Sam Sim has skills like Sem, Online Advertising, Mobile Marketing, Affiliate Marketing, Lead Generation, Ppc, Email Marketing, Display Advertising, Seo, Entrepreneurship, Media Buying, Online Marketing.

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