• Drove email acquisition and marketing campaigns to support key business initiatives across customer acquisition, and customer experience towards increasing the overall IELTS bookings every month amounting to sales of over 100, 000 Ghana cedis on a month-to-month basis.• Provided 1st-level primary customer support to over 1000 customers, weekly, both in-person, via phone call, and online.• Increased sales, 23% increment per month, by facilitating sales transactions, advising prospective customers on suitable IELTS tests and study partners that best meet their goals, and encouraging purchases of the IELTS study resources.• Organised and led the marketing of 8 Virtual IELTS Information Sessions with a combined 2,000 attendees leading to over 85,000 Ghana cedis in sales.• Training the team across the West Cluster -- Ghana, Cameroon, Senegal and Sierra Leone on how to organise a successful IELTS Information Session.• Resolved a diverse range of technical issues (including issues with booking and paying for a test) across multiple systems and applications for customers and end-users across various time zones. • Served as liaison for the company and referred prospects regarding inquiries, issues, post-sales follow-up and customer relations. • Measured and reported performance of all digital marketing campaigns, and assessed against ROI and KPIs.

• Collaborated with a team of 13 content writers who created engaging copy for website landing pages that increased conversion rates by 69%. • Championed sales of over 5000 of one of our flagship courses, increasing revenue by 2000% within the first year. • Spearheaded the development of a new digital marketing campaign that drove web traffic by 55% in 10 weeks. • Managed a team of 20 responsible for digital marketing/community management for our online course students. • Met with prospective students via Zoom and in-person, making them sales offers and persuading them to make purchases. • Maximized sales through effective client relationship development, resulting in a consistent increase in student base by 35% every quarter.

• Identified 6 opportunities for revenue growth through the implementation of merchandising programs; secured over 4 million Naira of additional revenue in a month.• Achieved 89% customer satisfaction via proactive resolution of issues before they occurred; received a commendation from management and colleagues alike.Created partnerships at major markets in Lagos leading to 40% more market penetration.• Collaborated with a team of 50 content writers who created engaging copy for our press releases across several international news agencies that increased conversion rates by 59%.

Freelance Services - Content Writing , Translation Services, Market Research, Web Designing.

• Listened attentively to client feedback and worked with the product development team to introduce new services. • Expanded sales by 50 % by facilitating client satisfaction and renewing customer relations via phone calls, meetings and emails. • Established four agreements per month for expansions of licenses for organizations using our Software Service. • Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and an expanded client base. • Exceeded team sales goals by 45% in the first month Consulted with businesses to supply accurate product and service information.

• Provided primary customer support to over 500 prospective and continuing students, weekly, both in-person, via phone call, and online. • Increased sales, by 20% increment per month, by facilitating sales transactions, advising prospective students on suitable programmes that best meet their career goals, and encouraging purchases of the application form. • Resolved a diverse range of technical issues (including issues with applying for programmes and paying tuition fees) across multiple systems and applications for customers and end-users across various time zones. • Served as liaison for the company and referred prospects regarding inquiries, issues, post-sales follow-up and customer relations. • Drove email acquisition and marketing campaigns to support key business initiatives across student recruitment, new business development and customer experience towards increasing the overall student application rate by 15% every month. • Measured and reported performance of all digital marketing campaigns, and assessed against ROI and KPIs.

• Managed the development of a new marketing strategy that increased sales by 70% over 24 months in the first year. • Supervised the launch of 3 successful product lines, increasing revenue by 80% after 11 weeks of resumption.• Slashed operating costs by 78% via cost-cutting measures such as eliminating irrelevant expenditures on travel and supplies.• Managed 5 cross-functional teams in developing go-to-market strategies for 200 products across multiple verticals like eCommerce and Retail.• Supervised 5 designers on visual design elements of 7 campaigns and projects, ensuring brand consistency across all touchpoints.