Sam Walker

Sam Walker Email and Phone Number

Senior Director of Insights and Analytics @ From The Future
San Diego, CA, US
Sam Walker's Location
San Diego, California, United States, United States
Sam Walker's Contact Details

Sam Walker work email

Sam Walker personal email

n/a
About Sam Walker

Project and team leader who takes pride in ownership and utilizing a cross-functional approach in delivering data-driven results that simplify decision making. I enjoy rolling up my sleeves and digging into uncharted data to discover trends, raise questions, formulate answers, and ultimately tell a story that is supported by facts and data. I have a a natural curiosity for learning and growing personally and professionally. My passion for seeking new knowledge through collaboration and utilizing the resources at hand has helped turn past failures into future successes. This intrinsic motivation drives me to seek new opportunities, and most importantly challenges, that will perpetuate growth and satisfy the hunger for answers and becoming a better version of myself each and every day.Core Strengths:• Digital Media• Data Insights & Storytelling• Tableau (Desktop, Prep, Server)• SQL• Data Preparation, Consolidation, & Quality Assurance• Over-the-Top Media• Offline Media• Google Analytics• Project & Team Leader• Requirements Gathering• Communication & PresentationIf you would like to contact me personally, please feel free to send me a DM

Sam Walker's Current Company Details
From The Future

From The Future

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Senior Director of Insights and Analytics
San Diego, CA, US
Sam Walker Work Experience Details
  • From The Future
    Senior Director Of Insights And Analytics
    From The Future
    San Diego, Ca, Us
  • Tinuiti
    Senior Manager, Insights & Analytics
    Tinuiti Apr 2024 - Present
    New York, Ny, Us
  • Tinuiti
    Manager, Insights & Analytics
    Tinuiti Sep 2022 - Apr 2024
    New York, Ny, Us
    ● Manage a team of analysts ranging from Associate Analysts to Senior Analysts; foster their career growth and ability to effectively problem solve in their roles● Lead the process and team of onboarding new clients to Tinuiti data infrastructure and reporting systems; Implemented improvements to RACI and SOP workflows, enhancing efficiency and collaboration in the Analytics department ● Work closely with cross-functional teams to homogenize data and drive consistency for key initiatives● Responsible for leading client projects and delivery from analysis, measurement planning, roadmaps, and managing resources while executing with limited oversight
  • Tinuiti
    Senior Digital Analyst
    Tinuiti Jan 2022 - Sep 2022
    New York, Ny, Us
    • Served as the lead analyst for the on-boarding of new analytics clients and their data; created and improved department documentation and processes for analytics on-boarding• Led client projects, manage project teams of 4-6 people; responsible for project oversight and strategy, task delegation, and final deliverables to clients• Managed one direct report and their development of hard and soft skills• Continued fulfilling my role and responsibilities as a Digital Analyst for multiple tier 0-2 clients
  • Tinuiti
    Digital Analyst
    Tinuiti Oct 2019 - Jan 2022
    New York, Ny, Us
    • Served as the analytics first point of contact for clients, their data, and the measurement and reporting of their digital media efforts• Provided insights and recommendations through data storytelling; presented findings in a clear and compelling way that persuaded stakeholders to take the recommended actions• Curated client-specific dashboards that consolidates multichannel data and provided clear optics into KPIs, trends, and a holistic view of performance• Understood and supported the client and internal teams overarching business goals; alleviated data pain points and educated stakeholders on analytics offerings with solutions best suited to reach their goals• Led the requirements gathering for clients and internal teams dashboards and reporting needs; translated business requirements into technical specifications for Tableau dashboard reporting Tinuiti is the largest independent performance marketing agency across the Triopoly of Google, Facebook, Amazon and beyond
  • Havas Edge
    Senior Analyst
    Havas Edge Nov 2018 - Oct 2019
    Carlsbad, Ca, Us
    • Communicated complex data and attribution results in simple language to clients and department leaders• Spearheaded the collaboration and launch of an online dashboard for digital and OTT client campaigns; resulted in the automation and a contemporary approach to reporting insights and media performance • Trained and delegated tasks to junior analysts; improved process flow and overall knowledge of identifying and implementing corrective measures for data and process errors•Lead client calls and presentations on analytics capabilities and campaign performance; identified opportunities for improvement and developed strategies for reaching targeted client KPI’s• Identified several data discrepancies in the attribution ETL ingestion process; created a new ETL to address the issue which resulted in data validity across all clients
  • Havas Edge
    Media & Attribution Analyst
    Havas Edge May 2017 - Nov 2018
    Carlsbad, Ca, Us
    • Utilized analytic and data management techniques to create actionable insights that impact the ROI of TV and radio campaigns• Produced and optimized client-oriented marketing attribution results while meeting strict weekly deadlines• Developed quality control dashboards through Power BI which decreased turnaround time and resulted in a more streamlined approach to data validity across departments• Worked with developers to enhance and quality control client data pipelines• Applied quantitative and qualitative methods for problem identification and solution• Stewarded the on-boarding process of new clients; met with internal and external clients to understand and interpret client needs which will be translated into model and reporting requirements
  • Havas Edge
    Junior Analyst
    Havas Edge Aug 2016 - May 2017
    Carlsbad, Ca, Us
  • Havas Edge
    Short Form Media Coordinator
    Havas Edge Sep 2015 - Sep 2016
    Carlsbad, Ca, Us
    • Managed the day-to-day operations of short form TV media buying with an array of national, local, syndication, and regional TV stations• Provided weekly budget estimates for client campaigns, resolved accounting discrepancies, created and modified media buys to stations, and gathered market research• Collaborated with account executives, traffic, and buying teams to deliver strong and accurate media mixes for clients
  • Havas Edge
    Invoice Coordinator
    Havas Edge Jul 2015 - Sep 2015
    Carlsbad, Ca, Us
    • Processed and reconciled media invoices for multiple clients and TV stations• Identified and resolved invoice discrepancies in a timely manner
  • California State University San Marcos
    Marketing Student Assistant
    California State University San Marcos Feb 2015 - May 2015
    San Marcos, Ca, Us
    •Created flyers, brochures, and press releases for CoBA events, programs, and student organizations; used Adobe Photoshop and InDesign CC to create marketing materials•Maintained and posted engaging content to CoBA’s social media accounts•Captured and edited photos for web and social media purposes; gathered content for multimedia use•Provided administrative assistance to the Director of Marketing•Assisted students and guests with inquiries in-person and over the phone
  • Polara Golf
    Sales & Marketing Intern
    Polara Golf Apr 2013 - Jan 2014
    High Point, North Carolina, Us
    •Responsible for booking and coordinating demo days at golf courses and practice facilities throughout San Diego and several regions in Georgia•Managed a sales team at various promotional events throughout San Diego•Led the day-to-day sales, customer support, and cold calls for new and existing customers•Conducted quantitative market research to better understand target audience and implemented strategies that increased brand awareness •Developed and managed an inventory system to effectively track and budget merchandise; resulted in a 30% decrease in product loss and helped optimized the allocation of merchandise to various teams•Created marketing and branding materials for online and social media sites•Responsible for the cash handling to charitable/non-profit organizations
  • Shadowridge Country Club
    Outside Services/Golf Operations
    Shadowridge Country Club Nov 2011 - Nov 2012
    •Provided exceptional customer service to members and guests•Anticipated and fulfilled customer needs in a variety of responsibilities which included work in the cart barn, locker room, and golf practice facilities
  • Arrowood Golf Course
    Outside Services
    Arrowood Golf Course May 2007 - Aug 2011
    Oceanside, California, Us
    -Anticipated and fulfilled customer needs in a variety of responsibilities which included work in the cart barn and golf practice facilities-Assisted with tournament and banquet coordinating for private groups-Established valuable relationships with members and frequent guests

Sam Walker Skills

Marketing Communications Marketing Customer Service Sports Marketing Marketing Strategy Advertising Strategic Planning Microsoft Office Teamwork Leadership Sales Powerpoint Public Speaking Sales Operations Microsoft Word Microsoft Excel Social Networking Time Management Social Media Facebook Product Marketing Business Development Golf Photoshop Indesign Photography Inventory Management Marketing Event Planning Press Releases Invoice Processing Media Buying Personix Competitive Analysis Analytics Microsoft Powerpoint Data Analysis Microsoft Sql Server Performance Based Marketing Data Visualization Digital Marketing Pivot Tables Onboarding Tableau Power Bi Google Analytics Adobe Photoshop Sql Team Leadership Client Services Attribution Modeling Google Tag Manager Over The Top Content Comscore Nielsen Data Direct Response Marketing Business Systems Analysis Client Presentation Media Math Programmatic Media Buying Dashboard

Sam Walker Education Details

  • California State University San Marcos
    California State University San Marcos
    Business Administration; Marketing Option
  • Miracosta College
    Miracosta College
    Pre-Business

Frequently Asked Questions about Sam Walker

What company does Sam Walker work for?

Sam Walker works for From The Future

What is Sam Walker's role at the current company?

Sam Walker's current role is Senior Director of Insights and Analytics.

What is Sam Walker's email address?

Sam Walker's email address is sa****@****iti.com

What schools did Sam Walker attend?

Sam Walker attended California State University San Marcos, Miracosta College.

What are some of Sam Walker's interests?

Sam Walker has interest in See 3+see Less, Technology, Art, Chess, Golf, Spending Time With Family And Friends, Health, Cooking, Gardening, Health And Fitness.

What skills is Sam Walker known for?

Sam Walker has skills like Marketing Communications, Marketing, Customer Service, Sports Marketing, Marketing Strategy, Advertising, Strategic Planning, Microsoft Office, Teamwork, Leadership, Sales, Powerpoint.

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