Samantha Winnall Email & Phone Number

Melbourne, Victoria, Australia

I am a Director at Nous Group and I work collaboratively with clients to develop their leadership capability across their businesses, engage with them on developing effective strategy aligned with purpose, and help them to solve complex challenges where leadership and strategy intersect. I am excited to be working with clients who want to make a difference through important and meaningful work that drives exceptional performance and improves peoples' lives.

Apac

Sam is an experienced coach, consultant and facilitator who works with clients to drive results. With her strong background in communications and experience across industries, Sam brings a global perspective to individuals and businesses operating across cultural and geographic boundaries. She has consulted for Right Management in leadership development in Asia, and continues to deliver programs for Simitri International as a senior consultant around the world using virtual platforms.

Melbourne, Victoria, Australia

Sam provided leadership to the HRAR project at Star Health ensuring project specifications were delivered for 5000+ marginalized and vulnerable residents, having earlier joined the team while studying psychology as a communcations and engagement adviser. She maintained excellent relationships with two government departments, many internal stakeholders and community service organizations to deliver outstanding results. She concluded project reporting and managed multiple stakeholders in this high profile project, developed the 50+ person team and ensured a caring transition to new roles, and established the first knowledge database at Star Health to capture HRAR project learning and recommendations.

Bonn Area, Germany

Head of Marketing for DHL's Global Energy sector, led, advised and executed, in line with DHL's overall marketing strategy, on thought leadership and customer engagement for DHL’s Energy sector customers. Oversaw and implemented the communication strategy and internal communications and engagement with cross-business unit Energy sector community, with the aim to ensure knowledge transfer and idea development across the DHL Group, achieving a 50% increase in engagement in APAC/EMEA and 75% increase in the Americas.Working in the Customer Solutions and Innovation group, which services DHL's top 100 global customers, planned, including agenda development, and delivered 6 customer engagement conferences across geographies including US (Global Energy Conference), APAC and EMEA, delivering excellent customer satisfaction with bespoke knowledge sharing, collaboration and engagement.On digital platforms, executed social media outreach as part of the DPDHL Digital Influencer Program, including regular alignment planning sessions and onboarding to the program. Developed thought leadership concepts and series for content for platforms including LinkedIn and Twitter, and DHL specific outlets including Delivered Blog, internal news (CSI, MyNet, Energy News), including developing video content (concept, script, conducting interviews, coordinating filming and production) for conferences and social media use.Advised Energy Sector Senior Management Team on marketing and communications related topics and actively contributed to other marketing strategy development and activity to further engage DHL's global customer base customers and internal community. Actively contributed to internal marketing and sales team initiatives and development opportunities.

Singapore

Established the HR function across Asia, Middle East and the nascent UK market. Developed HR policies and practices to coordinate and synergise people-focused activities. Supported and guided geography managers on aggressive recruitment drive which saw 300% increase in project management staff numbers in 12 month period. Led very successful brand change process from APPI to Confluence.

Canberra, Australia

Marketing and communications for one of Australia's most successful Olympic and Paralympic sports. Developed first marketing strategy, provided strategic counsel and support to CEO and Board. Directed market research programs to profile and develop consumer insights into SA’s 95,000 members. Managed sponsorship sales agency and public relations agency contracts. Successfully promoted SA’s major revenue-earning events and directed the merchandising operations, licensing, retail sales strategies and range/brand development with partners.

Sydney, Australia

Directed the public affairs strategy for operations in Australia and New Zealand including government relations, brand and reputation management and product promotion. Provided strategic advice to executive management on public affairs issues, crisis communications, government and stakeholder relations. Worked closely on strategy development and execution with marketing department, including with the contracted advertising and media buying agencies. Planned, reviewed and directed the response to crises and issues management. Represented Airline as company spokesperson in SWP region.

Canberra, Australia

Incorporating the Australian Institute of Sport. Developed and implemented the corporate communications strategy. Directed brand management and development, publishing and design, sponsorship, event management and market research. Provided strategic marketing advice to the Board and Executive Management in relation to all corporate and program marketing and communications issues. Successfully implemented new Government sports brand, ausport. Significantly improved internal communications through implementation of strategy involving staff work groups, Human Resources and senior management.

Graduate Diploma, Psychology

Master Of Business Administration (Mba), Marketing And Hr

Bachelor Of Applied Science (B.A.Sc.), Sports Management

Education record