Bob Samuels Email and Phone Number
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I utilize my accounting and finance skills & experience ( Big Four Accounting, Fortune 500, CFO, FP&A) and my networking and alliances skills to optimize marketing and operational performance. My background has mostly been in the publishing/media and digital targeted marketing ecosystems. I am the principal of TechConnectr, a B2B performance marketing advisory firm. I am known as a 'rain-maker' & sales-enabler in the B2B targeted marketing ecosystem - I work with agencies, enterprise marketers, publishers, channel partners, and predictive and data players. Add value to your organization. Contact me at Bob@TechConnectr.com. I am open to consulting and full-time positions where I can make an impact.As co-founder of NetLine Corporation, I led marketing optimization, partnerships, and client satisfaction. At QuinStreet/Ziff/ITBE, my team built an industry-leading partner network which exponentially increased capacity to fulfill challenging B2B lead gen programs & expectations. At Ziff Davis / Salesify, I enabled new sales and relationships which were not thought possible. I am respected in the B2B lead gen world for my analytics and for ‘playing well in the sandbox’ - developing synergistic relationships. I am known for my infectious enthusiasm, my CFO’s acumen, and my analyst’s curiosity and skills. I run three San Francisco Bay area networking organizations: Strategic Business Solutions, Big Data Connection, and Big Data San-Francisco. I believe the secret sauce is in the data (intelligence) and relationships.----Specialties: Finance, Analytics, Partnerships & Business Development; Marketing Analytics and Customer Insights; Lead Generation Best Practices; Business Intelligence, Big Data & Predictive Analytics; Database Marketing, Retention Marketing, Targeting; Segmentation; Benchmarking & KPIs, Multi-Channel Marketing, Nurturing, Lead Scoring, Demand Generation Campaigns, Monetization, Attribution, Pricing, Forecasting, Innovation,
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Chief Executive OfficerTechresourcesCalifornia, United States
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B2B Lead Generation OptimizationTechconnectr Dec 2016 - PresentSaratoga, Ca, UsB2B Best of Breed Lead Generation and Targeted Marketing ► Sales and Partnership Enablement► Marketing Lead Generation, Analytics & Optimization► ABM Marketing ► Targeted Persona Marketing► Transparency-Efficiencies-Intelligence -
MemberDemand Collective Oct 2023 - PresentSan Diego, California, UsDemand Collective is a member-only group of sharp B2B demand generation professionals who share best-practice ideas and support. -
Strategic AlliancesZiff Davis Oct 2014 - Nov 2016New York, New York, UsServed as rain-maker and door-opener for the sales team. In the name of 'coopetition', I created, and grew strategic alliances with leading B2B lead generation marketers, agencies, publishers, and vendors. Responsible for partnerships and strategic alliances related to Salesify offerings including SaaS data product, B2BSignals. -
Sr. Director – Client & Partner Strategy & Development - B2B Technology & B2C InsuranceQuinstreet May 2011 - Jun 2013Foster City, Ca, Us- Developed QuinStreet’s B2B Premiere Partner Network - more than doubling revenue within one year by optimizing the joint impact of the client, partners, user & business objectives; removed the media constraints Actively identify and partner with quality B2B website publishers.- Developed B2B Technology 'Big Data', 'Analytics', and 'Virtualization' vertical sales channels and marketing for QuinStreet Enterprise – bringing in several key new clients.- Grew QuinStreet's B2C SureHits Insurance partner network. Successfully rolled out first industry quotes / leads / clicks hybrid model to partner network – providing unique sales differentiator to grow partner network. -
Treasurer & Corporate SecretarySilicon Valley American Marketing Association Mar 2011 - May 2012Served on the board - providing financial oversight to the organization
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Cfo, Vp - Performance Mgmt & Optimization, & Client/Partner DevelopmentNetline Corporation Mar 2000 - May 2011Campbell, Ca, Uso Contributed to 30% annual revenue increases over 10 years, even during economic crisis.o Improved email newsletter revenue by more than 100% over a three-year period by effective segmentation and targeting practices as well as tests and enhancements of newsletter template and timing.o Increased web follow-on revenue per impression by over 60% – by improving the recommendation engine - largely due to the implementation of the ‘Optimization Formula’ and A/B and multivariate tests, data mining, and website analytics. o Led a team of data scientists and engineers to boost website revenue per impression, optimize email revenue per opt-in member, and improve client and visitor satisfaction. Improvements were made through an iterative process of business intelligence analytics and best practices tests and implementationso Played key role in Series B funding.o Responsible for all Accounting and Finance functions, including accounts receivable, accounts payable, payroll, fixed assets, internal controls, and financial reporting and analysis. Also served as key liaison to tax, audit, and banking vendors and contractors.o Grew TradePub.com channel network by 20%o Developed client relations team - including documented 'best practices' processes for NetLineo Developed business relationship with first whitepaper client, VeriSign, in 2004. This new product, whitepaper revenue, grew to be the company’s number one product. -
Cfo, Process Leader / Director, Fp&A, Internal AuditKnight Ridder Mar 1983 - Feb 2000o Streamlined, centralized, normalized, and automated various key processes within Knight Ridder - resulting in over 30% efficiency of overall costso Helped grow Boulder Daily Camera newspaper revenue by 26% over 4 years - responsible for all accounting functions including payroll, accounts payable, accounts receivable, and financial reporting, FP&A including company budgets, forecasts, and analyses of operations.o Responsible for the San Jose Mercury News' FP&A budgets and operational analyses and general accounting operations (general accounting, AP, AR, cash)o Started in Internal Audit - including development of audit program for cable tv operations and moved up the ladder at various Knight Ridder locations. -
Financial AuditorDeloitte & Touche 1980 - 1983Worldwide, OoVarious financial audits within the banking, real estate, technology, and not-for-profit industries
Bob Samuels Skills
Bob Samuels Education Details
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University Of FloridaAnalytics -
University Of FloridaAnalytics
Frequently Asked Questions about Bob Samuels
What company does Bob Samuels work for?
Bob Samuels works for Techresources
What is Bob Samuels's role at the current company?
Bob Samuels's current role is Chief Executive Officer.
What is Bob Samuels's email address?
Bob Samuels's email address is sa****@****ail.com
What is Bob Samuels's direct phone number?
Bob Samuels's direct phone number is +165031*****
What schools did Bob Samuels attend?
Bob Samuels attended University Of Florida, University Of Florida.
What are some of Bob Samuels's interests?
Bob Samuels has interest in New Technologies Around Big Data, Children, Predictive Analytics, Racquetball, Ultimate Frisbee, Animal Welfare.
What skills is Bob Samuels known for?
Bob Samuels has skills like Lead Generation, Strategic Partnerships, B2b Marketing, B2b, Online Marketing, Strategy, Analytics, Business Development, Email Marketing, Marketing, Leadership, Web Analytics.
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