Samuel Mead Email & Phone Number

Northampton, Ma, Us

United States

Responsible for developing and executing a comprehensive digital and multimedia marketing strategy to increase brand awareness, attract prospective students, and engage current students, alumni, and other stakeholders.

Amherst, Ma

Currently leading a team revising mass communications and recruitment efforts across UMass Amherst. Leveraging Salesforce and Marketing Cloud, our team is strategizing, drafting policy, training hundreds of people, and providing support across campus. Critical to our efforts is building a collaborative, data-driven culture that strives for constant improvement while supporting campus-wide marketing and advertising efforts.

Amherst, Massachusetts

Managed all aspects of Isenberg's digital and new media marketing efforts, which included implementing a Salesforce-powered CRM for recruiting and communications, as well as in the management of SEM, display, streaming radio, and social media campaigns. I also supervised the digital communications team responsible for SEO, content, functionality, editorial, design, and maintenance of the isenberg.umass.edu, social media outlets, and other related school-related digital spaces.

Northampton, Ma

I worked as a licensed agent helping people buy and sell homes in the greater Northampton, Massachusetts area. I'm thrilled to be working as an agent for Goggins Real Estate, a business that has been #1 in sales and listings for the past 25 years.

Florence, Ma

Operated Meadia, a digital content and marketing consulting companyspecializing in social media strategy, integration, and execution.

Northampton, Ma

Managed and executed social media strategy significantly increasing engagement and fans over multiple platforms. Produced SEO-based FamilyFun content online, focusing in particular on mobile readers, resulting in 50%+ growth year-over-year. Managed all aspects of FamilyFun's iPad edition using Adobe Digital Publishing tools; Lead the in-house transition of staff from print to digital. Produced digital enhancements to each issue including videos, slideshows, and 360-degree views. Managed and executed the magazine's monthly print-to-digital efforts using a proprietary augmented reality app. Spearheaded the use of multiple digital tools in support of the magazine, including digital surveys, Filemaker databases, and analytics sites; lead the effort to organize years of digital assets.

Northampton, Ma

Launched apps that earned $250K in sponsorships. Created and executed Facebook strategy that resulted in more than 100K fans. Assembled and managed digital video team. Designed and implemented system for managing $2MM in creative assets. Lead senior strategizing team on all things digital.

Northampton, Ma

Lead technology initiatives that made the editorial team more efficient and productive. Provided direction and input to strategy planning as part of senior team. Organized and executed editorial initiatives between the magazine and web site. Created a web-based focus group of “super families”. Edited multiple features and departments in each issue.

Northampton, Ma

Registered and launched the original domain for FamilyFun.com; designed popular “finder” tools. Lead the creative team in executing magazine content across the site. Built and managed most popular areas of FamilyFun.com, attracting more than 4 mm visitors per month. Provided key input to senior management regarding strategy and direction. Created relationships and systems for sharing the brand across two businesses.

Northampton, Ma

Conceived and created content for the launch issue. Authored The FamilyPC Guide to Cool Computer Crafts (Hyperion). Managed associate editors. Served as talent on TV. Exhibited at trade shows. Created pavilion concept at WDW’s Epcot. Edited features and departments. Participated in long-term planning.

Planned, assigned, and edited all copy for Cobblestone magazine and Calliope magazine.

Reported, researched, and wrote stories for People magazine.

Served as editor of the daily newspaper, The Chronicle, based in Phillipsburg, St. Maarten, NA (Netherland Antilles).

Covered the city of Portsmouth, NH, and southern Maine, including the Kittery Naval Base.

Master Of Business Administration (Mba), Business Analytics

Ba, Economics, English

Activities and Societies: Economics Honor Society, Sailing Club, Varsity Mens' Ice Hockey Team Specialties within degrees: Technology.

Hs Diploma

Activities and Societies: Ice hockey, baseball, soccer, student leader

Master Of Business Administration - Mba, Business Administration And Management, General