Developing and Managing Brand Identity. Market Research, audience analysis and product launch.Planning and Executing tailored Marketing Campaigns for American ConsumersMarket trend analysis Email Marketing Campaigns Data analytics and performance tracking Strategic Partnerships and Collaborations

Throughout this period, I gained hands-on experience with a globally renowned insights and strategy firm known for its innovation - National Research Group. I navigate the intricate realm of policymakers and policy influencers, honing my risk management and strategic decision-making skills.The goal of the research was to understand how policy influencers think and feel about key issues (including environmental issues) helping companies “see around corners”, and advancing knowledge of societal expectations before they become commonplace. Provide insights that can shape policies and initiatives - ensuring compliance and mitigating reputational risks which further promotes a company’s license to operate.At the end of the project I;Conducted profiling of 8 key policy influencersPresented findings to stakeholdersEnhanced understanding of policy influencers' perspectives and attitudesContributed to strategic foresight and proactive adaptation of company strategies