• Assortment Development- Execute retail business strategy set by the company- Create assortment development strategy aligned with retail business concept- Identify consumers based on target market- Act as market intelligence to compile the latest accurate updates of competitors• Product Sourcing- Select suppliers or manufacturers to provide products in line with assortment strategy- Develop a profitable win-win partnership agreement with suppliers- Negotiate with suppliers- Monitor the execution of production and delivery process by suppliers• Marketing and Promotion Strategy- Collaborate with Marketing and Promotion team in developing promotion programs strategy to boost sales- Liaise with suppliers and manufacturers in terms of promotion programs including price negotiation- Analyze the running promotion program’s effectiveness as a study for the next promotion strategy• Stock Management- Determine the stock amount and stock days to stay aligned with sales target set by the company- Monitor products’ daily management to avoid overstock or stock-out, for example by adding or cutting back the stock amount- Develop an accurate and effective strategy to fix overstock to avoid shrinkage• Ensure Human Resources Management within Commercial Division Runs Smoothly- Ensure all the needs within the commercial division are met to achieve the target set by the company- Ensure the program of Performance Management System (PMS) run smoothly and objectively to increase employees’ performance- Coordinate with Training and Development Head Office in arranging training programs for talents’ development - Ensure the development of talents programs to run regularly and are in line with the needs of the Individual Development Plan to support operational activities in the commercial division - Create a positive working environment for within the commercial division to maintain productivity

-. Provide good to be sold at the store level adjusted to customer behavior, location and demography area.-. Ensure the achievement of target sales, profit income target and also stock balance target.-. Maintain category performance sales and do comparison analysis to the market condition.-. Negotiating trading term with the respective person to assigned the deals, to discuss about the promotion fund budget and the annual sales target.-. Conduct regular business review to analyze sales performance and to determine the action plan to achieve the trading term target.-. Conduct regular review about category performance, analyze all item under categories (performed or under performed) and also to determine the ranging of the product.-. Allocate and manage promotion fund budget by developing a comprehensive sales strategic concept such as organizing promotion programs, maximizing sales opprotunity.-. Build close working and win-win relationship with the key person of the suppliers.

-.Definition of the category: what products to include/exclude-.Assigning a role to category: I associate to each class a specific marketing role to increase the consumer satisfaction.-. Analysis of relevant information: before the definition of the plan I try all the information about the category (market shares, trends etc..)-. Measurement of the internal KPI.-. Choice of strategies. In relation to the role, the internal indicators and behavior of competitors, I contribute to decide what economic goals to be achieved .-. Definition of the retail mix of actions in support of the objectives: political assortment, price, promotions, the space allocated to the segments, brands, to the references.-. Implementation Plan : I test the category plan guaranteeing that all the elements proposed are implemented by the stores (Supply chain, organization of the Stores).