Direct brainstorming meetings, digital marketing, and creative sessionsWork with the team to produce new ideas for company branding, promotional campaigns, and digital marketing strategyEvaluate trends, assess new data, and keep up-to-date with the latest marketing techniquesCreate and implement tailored marketing plans based on individual client requirements.Shape brand standards and create procedures to ensure all products are brand appropriate.Supervise the content and design department's daily workflow, assign project workload, and monitor deadlines and budgets.Develop exceptional and well-crafted copy that meets clients' requirements.Take the creative brief to record requirements and clients' needsSupervise web development (Frontend and Backend Developers)Manage and implement Pay per click ads (Facebook family of apps, Linkedin, Google Ads)Work with Google Analytics, Google tags, and other digital marketing toolsCreate and implement Email marketing campaignsSchedule project implementation and define budget constraintsThink creatively and develop new design concepts, graphics, and layoutsPrepare rough drafts and present ideasAmend final designs to client's comments and gain full approvalWork as part of a team with copywriters, designers, stylists, executives, etc.Edit videos when the need arises

Deep collaboration on WordPress design/development projects with management, team members, clients, and vendors.Conducts WordPress design/development research and performs discovery analyses for new client projects, including content reviews and wireframing.Creates WordPress design/development strategies based on research.Designs responsive, mobile-first WordPress concepts based on strategy.Implements WordPress websites from design concepts.Performs maintenance and support for WordPress websites.Experience with web analytics reporting tools (Google Analytics, Moz, GWT, etc)Implements and assess SEO best practices.Communicate with clients and project managers in regard to bugs and updates.

• Manipulate and edit film pieces in a way that is invisible to the audience• Trim footage segments and put together the sequence of the film• Input music, dialogues, graphics and effects• Create rough and final cuts• Ensure logical sequencing and smooth running and work with videographers

Develop digital media strategies with client's business goalsCreate digital content including websites, blogs, articles, etc.Establish online presence and create brand awareness.Run day-to-day social media and search engine optimization audits to ensure best practices are being used.Develop and implement email marketing strategiesCreate email marketing drip campaignsImprove website performance and rankingDevelop and deploy strong SEO strategies that convertMaintain SEO regular keyword research and other best practices.Create a unique brand identity online.Create visual concepts for promotional activities.Create and monitor Facebook, Linkedin, and Google Ads marketing campaigns and coordinate with the graphics team to create engaging display ads.Manage social media and other online mediums.Increase the company’s sales through online marketing.Implement robust online PR strategiesWork with a network of influencers for client PR and Marketing strategiesImprove customer engagement using various marketing strategies.Supervise ROI and KPIs.

• Cultivate a solid body of work• Take the design brief to record requirement and clients’ needs• Schedule project implementation and define budget constraints• Work with a wide range of media and use graphic design software• Think creatively and develop new design concepts, graphics and layouts• Prepare rough drafts and present ideas• Amend final designs to clients’ comments and gain full approval• Work as part of a team with copywriters, designers, stylists, executives, etc.• Keep current with latest technologies and determine what new technology solutions and implementations will meet business and system requirements.• Manage financial aspects of the creative division, including purchasing, budgeting, and budget review.• Negotiate and administer vendor, outsourcer, and consultant contracts and service agreements.• Support the IT strategy of the company and follow all standards, policies, procedures and confidentiality guidelines.

Cultivate a solid body of workProviding ongoing actionable insights into campaign performance to relevant stakeholdersOverseeing the day-to-day execution of paid mediaOverseeing and managing the overall budget for paid mediaConducting in-depth keyword and website research, ad grouping, and audience targetingMaintaining knowledge of industry best practices and new technologiesTake the design brief to record requirements and clients' needsSchedule project implementation and define budget constraintsWork with a wide range of media and use graphic design softwareThink creatively and develop new design concepts, graphics, and layoutsPrepare rough drafts and present ideasAmend final designs to client's comments and gain full approvalWork as part of a team with copywriters, designers, stylists, executives, etc.Manage financial aspects of the creative division, including purchasing, budgeting, and budget review.Negotiate and administer vendor, outsourcer, and consultant contracts and service agreements.Support the IT strategy of the company and follow all standards, policies, procedures, and confidentiality guidelines.

Collect and evaluate user requirements with the help of product managers and engineers.Use storyboards, process flows, and sitemaps to illustrate design concepts.Menus, tabs, and widgets are examples of graphic user interface elements.Create web banners and web flyersCreate UI mockups and prototypes that clearly show how sites work and look.Make unique graphic designs.Rough draughts should be prepared and presented to internal teams and key stakeholders.Identify and resolve UX issues.Make layout changes based on user feedback. Follow font, color, and image style guidelines.

• Creating graphics for products• Select colours, images, text style, and layout• Create graphic elements for ad campaigns for clients• Develop graphic elements for all the websites under the company• Develop design concept for product branding • Incorporate changes recommended by the clients into the final design • Review designs for errors before printing or publishing them