Samuel Fullick Email & Phone Number

Auckland, New Zealand

Heading the Brand function at Trade Me, responsible for the strategic and creative direction of the Trade Me masterbrand and its services. Responsible for brand governance, strategy, and communications, while also defining and executing philanthropic and partnership initiatives.

Auckland, New Zealand

Led the development of world-class global brand marketing and social media strategies, plans, partnerships and communications that increased brand advocacy and drove social media success, ultimately enhancing long-term business profitability.

Auckland, New Zealand

Achieved tangible results in both B2C and B2B marketing objectives across the full funnel. Leveraged the power of CRM platforms to nurture member and subscriber relationships. Directed digital and influencer marketing strategies that achieved both sustained growth and immediate conversion. Captivated and converted users for increased sales and profit.

Auckland, New Zealand

Directed the planning, creation, and execution of impactful content marketing strategies that aligned with the company's brand and marketing goals. Due to the COVID-19 pandemic and its significant impact on the advertising industry and business revenue, this position was disestablished, resulting in a short duration of employment.

Auckland, New Zealand

End-to-end management of large-scale promotional brand campaigns across all digital touchpoints. Actively promoted best practices within cross-functional teams through mentorship and coaching. Devised strategies to enhance short-term engagement and long-term audience growth and revenue across digital channels.

Auckland, New Zealand

Boosted business profitability by delivering innovative integrated solutions that successfully met client and brand objectives. Strategically developed best-in-class digital media and creative solutions for clients, leveraging MediaWorks' digital capabilities in creative, production, distribution, content, and activation.

Auckland, New Zealand

Formulated editorial content strategies that garnered significant reach and engagement on both the station's website and social media platforms. Managed digital production for The Edge's network shows,ensuring message relevance, pitching social-led story arcs, and leveraging trending online conversations.

Auckland, New Zealand

Supported the Social Media Manager in daily operations, including content planning, scheduling, and community management. Conducted routine reporting and in-depth data analysis to identify data-drivenopportunities.