• Analyze deep consumers insights using linguistics, visual cognition, metaphor analysis, and cognitive neuroscience to guide communication and innovation decision-making for Fortune 500 companies• Leverage the pioneered and patented Zaltman Metaphor Elicitation Technique (ZMET) to uncover subconscious emotional and mental frames within consumers related to a specific brand and/or product• Support Account Directors and Project Managers during each stage of the research process… Show more • Analyze deep consumers insights using linguistics, visual cognition, metaphor analysis, and cognitive neuroscience to guide communication and innovation decision-making for Fortune 500 companies• Leverage the pioneered and patented Zaltman Metaphor Elicitation Technique (ZMET) to uncover subconscious emotional and mental frames within consumers related to a specific brand and/or product• Support Account Directors and Project Managers during each stage of the research process, including study design, implementation, data collection, analyses, report building, and designing client-facing presentations • Manage communications and logistics of qualitative fieldwork for various projects and clients across the United States Show less

• Developed individual contributions to the current study when assisting in the creation of participant questionnaires• Utilized various research software and tools, including Qualtrics and SPSS, to evaluate the incremental utility of difficulty concentrating and its relationship to worry in adults diagnosed with generalized anxiety disorder • Designed and presented research findings that further measured the validity and reliability of the Difficulty Concentrating Questionnaire, as… Show more • Developed individual contributions to the current study when assisting in the creation of participant questionnaires• Utilized various research software and tools, including Qualtrics and SPSS, to evaluate the incremental utility of difficulty concentrating and its relationship to worry in adults diagnosed with generalized anxiety disorder • Designed and presented research findings that further measured the validity and reliability of the Difficulty Concentrating Questionnaire, as well as its impact on the diagnostic criterion for generalized anxiety disorder Show less

• Produce high-quality training, promotional, recruitment and wedding videos for more than 20 corporations, non- profit organizations, recruited athletes and private clients• Major Clients Include: Sales Progress, River Run Computers, Medical Press Inc.