National Marketing Head
CurrentI joined Bracecorp Publication Pvt. Ltd as Project Manager (Delhi) (Oct ’98 – Sep ’07), promoted to Regional Manager (North & South) and now working as National Head. At Bracecorp Publication, I am currently responsible for managing overall functions from sourcing the materials to printing & distribution for customers; improving organizational reach and market share, reviewing, generating, editing and publishing posts on company’s official online pages through the application of robust marketing & sales strategies. My key role includes planning cost-effective methods for product promotions in the exhibitions, conferences & professional events. I implement social media strategy by undertaking competitive research, platform determination, benchmarking and target audience identification. Also, I capture the appropriate social metrics, insights and offer after-sales solutions.Also, I inspect varied events and sales space activities on-site within agreed timelines & budgetary norms. I undertook the planning of virtual marketing strategies to drive online traffic to the company website. Furthermore, I contribute to business development, sales growth, capacity planning and channel development by playing a vital role in publication sales. Also, I maintain company’s market position by achieving financial growth & maintaining business relationships. I also interface with suppliers & business partners to follow-up with existing accounts.
