Samuel Miller - Mba Email and Phone Number
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Innovative agile Product Marketing Manager with 10+ years of experience in B2B Marketing and Sales. I help tech companies identify customer jobs/pains/gains, iterate and validate potential value driving productized tech solutions, and create lead generating Go-to-Market strategies. I am responsible for 4.7Mn revenue in 24 months.Some examples of my results include:- Led the productization of Cloud Migration, ServiceNow to IT ServiceManagement Transformation services with Chief Customer officer, VP of Services, Product Management team, and Consulting team that led to 4.7Mn revenue in 24 months.- Led Account Based Marketing, digital marketing, and content strategy for Tech-Enabled Support service boosting site traffic 185% in 3 months and generated 155% of lead generation goals.- Led a successful Go-to-Market launch of the Coda.io pack (app) Security & Encryption for Coda that lead to 158% of pack downloads and 122% of unique Doc creation to goals.I get excited about opportunities where I am able to work with highly creative people to develop innovative marketing solutions in the tech space.I love connecting with new people and helping others by sharing knowledge from my MBA, work experiences, or from 2nd and 3rd party research I looked at 2 years ago. You never know who the next stranger you meet might become or how you can learn from one another. Give me a shout on LinkedIn!
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Product Marketing AssociateFinlays SolutionsFlorida, United States -
Product Marketing AssociateFinlays Sep 2024 - PresentLondon, Gb -
Product Marketing ManagerServicerocket Aug 2020 - Dec 2023Palo Alto, Ca, UsOwned Go-To-Market strategy including competitive analysis, positioning, sales enablement and campaign management.Launched Cloud Transformation and ServiceNow to Jira Migration products, generating $4.7M in revenue and 9% growth for ServiceRocket by aiding Atlassian customers' cloud migration.Owned demand generation & marketing revenue pipeline for my portfolio along with a $50K marketing budget.Created $750K in pipeline through ServiceRocket’s first ever targeted ABM campaign for the Tech Support services solution.Content creation across all social media channels, websites, sales enablement and thought leadership blogs to increase product adoption.Created and executed multiple new categories of assets like demos, video series, AMA’s, infographics, carousel content for Social Media to drive a 25% lift awareness and 4% increase in lead generation for enterprise software resell licenses and managed service offerings.Competitor and market research and insights to create or improve positioning and messaging of service offerings and software licenses. Performance monitoring, analytics, A/B testing of all campaigns based on insights. -
Marketing ManagerApex Entertainment New England Jul 2019 - Jul 2020Orchestrated brand and Go-to-market strategy for a chain of three family entertainment locations.Drove a 20% lift in YoY B2B revenue by conducting buyer persona research and updating positioning and messaging.Built awareness of new location launch resulting in 126% of 90-day total revenue goal by establishing strategic regional partnerships to drive over 1M impressions and over $35K in free press coverage.Managed and optimized a $2.5M marketing budget across three locations, leveraging TV, print, radio, and digital marketing to maximize outreach and engagement.Implemented a marketing operations process to keep all locations updated on promotions, events, and partnerships, ensuring cohesive brand messaging and collaboration.
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Email Marketing ManagerMequilibrium Apr 2018 - Jul 2019Owned 70% of all app engagement through automated email campaigns, newsletters, and push notifications.Drove a 10%+ increase in monthly app engagement by creating and updating over 200 email automations, strategically linked to dashboards for rapid performance analysis and program refinements.Enabled the strategic expansion to global customers like JP Morgan, Ford, and Marriott, by partnering with translation company and creating content translation workflow for the marketing team.Achieved a 12% increase in new customer launch sign-up rate by updating and launching multiple new customer campaigns.Partnered with Product and UX/UI team to launch Mentorship app feature resulting in 104% of engagement goal in the first 90 days.Managed a bi-weekly newsletter and promotional strategy for the “Cup of Calm” webinar series.
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Online Marketing Strategy ConsultantConstant Contact Aug 2013 - Jun 2016Waltham, Ma, UsAll-Star direct sales representative enabling SMB’s to drive customer engagement through email marketing.Led initiative to expand professional services, aiming to bolster customer retention and explore new revenue avenues.Developed and refined value propositions and messaging in collaboration with the Product team, ensuring alignment with customer needs and market dynamics.Achieved 95% of 2015 annual goal, generating over $400K in recurring revenue, and contributed to the team reaching 87% of the annual target, showcasing strong sales performance and driving organizational success.Implemented customer-driven enhancements, adding two new features to the service, resulting in increased satisfaction, retention, and overall engagement levels. -
Field Marketing ManagerZico Coconut Water Sep 2012 - Aug 2013Acted as the face of the active lifestyle brand at special events providing information to the target market about the brand positioning and nutritional value of its flavored and unflavored coconut water productsResearched and built relationships with event organizers in the Boston market to execute on site samplingsSchedule brand ambassadors team and allocate enough product to give out samples to 200 – 4000 event goers at special events like the Multiple Sclerosis marathons, WGBH Family Fun Fest, and Ride to End Alzheimer’s marathons Managed brand ambassador, product sampling, and event activation fees to stay on budgetTrained new brand ambassadors on brand guidelines and key talking pointsExecuted booth activations and samplings of coconut water at Zico sponsored events to generate brand excitement and speak directly with target consumers to build brand awareness Grew Zico’s Facebook social media following by 25% through promoting the Zico health conscious active lifestyle at special events
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Operations InternAmp Agency Sep 2012 - Dec 2012Boston, Massachusetts, UsAccount Management / Operations Intern – Assisted Account Management and Operations team on planning, scheduling, and execution of integrated experiential and social media marketing campaigns.• Participated in the strategic planning for the “2013 Amazon Text Books, Back to School Buy, Rent, sell” marketing campaign Created marketing briefs and edited pitch presentations • Co-ordinated relationships with fabrication vendors for the “Garnier Fructis Banaroo Mobile Hair Salon” campaign Two 48’ tractor trailers were branded externally and retrofitted internally into a four-chair mobile hair salon• Planned and scheduled a 15-city college and special event tour for the “2012 Samsonite Tough Tour” -
Experiential Tour ManagerNestlé Purina North America Apr 2012 - Sep 2012St. Louis, Mo, UsExperiential Tour Manager – Worked on a cross-functional team which included PR, promotional marketing tour company, and the Nestle Purina brand management marketing team to plan and execute the 2012 “No More PU” fully integrated marketing campaign. • Executed fully integrated experiential marketing tour across seven major DMAs in the U.S., designed to build brand awareness and take the PU out of people’s lives through a wide variety of marketing tactics that included, surprise and delight publicity stunts, promotional item giveaways, and social media videos. Led “No More PU branded Garbage Truck” promotional tour for over 7,300 miles garnering over 3.5 million impressions Garnered nearly two million Twitter impressions which led to an increase in followers for @TidyCats by 137% Generated over 18,000 views on YouTube about the surprise and delight promotional stunts executed -
Creative DirectorJohnson & Wales University Mar 2006 - May 2008Providence, Rhode Island, UsNational Student Advertising CompetitionPlayed lead role in the development of three new marketing concepts for AOL Instant Messenger CommercialsDeveloped quantitative questions for research focus group to evaluate the effectiveness of Coca-Cola Classic Campaign across the populationDeveloped out-door guerilla marketing events for AOL Instant Messenger Campaign Edited, directed, produced and submitted marketing commercials to AOL and Coca-Cola -
Marketing Assistant InternWjar Nbc Sep 2007 - Feb 2008Designed digital billboards for upcoming television promotions and stories for the news anchors and producersDeveloped and edited news stories for Neighborhood 10's Edited promotional tags for network television shows
Samuel Miller - Mba Skills
Samuel Miller - Mba Education Details
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Babson F.W. Olin Graduate School Of BusinessGeneral -
Johnson & Wales UniversityMarketing Communications -
Johnson & Wales UniversityAdvertising Communications -
Shrewsbury High School
Frequently Asked Questions about Samuel Miller - Mba
What company does Samuel Miller - Mba work for?
Samuel Miller - Mba works for Finlays Solutions
What is Samuel Miller - Mba's role at the current company?
Samuel Miller - Mba's current role is Product Marketing Associate.
What is Samuel Miller - Mba's email address?
Samuel Miller - Mba's email address is sa****@****ail.com
What is Samuel Miller - Mba's direct phone number?
Samuel Miller - Mba's direct phone number is +150828*****
What schools did Samuel Miller - Mba attend?
Samuel Miller - Mba attended Babson F.w. Olin Graduate School Of Business, Johnson & Wales University, Johnson & Wales University, Shrewsbury High School.
What are some of Samuel Miller - Mba's interests?
Samuel Miller - Mba has interest in Football, Exercise, Home Improvement, Reading, Sports, Watching Basketball, Home Decoration, Watching Sports, Collecting Coins, Cooking.
What skills is Samuel Miller - Mba known for?
Samuel Miller - Mba has skills like Marketing Strategy, Event Management, Marketing Communications, Event Planning, Facebook, Account Management, Blogging, Strategic Planning, Video Production, Brand Management, Video Editing, Product Development.
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