Sam Wohlfeil Pcm, Cdmp Email and Phone Number
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Experienced Marketing, Engagement, and Communications Director with a demonstrated history of working in the manufacturing, healthcare, business services, financial, and non-profit industries. I am passionate about connecting communities and organizations to one another to best serve those in need. Throughout my career I have been able to finetune and expand my skillset in community relations, full-cycle marketing, digital marketing, relationship building, communications, fundraising and more. Connecting as humans is some of the most important work we can do, and we are stronger when we work together to accomplish our goals!
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Digital Marketing SpecialistTesa Oct 2024 - PresentNorderstedt, DeDevelop and implement regional digital marketing strategies aligned with global initiatives.Manage and optimize digital marketing channels, including SEO, SEM, email marketing, social media, and content marketing.Build and execute targeted email marketing campaigns, including newsletters and automated sequences, with effective segmentation and performance analysis.Regularly update website content and manage performance, implementing on-page SEO best practices to enhance user experience.Serve as a bridge between Regional Marketing and Sales for efficient campaign execution and performance insights.Execute marketing automation campaigns by setting up workflows, creating landing pages, designing email templates, and maintaining a lead scoring system.Ensure data accuracy and proper usage of marketing automation tools.Analyze and report on key performance metrics to measure campaign effectiveness and ROI, utilizing insights for future strategies.Monitor and identify trends in performance metrics for optimization opportunities.Create and oversee compelling content tailored to a B2B audience, ensuring alignment with brand messaging.Collaborate cross-functionally to ensure cohesive marketing efforts aligned with overall business goals.Manage digital marketing budgets and ensure cost-effective resource allocation.Oversee the development and maintenance of marketing automation and CRM systems to enhance lead nurturing processes. -
OwnerWp Consulting Ltd Sep 2024 - PresentWP Consulting is a full-service marketing and communications business that focuses on support of small to mid-size businesses and non-profits. Our goal is to provide marketing, communications, and talent attractions support to our clients through direct connection and relationships in order to tailor a plan that will help a business or organization thrive. -
Director Of Strategic EngagementCatherine'S Health Center Jan 2022 - Aug 2023Wyoming, Michigan, UsWorked in capacity as Marketing Director, PR Manager, Digital Marketing Manager, Communications Director, Business Development, Community Engagement and Relations, and more.Cross organization and department collaboration with leaders supporting strategic goals and plans to support growth and development of Catherine's Health Center within the surrounding communities.Management of strategic engagement department including planning, staff supervision of six +, budgeting, corporate giving, development, etc.Lead the strategic planning of Catherine’s communication and marketing plans for both internal and external audiences.Manage government relations and communications, support advocacy efforts, & maintain contact & relationships with government officials.Led Catherine’s marketing and outreach to increase patient base by 76% in first year while on pace to increase 100% in year two all while maintaining and exceeding organization goals. Manage day-to-day operations of the marketing department for the organization across multiple locations.Created and maintained marketing and outreach budget including purchasing and community sponsorships/support.Full-cycle project management of simultaneous marketing projects and oversight of all outgoing communication and content.Utilized GA4, HubSpot and various analytics tools for digital marketing and content tracking while improving SEO managing SEM.Aggregated and reported on qualitative and quantitative success and marketing measures, KPI’s, and more.Led redesign of Catherine’s Website and brand guide and presented updates to staff. SEO, SEM, and PPC management increasing website traffic by 300%+. With support from the Communications Specialist and other staff, collaborate, review, edit, and approve communication content that delivers appropriate strategic messaging and meets target audiences’ objectives. -
Community Manager: Campaigns, Marketing And Communications- West MichiganCrohn'S & Colitis Foundation Aug 2019 - Jan 2022New York, UsManaged West and Central Michigan IBD community.Managed and coordinated full-cycle marketing and communication campaigns through social media, local media outlets, newsletter content creation, CRM system communication and more.Created and managed relationships with local media outlets including Fox17, WOODTV, WGVU and WLNS in Lansing.Created, maintained, and adapted marketing strategies with donors and volunteers at all levels from Major Gifts to individuals, sponsors, and more while implementing regular communication and marketing plans for each.Managed annual community events including the Take Steps Walk Event and Harvest & Hops Fall Special Event that ranged from 200 to 800 attendees and increased awareness through digital and traditional marketing methods.Managed annual budget for West Michigan of $250,000+.Recruited, supported, and maintained multiple committees and teams for annual events that supported generating awareness, increasing revenue, leveraging connections and more to support annual events.Managed marketing calendar for West Michigan including content creation, social media marketing, email marketing, website support, etc.Increased sponsorship by 50%+ year over year while implementing updated sponsor communication plans.Oversight and coordination of annual events and expenses through the COVID-19 pandemic leading the West Michigan community to raise over 92% of the pre-pandemic net budget. Managed year over year growth in fundraising increasing both fundraising goal and net revenue by more than 10%Full-cycle constituent marketing, communication, and stewardship via phone calls, text, email, video call, meetings etc.Created and supported video and content creation and editing, graphic art creation and more to enhance marketing efforts across the Michigan Chapter.Managed and maintained governmental relationships and advocacy efforts. -
Staffing Manager And Business Development ManagerAjilon Is Now Lhh May 2017 - Aug 2019Full cycle marketing and communication for businesses, candidates and more through social media, email, marketing automation, digital marketing, etc. Full-Cycle Corporate Recruiting for various roles and fields including HR, Supply Chain, Logistics, Administrative, Accounting and Finance and other office professional roles. Marketing methods utilized include social media, CRM marketing, email campaigns, SEO improvements, and PPC campaigns and more tracked through various KPI’s.Executive level search management and marketing for multiple organizations across various industries. This includes manufacturing, healthcare, education, professional services, food and beverage and more. Provided career counseling, career navigation, resume tips and building and more for prospective candidates.Provided mentorship, training and development and education for new and seasoned colleagues alike in recruiting, relationship building and more as deemed necessary by supervisors.Assisted with various HR responsibilities including onboarding, employee relations, payroll assistance, orientation, training and development and more. Lead growth of my local division as one of the top 3 fastest growing in the country through various marketing methods.Coordinated with the organizations and candidates to set up pricing, candidate pay, interviews, contracts, and more. Built and managed a portfolio of clients to provide quality candidates to organizations looking to find the right fit in terms of quality, personality, and experience.
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Customer Service RepresentativeNextgear Capital Apr 2016 - Sep 2016Carmel, In, UsTop CSR for three months in a department of 50+Intercompany research and creation training materials for the Customer Experience departmentTrained incoming CSR's and assisted in interviewing candidates for the department.Represented NextGear as the front line of communication and assistance, handled incoming calls and requests with a variety of issues, handled calls with professionalism and superior customer service.Learning and comprehension of a broad spectrum of information from across the organization, utilized superior communication skills in open bodied conversation to help solve problems. -
Events, Marketing, Communications, And Housing CoordinatorWest Michigan Sports Commission May 2015 - Sep 2015Grand Rapids, Michigan, UsAssisted Events Manager in event operations and administration, logistics, event bid preparation, database entry, volunteer recruitment and management, hospitality, meeting planning, marketing, communications, and more. Marketing responsibilities consisted of creating releases and web content, WMSC website management, managing WMSC social media pages, ad, and graphic design, marketing automation, email marketing, SEO support and more.Full-cycle marketing and communication responsibilities through email campaigns, constituent and volunteer communication and outreachAssisted and managed various events including NCAA DII Track and Field Championships, assisted volunteer services for Meijer LPGA Recruited and managed 150 plus volunteers for the Color Run and managed them during the event.Contacted local hotels, gathering rooms for players, assisting with reservations, invoicing hotels and more. -
Desk Services ManagerFerris State University Aug 2013 - May 2015Big Rapids, Mi, UsMy responsibilities involved scheduling and managing the workers and activities at the front desk of Vandercook Hall. I am responsible for making sure that the RA's and DSA's work their shifts, meet and exceed the expectations that I have set, and create a welcoming environment at the desk. I have managed a staff of 12 and have mentored and been a role model during their time working at the desk. I also managed their payroll, schedule, staff selection and more. -
Facilities And Events InternGrand Rapids Symphony Jun 2013 - Aug 2013Grand Rapids, Mi, UsMy responsibilities included assisting the Director of Development Events and Community Engagement and the symphony in developing their volunteer opportunities, by helping with social media outreach, and contacting 75+ volunteers. I also assisted in planning for certain events and concerts, by determining supplies, costs etc as well as, setting up for them and tearing down afterward. These events were the annual D&W Fresh Picnic Pops concerts and the Music and Microbrews events. These had a regular attendance of 60 - 5,000 people. -
Resident AdvisorFerris State University Aug 2012 - May 2013Big Rapids, Mi, UsI supervised and guided 37 residents on my floor as well as helped enforce policies and guide the 387 total residents of the hall. I also worked with 11 peers to ultimately help the hall run efficiently and effectively. My responsibilities included but are not limited to duty, enforcing university policies, mentoring residents, programming, building community, and ultimately making sure the hall operates at a high level. -
Sales AssociateGordon Food Service May 2010 - Jan 2012Grand Rapids, Michigan, UsCustomer assistance and service across the board while also making sure the store was stocked, clean, and inviting,
Sam Wohlfeil Pcm, Cdmp Skills
Sam Wohlfeil Pcm, Cdmp Education Details
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Ferris State UniversityBusiness Administration: Events And Entertainment Concentration -
Ferris State UniversityMarketing
Frequently Asked Questions about Sam Wohlfeil Pcm, Cdmp
What company does Sam Wohlfeil Pcm, Cdmp work for?
Sam Wohlfeil Pcm, Cdmp works for Tesa
What is Sam Wohlfeil Pcm, Cdmp's role at the current company?
Sam Wohlfeil Pcm, Cdmp's current role is Marketing | Communications | Community Relations | Engagement & Strategy.
What is Sam Wohlfeil Pcm, Cdmp's email address?
Sam Wohlfeil Pcm, Cdmp's email address is sw****@****cfa.org
What is Sam Wohlfeil Pcm, Cdmp's direct phone number?
Sam Wohlfeil Pcm, Cdmp's direct phone number is +198961*****
What schools did Sam Wohlfeil Pcm, Cdmp attend?
Sam Wohlfeil Pcm, Cdmp attended Ferris State University, Ferris State University.
What skills is Sam Wohlfeil Pcm, Cdmp known for?
Sam Wohlfeil Pcm, Cdmp has skills like Powerpoint, Microsoft Office, Social Networking, Microsoft Word, Event Planning, Social Media, Teamwork, Microsoft Excel, Public Speaking, Music, Event Management, Team Leadership.
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