Sam Eaton Email & Phone Number

London, GB

London, United Kingdom

Co-founder of Front Foot, a Datorama consultancy.http://frontfootdata.com/https://www.linkedin.com/company/front-foot-data/

Joined as the third member of the UK team, providing technical support and account management for the growing UK client base. This included large international agency groups, global e-commerce companies, government, and independent agencies. This experience includes:– A deep and extensive knowledge of the Datorama platform.– Expert understanding of data.

– Developed multi-channel analytics proposals to ensure accurate measurement of client engagements.– Advised on new data analytics tools in the market, including auditing potential solutions, and creating partnerships with vendors.– Database architecture and design theory.– Grew the team from 4 people to 10, including CV reviewing, interviewing and final.

London, United Kingdom

Looked after the measurement strategy from project conception through to completion for a large number of client engagements on web, mobile, and social. This includes:– Measurement planning: defining objectives and the KPIs and metrics required to evaluate them, the tool and tracking requirements to measure the KPIs, as well as recommendations for.

AKQA is a creative agency specialising in interactive marketing. I worked predominantly with Omniture Site Catalyst and Google Analytics, but also with WebTrends and comScore.My role includes:– Creation of tracking specs for varying size projects, different analytics platforms, and different digital platforms, including mobile sites, mobile apps, and.

Lightmaker is a full service digital media agency, specialising in web design and build. My role included:– Evangelising web analytics within the company.– Promoting the analytics offering to current and new clients.– Web analytics reporting, producing monthly, quarterly, and half-yearly reports for a number of clients, including e-commerce and government.

iCrossing is a digital marketing agency specialising in search engine optimisation, and social media. My role included:– Analysing and interpreting data from various sources, and providing recommendations based on this to other areas of the business, including natural search, paid search, display, and the sales team.– Specialties required for this role.