Sen Yu Email & Phone Number

Shanghai City, China

I joined the Tourism Department at the Ministry of Foreign Affairs and Tourism of the Republic of Seychelles in 2014, focusing on Seychelles tourism promotion, Greater China marketing strategy and regional campaign, communication and trade development.

It specializes in the Chinese market, helping brands connect meaningfully with target audience through authentic interactions. We inspire and engage audiences by creating impactful experiences that bring destinations and stories to life

Shanghai City, China

As the account manager of Consumer & Lifestyle team at Fleishman Hillard Shanghai office, I was the overall supervisor and manager of the OHC business unit of Philips and partly managed and supported the shaver and beauty business unit of Philips.

Baltimore, Maryland Area

As an emerging market specialist, I led team Asia’s social marketing knowledge, education, and innovation for current and prospective clients. I was also involved in daily social media work for clients such as Susquehanna Bank, Target, Pfizer, Estee Lauder and John Deere.

Beijing, China

I was appointed to work for Zippo windproof lighter at Weber Shandwick. As the media team leader, I oversaw Zippo media strategy and daily media work such as media relations, social media and product shooting. I was also involved in other brands’ projects for SK-II, Louis Vuitton and Head & Shoulders.

I mainly focused on media work in Porter Novelli China, including news release development and distribution and media relations. I led or supported events (i.e., press conferences, workshops, product launch events and roadshows) for a mixed client list including Dow, LG Chem, Braun and Gillette.