Samson Elijah Tan Email & Phone Number

Singapore

Singapore

• Wrote Excel VBA scripts to automate data aggregation and analysis from different markets, replacing a manual approach
• Project managed the development of six dashboards for New Zealand and APAC regions for different business units
• Wrote Python scripts for ad-hoc tasks that automated Excel file collection and edits
• Collaborated with a data scientist to build a sentiment analysis tool for in-house and competitor products
• Provided data analytics support for pricing strategy for global markets in Consumer Brands BU

• Key Achievements:
• Achieved a 200% increase in individual productivity by strategically automating data extraction and manipulation processes using Python scripts and Excel VBA
• Spearheaded the design, development, and successful deployment of an innovative online tool with global utilization, effectively replacing an ineffective predecessor
• Led an initiative that resulted in a remarkable improvement in KPI targets across all markets, highlighted by a 90% increase in the Asian market for specific BUs
• Collaboratively spearheaded the collection, monitoring, and analysis of SEO keywords data, ensuring alignment with KPI targets

Philippines

• Key Responsibilities:
• Supported visual design efforts by creating wireframes, mockups, and interactive prototypes for products and services offered by industry-leading companies
• Conducted user research by assisting in user interviews, usability testing, and A/B testing to inform design decisions and enhance user experiences
• Collaborated with cross-functional roles (Visual Designer, Interaction Designer, Information Architect, etc.) to conduct data analysis, including techniques such as Card Sorting and User Journey Maps, yielding insights.
• Crafted tailored client presentations that summarized the end-to-end UX research process, translating user insights into actionable business strategies and driving informed decisions

Australia

• Key Responsibilities:
• Guided strategic planning by performing thorough financial analysis, including quantitative assessment of asset performance and risk evaluation
• Analyzed market trends and economic indicators to deliver actionable insights, enabling proactive identification of potential risks and opportunities
• Collaborated cross-functionally to optimize financial processes, leading to streamlined reporting and analysis procedures and improved operational efficiency
• Conveyed findings and recommendations succinctly and clearly through detailed financial reports and presentations

• Key Achievements:
• Led an end-to-end UX project for a Spain IT company, which secured €1 million in seed funding. Initiated research planning, conducted user interviews to high-network clients of the company, performed data analysis.
• Designed UX wireframes, visual components, and prototypes for industry-leading clients

• Key Achievements:
• Architected and crafted a comprehensive website for a global IT company, employing custom WordPress themes, HTML, CSS, JavaScript, and PHP to ensure a tailored and dynamic user experience
• Improved website performance and speed through optimization techniques, resulting in 40% decrease in loading times
• Implemented SEO strategies to optimize website visibility and improve search engine rankings
• Collaborated with designers and developers to implement user-centered designs through wireframes and prototypes
• Designed and developed visually appealing and user-friendly WordPress websites for clients in diverse industries

United Kingdom

Master'S Degree, Master Of It In Business, Specialization In Finance Technology And Analytics

Postgraduate ASEAN Scholarship Awardee Courses with A grade: - Python Programming and Data Analysis - Data Analytics Lab - Data Science in.

Education record

#1 University in Finland (QS World Universities Rankings 2024) International Exchange Program for Digital Business

Bachelor'S Degree, Management Information Systems, Specialization In Data Science

Activities and Societies: Guidon (Student Paper), UXSoc (User Experience), Celadon (Chinese Culture), CompSat (Computer Science), Misa.

Education record

Higher Level (HL) : Business Management, Physics, Computer Science Standard Level (SL): Literature, Chinese (Mandarin), Math

Education record